Zenith El Primero Revival G381 for HODINKEE
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Why We Love it
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Why We Love it
–For many years, the words El Primero held little meaning outside of high-intensity vintage watch enthusiast and collectors groups. But that all changed a few years ago, when Zenith began reissuing many of its famed designs from the 1960s and 1970s.
The El Primero was the culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands had sought to achieve the same feat — including Heuer (in concert with Breitling and Hamilton) and Seiko — Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto the chronograph, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy.
Zenith announced the El Primero on January 10, 1969, at a press conference. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.
The A386 was the first model to be fitted with the El Primero movement, and therefore commands a hefty premium among collectors for its horological import. Recently, Zenith partnered with HODINKEE on the piece that we have here — a special, limited-edition timepiece commemorating 50 years of the El Primero movement.
It has many of the features that we love about the A386, with a a few changes. It comes in at a nearly perfectly sized 38mm 18k yellow gold case with a sapphire crystal, a signed crown, and barrel pusher. Inside, it has white 'panda'-esq dial three black subsidiary registers and a matching minute track — both with 'gilt' text, applied luminous indices, an outer white tachymeter scale, and a matching handset with a red chronograph hand.
Stunning, if you ask us!
Of course, powering this gorgeous watch is the El Primero Calibre 400 hi-beat, automatic movement, which is visible via a numbered sapphire exhibition caseback.
The El Primero — in all its guises — is a historically important, beautiful series of watches and movements. This particular, limited-edition iteration, however, is truly a work of art.
With just 50 united produced worldwide, theres no saying when another will turn up!
Brand Story
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Brand Story
+Zenith's chronographs in particular gained a reputation for excellence. At first Zenith used Excelsior Park and Valjoux movements, sharing them with Universal Genève and Movado (with which Zenith would merge for a time in 1969). By the 1960s Zenith acquired ébauche manufacturer Martel and began using their movements exclusively, leading to lauded calibers such as the 146HP and 146DP, which launched in 1969.
1969 was a banner year for horology, as it saw the launch of the first automatic chronograph movement. This was a race between a team consisting of Hamilton, Heuer, Buren, Dubois-Depraz, and Breitling; Seiko; and Zenith. Zenith used the Caliber 146 as a basis for the caliber which the brand would dub "El Primero" — "the first." Of the consortium’s Caliber 11, Seiko’s reference 6139, and the El Primero, only the latter feature a “high-beat” movement for increased accuracy.
Zenith ceased using manually-wound movements in their chronographs after the introduction of the El Primero — however, then the Quartz Crisis of the 1970s hit, and the company was sold. Employees were ordered to destroy or otherwise liquidate their mechanical watchmaking tooling, but incredibly, one daring engineer, Charles Vermot, decided to hide machinery behind a false wall that he built himself in the attic of the company’s manufacture in Le Locle. He told no one about what he was doing — not even his family.
Then, in the 1980s after the company had changed hands once again, he led modern Zenith management to this secret cache of horological wonders, in which the El Primero tooling was hidden. Ebel placed the first modern order for El Primero movements in 1984, but it was Rolex, who ordered thousands of calibers to power their new automatic Daytonas, that saved the firm. Today, the El Primero powers numerous vintage-inspired chronographs as well as the new Chronomaster Sport, a watch aimed as a competitor at — with much irony — the Daytona.
A:S Guarantee
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A:S Guarantee
+Our Pledge
Analog:Shift stands behind the authenticity of our products in perpetuity.
Condition
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
Warranty
We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
International Buyers
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
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Shipping & Returns
+All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.
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Zenith El Primero Revival G381 for HODINKEE
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