Rolex Day-Date

A special finish on a watch case is a great way to make it distinctive and unique. In the olden days, it was a sign of the craftsman’s skill and expertise, as it had to be done by hand. Although nowadays machines have largely replaced hand tools, putting a unique finish on a watch carries a level of prestige.

From “honeycomb” or “waffle” dials to a Florentine pattern on the cases, Rolex has employed a variety of special finishes throughout the years. Found mostly on dress watches like the Datejust or the Day-Date, they bring an extra element of depth to each piece. Make no mistake, there’s something quite visually arresting about it.

The Reference 1807 was introduced in the 1950s, and right from the start it was a standout, a prince among Day-Dates.

It features a type of finish referred to “bark,” due to its similarity to, well, the bark of a tree. Similar to the cross-hatch Florentine pattern, “bark” finish is added to the bezel and the center inks of the President bracelet (not offered here) by machine. First introduced in the 1950s and used until the 1980s, it gives the precious metal (in this instance yellow gold) a rustic look and feel that still resonates with today’s collector.

For a watch known as the “President,” due to the fact that several U.S. presidents have worn it, it certainly lives up to its dignified nickname. In warm yellow gold, it resonates with style. Elegant and sophisticated, it remains a classic worthy of its reputation.

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.