Why We Love it
Why We Love it–
Whether your tastes in watches trend toward the traditional, the sporty, or the clean and modern, there's something to be said for having quirky pieces in your collection that might not be daily wearers, but are fun and unique horological artifacts that just put a smile on your face. In the late 1960s and 1970s, design language in wristwatches reflected the culture of the time, and numerous brands produced timepiece with funky designs and wild colors that make quite the statement when worn today! The catalogs of Omega from this period are filled with interesting and unusual designs that are a radical departure from the run-of-the-mill Speedmasters and Seamasters that you see on a daily basis.
The Seamaster line is perhaps best known for the thick-cased divers that more or less revolutionized (or at the very least standardized) the genre. But in the late 1960s the brand, emboldened by its storied association with NASA, experimented with non-traditional cushion case designs and incorporated their new automatic movements internally.
Omega also had a broad line of Seamasters that weren't necessarily meant to be worn anywhere near the sea. This expression, a Reference 166.069, is often classed as a pilots watch because it shares a case design with the Flightmaster line. Utilizing a simple three hand and date movement (Calibre 1002), the Reference 166.069 doesn't necessitate the bulk of the complicated Flightmaster chronographs, so in this case they were sized down to a relatively compact 39mm, just about right by today's standards but still on the large side for the era.
The looks on these guys are loud, and maybe even polarizing, but there's beauty in the details. Take the sunburst finishing of the case, or that dial -- a mutable blue-green that shifts colors when the light's just right. The case hugs the wrist thanks to the hidden lugs, making it a watch that's as pleasant to wear physically as it is distinctive to look at. Whatever this thing is -- a pilot's watch, a diver, or just a good old fashion accessory, we love the way it looks and wears, and it puts a smile on our face every time we see one...and that's really the point.
Analog:Shift stands behind the authenticity of our products in perpetuity.
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
Shipping & Returns+
All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.