Longines Conquest Classic
Why We Love it
Why We Love it–
Though perhaps now best known for its association with horse racing, Longines has been a staple of the Swiss watchmaking industry since the mid-19th century, and has gained a reputation for the masterfulness of its design.
After World War II, the manufacture from the ‘long meadows’ sought to stretch its creative and technical muscles, and the Conquest was one way in which Longines achieved such aims. Launched in 1954, it represented a ‘stepping-stone to progress’ for the brand, which had been a well known and much respected name in Swiss watchmaking for over a hundred years.
The 1950s were a time when many maisons, free from the military contracts that had restricted production, began to experiment and implement new horological innovations. The watches that Longines released following the War reflected the sturdy construction of military watches, but utilized one of the manufacture’s early automatic wristwatch movements, the Calibre 22A, first released in 1946. The Conquest — like the Omega Seamaster, another benchmark of post-war horological design — was Longines’ way of blazing forward to unexplored frontiers while still keeping one foot firmly in the past.
This particular Conquest is a modern incarnation that breaks somewhat with the vintage mold of the original models but nonetheless retains the product line’s elegant proportions and subtleties. Dating to the 2020s, it’s housed in a 34mm stainless steel and gold-colored PVD coating with a sapphire crystal, a smooth PVD bezel, and a signed, screw-down PVD crown. Beneath the crystal is a white mother-of-pearl dial with 11 VS-SI diamond indices, a gold-colored PVD ‘sword’ handset, and a date window at 3 o’clock.
Powered by the quartz Longines L156 movement and paired to a matching, two-tone ‘Oyster’-style bracelet with a triple-safety folding clasp and a push-button opening mechanism, this elegant ladies’ Conquest is ready to hit the town.
Give it a try and get ready to fall in love!
Most famous among Longines' forays into navigation pieces is the Lindbergh Hour Angle watch, a wristwatch designed by famed aviator Charles Lindberg in conjunction with the brand to allow aviators to calculate, with the help of a sextant and a known latitude, their exact geographic location.
From the 1930s to the 1950s, Longines also released a series of stunning time-only watches. Often referred to as “Calatravas” after the iconic model by Patek Philippe, most of these watches had thin stainless steel cases at 32-35mm, standard sizes for the time. Like the Patek Philippe Calatrava, these timepieces were known for their perfect proportions and the elegant simplicity of their designs.
But it wasn’t just time-only watches that drew the attention of clients the world over — particularly in the Americas: The company’s caliber 13ZN, first released in 1936, is widely regarded as one of the finest chronograph movements ever devised by any brand. This development would form the basis of work in sports timing, in which Longines developed timepieces with flyback functionality as well as 1/100th-second counters.
Today, Longines produces a remarkable number of watches annually — over 1.5 million of them — and rakes in over $1B in annual revenue through the sale of everything from simple quartz watches to sophisticated moon phases and chronographs. Incredibly, they produced their 51 millionth timepiece in 2019 and in some ways, it feels like the brand is just getting started.
Analog:Shift stands behind the authenticity of our products in perpetuity.
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
Shipping & Returns+
All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.
Longines Conquest Classic