Jaeger-LeCoultre Reverso Tribute to 1931 Box and Papers

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SKU AS01682
SKU AS01682

Why We Love it

The Reverso, Jaeger-LeCoultre's most distinctive watch, certainly has an impressive pedigree. Essentially one of the first sports watches, the Reverso combined utility with a sleek and elegant Art Deco exterior that has become an icon of horological design. But in the case of the Reverso, looks deceive--and no model of Reverso says that more than the Reverso Tribute to 1931. 

Though the Reverso appears at first glance a dress watch, it owes its existence to the gentlemanly sport of polo. While touring India in the early 1930s, Swiss businessman César de Trey met a British polo player who'd just cracked the crystal of his watch on the field. De Trey returned to Switzerland with an idea already taken root in his head, which he then discussed with Jacques-David LeCoultre: what if a watch could be made with a case that could reverse?

The reversible case, masterminded by designer Alfed Chauvot, was Jaeger-LeCoultre's solution to the problems polo players faced on the field. Once reversed, the delicate components of the case were protected from the shocks sustained while on horseback. No more would polo players crack the crystals or damage the dials of their watches.

Chauvot placed a patent for the Reverso in March 1931. The first Reverso measured 38mm in length, 24 in width. Jaeger-LeCoultre also released the Reverso in gold, and decorated the case back with engravings or even miniature portraits. 

But with changing tastes in the 1970s--for round watches as well as quartz movements--Jaeger-LeCoultre ceased production of the Reverso. The model lay dormant for twenty years, until its triumphant re-issue in 1982. While those watches contained quartz movements, their success represented a future for the Reverso. 

2011 marked the Reverso's 80th Anniversary. The Reverso remains a subtle statement piece available in numerous variations, but none of them stirred the collector community the way the Tribute to 1931--released to commemorate the Reverso's anniversary--has. As lovers of vintage watches and all things curated and hand-crafted, our love of this watch should come as no surprise.

A:S Guarantee

+

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

+

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

Jaeger-LeCoultre Reverso Tribute to 1931 Box and Papers

Jaeger-LeCoultre Reverso Tribute to 1931 Box and Papers

Sold
Sold
Jaeger-LeCoultre Reverso Tribute to 1931 Box and Papers

Why We Love it

The Reverso, Jaeger-LeCoultre's most distinctive watch, certainly has an impressive pedigree. Essentially one of the first sports watches, the Reverso combined utility with a sleek and elegant Art Deco exterior that has become an icon of horological design. But in the case of the Reverso, looks deceive--and no model of Reverso says that more than the Reverso Tribute to 1931. 

Though the Reverso appears at first glance a dress watch, it owes its existence to the gentlemanly sport of polo. While touring India in the early 1930s, Swiss businessman César de Trey met a British polo player who'd just cracked the crystal of his watch on the field. De Trey returned to Switzerland with an idea already taken root in his head, which he then discussed with Jacques-David LeCoultre: what if a watch could be made with a case that could reverse?

The reversible case, masterminded by designer Alfed Chauvot, was Jaeger-LeCoultre's solution to the problems polo players faced on the field. Once reversed, the delicate components of the case were protected from the shocks sustained while on horseback. No more would polo players crack the crystals or damage the dials of their watches.

Chauvot placed a patent for the Reverso in March 1931. The first Reverso measured 38mm in length, 24 in width. Jaeger-LeCoultre also released the Reverso in gold, and decorated the case back with engravings or even miniature portraits. 

But with changing tastes in the 1970s--for round watches as well as quartz movements--Jaeger-LeCoultre ceased production of the Reverso. The model lay dormant for twenty years, until its triumphant re-issue in 1982. While those watches contained quartz movements, their success represented a future for the Reverso. 

2011 marked the Reverso's 80th Anniversary. The Reverso remains a subtle statement piece available in numerous variations, but none of them stirred the collector community the way the Tribute to 1931--released to commemorate the Reverso's anniversary--has. As lovers of vintage watches and all things curated and hand-crafted, our love of this watch should come as no surprise.

A:S Guarantee

+

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

+

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

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