Why We Love it
Why We Love it–
There’s no denying that without jewelers, the watch industry would be very different.
It’s a symbiotic relationship. Watchmakers make the watches (in their cottages in the early days, and in massive manufactures today), and send them to jewelers to sell. So it has been, so it ever shall be, world without end, as long as there are watchmakers to make watches and jewelers to sell them.
Often this relationship is visible on the watch itself. Double-signed watches (that is, bearing both the name of the manufacture as well as the jeweler that sold them) are of particular interest and desirability to collectors. When names like Tiffany and Cartier appear on the dial of a watch, collectors collectively salivate at the sight.
Up there with Tiffany and Cartier in the pantheon of elite jewelers is Türler.
It’s an old name, both in horology and haute joaillerie. In 1883, in what Türler’s website brilliantly refers to as the “crucible of horology,” the brothers Türler—César Alexander and Jean Henri—established a watchmaking manufactory. Before long they were presenting watches to potential customers in Vienna and Pforzheim, making their name an internationally-recognizable one.
At the turn of the 20th century, they relocated to Zurich. The address that they chose was on the Paradeplatz—the Fifth Avenue or Rue de la Paix of Zurich, upon which stand boutiques owned by Cartier, Chopard, and Bulgari. Their store there has been their headquarters ever since.
Throughout their 134-year history, manufactures have been honored for their wares to be sold by Türler, and Heuer is no exception.
This particular watch is a Carrera Reference 2447N. Without the Türler signature on the dial, it’s a stunner on its own, with silver script on its inky black dial and intact lume on the hour markers. The Valjoux 72 movement has been serviced by the master of Heuer, Abel Court, who also repainted the chronograph hands, restoring them to their former glory.
The Carrera is a classic of mid-century watch design, one that we would be proud to wear, as proud as Heuer was for it to bear Türler’s name.
Analog:Shift stands behind the authenticity of our products in perpetuity.
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
Shipping & Returns+
All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.