Cartier Cougar
- Regular price
- $17,500
- Regular price
- Sale price
- $17,500
- Unit price
- per
Why We Love it
–
Why We Love it
–Not every great Cartier wears a rectangular case.
While the Tank and Santos have long defined the maison's watchmaking legacy, the 1980s and 1990s saw Cartier embrace a softer, more contemporary aesthetic with models like the Cougar. Combining the elegance of a traditional Cartier dress watch with the practicality of an integrated bracelet, the Cougar perfectly captured the era's growing appetite for luxury sports watches, all while remaining unmistakably Cartier.
This particular example, dating to the 1990s, is crafted entirely in 18K yellow gold and measures a refined 26mm across. Its gently rounded case flows seamlessly into a matching multi-link bracelet with a concealed clasp, creating a fluid silhouette that wears as comfortably as it looks elegant. A polished bezel punctuated by eight signature screws lends just enough visual texture without distracting from the watch's graceful proportions.
The dial is quintessential Cartier. An ivory-white backdrop is framed by a classic chemin-de-fer minute track and bold black 'Roman' numerals, while blued steel 'sword' hands sweep elegantly across the surface. A date aperture at three o'clock adds everyday practicality, and the sapphire cabochon crown provides the finishing touch that has become one of the maison's enduring signatures.
Powering the watch is a reliable quartz movement, making the Cougar as effortless to wear today as it was when it left Cartier's workshops more than three decades ago.
Often overlooked in favor of its more famous siblings, the Cougar has quietly developed a devoted following among collectors who appreciate its blend of sporty sophistication and unmistakable Cartier style. Elegant enough for evening wear and versatile enough for everyday use, it remains one of the hidden gems of the maison's neo-vintage catalog.
Brand Story
+
Brand Story
+That legacy began in 1904, when Louis Cartier designed a wristwatch for his friend, the pioneering aviator Alberto Santos-Dumont. At a time when pocket watches still dominated, the Santos offered a practical solution for telling time in flight and is widely regarded as one of the first purpose-built men's wristwatches. It established a design language that Cartier continues to build upon today.
Just over a decade later came the watch that would define the maison. Introduced in 1917, the Tank drew inspiration from the Renault FT tank's silhouette, with its parallel brancards echoing the vehicle's treads. Initially produced in only a handful of examples, the Tank quickly evolved into one of the most influential wristwatches ever created. Its clean geometry, balanced proportions, and unmistakable profile have remained remarkably unchanged for more than a century.
Over the decades, Cartier expanded the collection into a family of icons. The elegant Tank Louis refined the original design in 1922, while the Tank Chinoise interpreted it through the lens of Art Deco fascination with East Asian architecture. Later models, including the Cintrée, Américaine, and Française, each brought their own personality while remaining unmistakably Tank.
The watch's appeal has always extended well beyond the world of horology. From Rudolph Valentino and Clark Gable to Andy Warhol and Jacqueline Kennedy Onassis, the Tank has adorned the wrists of artists, actors, royalty, and tastemakers for generations.
Yet Cartier's influence reaches far beyond a single collection. The Santos, Tortue, Tonneau, Crash, and Pasha have each become icons in their own right, demonstrating the maison's extraordinary ability to combine jewelry, industrial design, and watchmaking into timeless objects of desire. Few brands have contributed more to the aesthetics of the wristwatch, and fewer still continue to do so with such consistency.
A:S Guarantee
+
A:S Guarantee
+Our Pledge
Analog:Shift stands behind the authenticity of our products in perpetuity.
Condition
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
Warranty
We back each Analog:Shift vintage timepiece with a two-year mechanical warranty from the date of purchase.
International Buyers
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
+
Shipping & Returns
+All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.
Make it yours will fit standard 12mm watches
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Cartier Cougar
- Regular price
- $17,500
- Regular price
- Sale price
- $17,500
- Unit price
- per















