Bucherer 'Hard Life' Chronograph by Omega

One of the best parts of our job is pulling from obscurity watches that should be, for one reason or another, enjoyed and admired by an ever-growing collector and enthusiast community.

If you've never heard of Bucherer before, we wouldn't blame you.  The brand, which was minted in the late 1800s and began producing watches in the early 1900s, has remained relatively obscure, despite its presence in the contemporary luxury marketplace. 

But their current collection is a far cry from the watches they were producing throughout the 1960 and 70s. Chronographs were at the heart of the brand, and while a range of Swiss movement and case manufactures were supplying them, Bucherer remained in the forefront, with dials proudly bearing the brand's respected name.  

This particular piece in an example of Bucherer at its best: a barrel-shaped, tungsten case, as well as a blue-dial stunner made by Omega, with Bucherer branding front and center, and Omega taking the co-lead with a signed bracelet. This is a truly awesome piece, with a tremendously three-dimensional, multi-layered dial, and sporty 70s appeal.

With Heuers and Breitlings of the era fetching big money, every enthusiast should be on the lookout for a solid chronograph that they can enjoy without breaking the bank: this is that!

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a two-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.