Benrus GI Watch
Why We Love it
Why We Love it–
Why We Love It
True military watches exude a kind of toughness that's hard to replicate. These watches--with their black dials, easy-to-read indices, and luminescent hands--pack a punch in a deceptively compact package. No watches exemplify this toughness more than the General Issue watches manufactured from the Vietnam War to the early 1980s.
The Department of Defense first ordered General Issue (GI) watches in 1964, to outfit soldiers in the years leading up to the conflict in Vietnam. Like the 'Dirty Dozen', the GI watches were made to resist exposure in inhospitable environments. Corrosion-resistant steel cases were utilized to protect the movement from debris, moisture, and shock that it would encounter in the jungles of Vietnam or the deserts of the Middle East.
The DoD contracted GI watches from many manufacturers, the most notable among them being Hamilton and Benrus. This particular example was produced by Benrus and has a contract date of November 1966, as stamped on the case back.
Featuring a corrosion-resistant steel case, this example is in excellent condition with a remarkable patina. Its luminous hands and indices have aged evenly, and it comes fitted to its (likely original) green nylon single-pass strap with blackened steel hardware.
Combining a sturdy construction with a respectable history of use by American service members, this example is a true testament to the versatility and timeless appeal of the GI watch - even when produced in inexpensive materials and designed to be thrown out after they have served their purpose!
Analog:Shift stands behind the authenticity of our products in perpetuity.
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
Shipping & Returns+
All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.
Benrus GI Watch