Rodania Datofonic Alarm Automatic

Before the modern smartwatch began buzzing on wrists, Rodania was already mastering the mechanical alarm. Founded in 1930 in Grenchen, Switzerland, the brand built its reputation on craftsmanship, innovation, and quietly confident design. By mid-century, Rodania had made history — producing one of the first automatic alarm movements in collaboration with A. Schild, the famed Swiss ébauche manufacturer.

The result of that partnership, the A.S. 5008 caliber, remains one of the finest automatic alarm movements of its era — durable, practical, and impressively engineered. Watches housing this movement, including Rodania’s celebrated Datofonic model, stood shoulder to shoulder with contemporaries from Vulcain and Jaeger-LeCoultre.

While Rodania may not have the long lineage of some of its Swiss peers, its watches are no less deserving of attention. Based in Grenchen — also home to Nivada (known in the U.S. as Croton) — Rodania carved out a niche producing watches for jewelers and retailers, particularly in the Canadian market. By the 1950s, the brand’s growing reputation earned it a contract with the Canadian military to supply chronographs for the armed forces.

Introduced in the late 1940s and refined over the decades, Rodania’s alarm watches embody the ingenuity of postwar Swiss design. The model shown here captures that golden-age spirit beautifully: a 37mm steel case with sculpted lugs, a vivid blue dial accented by crisp white indices, and a day-date display at three o’clock. It’s a striking yet understated companion — the kind of watch that hums quietly until it’s time to speak up.

Though the Rodania name continues today, it’s these vintage alarm pieces — powered by A. Schild’s robust mechanics and wrapped in timeless style — that define the brand’s true legacy. Functional, collectible, and effortlessly cool, they represent a chapter of horology when innovation was measured not in pixels, but in precision.

A beautifully preserved example of Swiss ingenuity — proof that some wake-up calls are worth answering.

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a two-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.