Why We Love it
Why We Love it–
Why We Love It
When it comes to vintage dive watches, we love the heavy hitters just as much as the next guy. The Rolex Submariner, the Blancpain Fifty Fathoms, and the Omega Seamaster 300 all have special places in our hearts—and collections. But for every well-known name in the dive watch world, there’s one that makes us stop and say, “Now this is why we got into collecting watches in the first place.”
This Aqualung diver is exactly what we mean by this. In the 1950s and 1960s, tons of brands got into the dive watch game, using contract cases and movements. However, this watch was made for Aqualung, the company founded by Jacques Cousteau, the father of SCUBA himself.
The case, made by A. Schild, is the perfect size at 37mm. The thick beveled lugs and brush finishing make it visually appealing as well as comfortable on the wrist. But the crowning glory is the dial—gilt and gloss like the best of early Submariners, and with Radium luminescent elements—a winning combination if there ever was one.
The year was 1943. World War II raged across Europe. But in the icy waters of the Marne River, all was calm as Lieutenant Jacques Cousteau of the Marine Nationale plunged beneath the surface. On his back was a unique apparatus, two tanks of compressed air attached to a hose which was connected to a mask on Cousteau’s face. This was the Aqualung, and by the next decade it would usher in a new era of diving. The age of SCUBA had begun.
The Aqualung logo would become a familiar sight among amateur and professional diving cirlces, popularized by Cousteau’s company U.S. Divers. Although most commonly seen on SCUBA gear, it could also be seen on watches. Among these, DOXA Sub 300Ts with the distinctive logo are by far the most prevalent, known as “Black Lung” by collectors, but Aqualung also sold watches under its own brand name.
Employing contract “skin diver” cases and robust A. Schild or Felsa movements, these watches are every bit the no-nonsense tool watches as the Blancpain Fifty Fathoms (another watch favored by Cousteau). Also, the association with Cousteau gives them an added appeal. Uncommon and undeniably attractive, they offer the collector a rarely-seen alternative to the Fifty Fathoms and Submariner, with no less of a diving pedigree.
Analog:Shift stands behind the authenticity of our products in perpetuity.
Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.
We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
Please contact us prior to purchase for additional details on shipping and payment options.
Shipping & Returns
Shipping & Returns+
All of our watches include complementary insured shipping within the 50 states.
Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.
We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.
We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.