{"product_id":"volvo-enamel-key-chain-asm0292","title":"Volvo Enamel Key Chain","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWe’ve said it time and time again — watches and cars belong together! \u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMuch like in watches, where owning \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003ethe \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003ewatch isn’t enough, the likes of books, vintage ads and other ephemera related to that watch make their way into the collection, cars have the very same relationship with objects adjacent to their respective brand or the hobby in general. \u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular vintage find is for the Volvo owners in the house and represents the ever-evolving history of their logo design. To many, the signature Volvo logo is the brand’s namesake displayed within a banner and encircled with a protruding arrow, symbolizing a “shield and sword”. However in 1959, the brand decided to nix the circle and arrow, solely displaying “VOLVO” in bold lettering and all caps. To the surprise of many, the brand would change the logo back to its “shield and sword” design that very same year!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis vintage enamel Volvo keychain has that exact logo design with blue and gold accents, as well as the “shield and sword” adorned in white. It also comes fitted with several gold plated links that attach to a small gold plated carabiner with a twist-lock mechanism. With a profile measuring 1 1\/2” x 1 1\/2”, this enamel Volvo keychain will look the part on any key ring that belongs to a vintage Volvo, or modern.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular logo would hold strong until another design change ocurred in 1999 — that’s 40 years! It’s the classic logo that most associate with the automotive manufacture. A cool nod to Volvo, no doubt\u003c\/span\u003e\u003c\/p\u003e","brand":"Volvo","offers":[{"title":"Default Title","offer_id":40331846287447,"sku":"39131113","price":33.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/ASM0291_39131112_VOLVO_VOLVOENAMELKEYCHAIN_VINTAGE_-1_e9b1f817-9e05-4c32-9c78-149e095a6bda.jpg?v=1699496347","url":"https:\/\/www.analogshift.com\/products\/volvo-enamel-key-chain-asm0292","provider":"Analog:Shift","version":"1.0","type":"link"}