{"product_id":"universal-geneve-dress-watch-for-j-e-caldwell-and-co-as04146","title":"Universal Genève Dress Watch For J.E. Caldwell \u0026 Co.","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eWhile Universal Genève may be most famed for its Compax chronographs and the Polerouter, its svelte dress watches  and more casual wearers are equally compelling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThroughout the latter half of the 20th century, UG designed simple, time-only watches alongside its more complicated brethren that played with shape, color, and design in interesting and novel ways.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTake this charming timepiece, for example: A time-only steel watch, double-signed by \u003cmeta charset=\"utf-8\"\u003eJ.E. Caldwell \u0026amp; Co - a storied Jeweler in Philadelphia, Pennsylvania, who originally retailed the timepiece. This signature, as obscure as it might be for those outside the Keystone State, is a window into how the industry \u003cem data-mce-fragment=\"1\"\u003eused\u003c\/em\u003e to be run. Today, finding a retailer signature on a contemporary piece is incredibly rare and usually only found on ultra-luxury brands. But in the 1950s the world of mechanical timekeeping was experiencing boom times, and major houses such as Universal Genève were more than happy to produce special dials for their key accounts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt features a 33.5mm \u003cem\u003etwisted-lug\u003c\/em\u003e case with an acrylic crystal, a satin silver dial with applied 'dart and 'Arabic' indices, a matching 'dauphine' handset, and a Universal Genève Calibre 138SS automatic winding 'bumper' movement within.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFitted to one of our Analog:Shift straps, this fantastic piece is the \u003c\/span\u003e\u003cspan\u003eperfect entryway into not just Universal Genève, but for the budding vintage collector.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSure to garner knowing nods of approval from the inner enthusiast circle, this is a killer option from one of our absolute favorite brands - full stop.\u003c\/span\u003e\u003c\/p\u003e","brand":"Universal Geneve","offers":[{"title":"Default Title","offer_id":40092090597463,"sku":"40990135","price":1985.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS04146_40990135_UNIVERSALGENEVE_DOUBLESIGNEDSTEELDRESSWATCH_20219-7_0bab5815-51ba-41b8-92f3-f5ea77153da4.jpg?v=1730487802","url":"https:\/\/www.analogshift.com\/products\/universal-geneve-dress-watch-for-j-e-caldwell-and-co-as04146","provider":"Analog:Shift","version":"1.0","type":"link"}