{"product_id":"tudor-oysterdate-as03938","title":"Tudor Oysterdate","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eWhy We Love It\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eIn history it’s always thus: the Shield pays court to the Crown. The king commands, and the knights shoulder their shields and ride into battle. And in the world of watches, the brand with a shield as its logo—Tudor—stood in the shadow of its kingly parent company, Rolex.\u003c\/span\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eTudors were Rolexes in all but name, with the same waterproof Oyster cases and similar styling. However, in order to keep costs down, Tudor used generic Swiss movements made by ETA rather than their own in-house calibres. What resulted were watches that were more affordable than Rolexes to the consumer, but still uniformly tough and reliable.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eTudor pursued a kind of rough-and-ready attitude early on, showing construction workers and miners with Tudor watches strapped to their wrists—and the ads found verisimilitude in real life when members of the British North Greenland Expedition wore Tudors in 1952.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eLike Rolex, Tudor experimented with different dial textures and colors. Of particular note are the honeycomb or “waffle” dials like the one featured on this watch, a Reference 7929. A remnant from the days when this type of decoration was done by hand, it gives the watch a touch of elegance that’s undeniably attractive; furthermore, given how difficult this type of dial is to refinish, it’s often a mark of a dial’s authenticity.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWith a compact but sturdy 35mm case, the Reference 7929 has enough flair of its own to stand alone, but has all the quality one would come to expect from watches produced by Rolex—no matter the name on the dial. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAlthough it started as Rolex’s gateway brand, the quality of Tudor’s products are by no means inferior to Rolex’s.\u003c\/p\u003e\n\u003cp\u003eTudors were in many ways Rolexes in all but name, with the same waterproof Oyster cases and similar styling. However, in order to keep costs down, Tudor used off the shelf Swiss movements rather than their own in-house calibres. What resulted were watches that were more affordable than Rolexes to the consumer, but still uniformly tough and reliable.\u003c\/p\u003e\n\u003cp\u003eHans Wilsdorf created Tudor for the everyman, for miners, construction workers and every sort of tradesman. Rolex was meant for the explorer and the businessman, where Tudor was to be a different creature entirely. For your everyday person Rolex was, and often still is out of reach.\u003c\/p\u003e\n\u003cp\u003eBut in creating Tudor, Wilsdorf wanted to offer “a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standards of dependability for which Rolex is famous.\"\u003cbr\u003e\u003cbr\u003eToday Tudor has certainly defeated any impression of being the redheaded stepchild of the Rolex family, and their current timepiece collection – as well as their vintage counterparts – are getting the recognition and respect they most rightfully deserve.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Tudor","offers":[{"title":"Default Title","offer_id":39298865266775,"sku":"40990065","price":2950.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS03938_40990062_TUDOR_OYSTERDATE_7929-7.jpg?v=1619549204","url":"https:\/\/www.analogshift.com\/products\/tudor-oysterdate-as03938","provider":"Analog:Shift","version":"1.0","type":"link"}