{"product_id":"rolex-submariner-date-red-sub-as08176","title":"Rolex Submariner Date \"Red Sub\"","description":"\u003cp class=\"p1\"\u003e\u003cb\u003e\u003c\/b\u003eIn the late 1960s, Rolex made a tiny change to the Submariner that, forty years on, sends ripples through the vintage Rolex collector community. We mean, of course, a single line of red text on the Reference 1680 Submariner, a watch that has gone down in history as the “Red Sub.”\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFrom the late 1960s to the late 1970s, there were seven different dial variations of “Red Sub,” being dubbed by collectors as “Mark I” through “Mark VIII” dials. Generally, these examples vary in the smallest of ways, perhaps the result of being from different printings  - or even from different dial manufacturers altogether - with this example being a so-called Mark \"VI\".\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWhat unites all of them is that tiny splash of red on the Submariner printing just under the center post.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAt the close of the 1970s, Rolex began phasing out this feature. It was a gradual process, from market to market. Additionally, since many of these watches had been purchased by professional divers or servicemen, the dials with the red printing were often exchanged for dials with all-white printing during the course of a routine service.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cmeta charset=\"utf-8\"\u003eAs a result, examples that survive with the red printing intact are rare and infinitely desirable!\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular example dates to circa 1970 and features a strong, honest case with \u003cem\u003eholey lugs, \u003c\/em\u003ea fantastic matte black Tritium dial with a matching handset, both showing a stunning even patina, a gently faded bezel insert, and a matching stainless steel Oyster bracelet with a signed fliplock clasp.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSubmariners are not rare timepieces. Vintage Submariners are not particularly rare timepieces. Strong and authentic 'Red Submariners' absolutely are.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":40177903075415,"sku":"40922559","price":27970.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS08176_40922559_ROLEXSUBMARINERDATEREDMKVDIAL_1680-6_e9e3ef50-ab08-44e6-99d9-8dbb55f10852.jpg?v=1683656575","url":"https:\/\/www.analogshift.com\/products\/rolex-submariner-date-red-sub-as08176","provider":"Analog:Shift","version":"1.0","type":"link"}