{"product_id":"rolex-submariner-date-as02906","title":"Rolex Submariner Date","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eCasual luxury: two words that might sound incongruous when paired together, and yet it’s something that Rolex does particularly well.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWe don’t need to tell you that the Rolex Submariner is a classic, and there’s good reason why almost every collector winds up with a vintage Rolex sports model in their stash eventually.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWe don't have to remind you that they are timeless, tough, do-anything, go-anywhere tool watches. We probably don't even have to tell you that Rolex has been producing Submariners uninterrupted since the watch was introduced at the Basel Fair watch exposition in 1954.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt goes without saying that the Rolex Submariner is one of the most recognizable, well-known watches on the planet.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular example, a Reference1680, comes in excellent condition with absolutely stunning patina. The 1680 was the first Submariner model to feature a date function which adds to the usability of the watch both onshore and while diving. \"Purists\" might deem the no-date versions more iconic, but the added convenience of a date display certainly makes the 1680 more \u003cem\u003eusable\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWe would certainly consider this a timeless piece built for everyday wear.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe Reference 1680, released in 1966, deviated from previous iterations of the Submariner--such as the beloved ref. 5513--by including a date function. This change was remarkably divisive because, according the diehards, if you need to know the date while on a dive, you're kind of screwed.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDespite the divided opinions on the added functionality, it ticks all the boxes for a tool watch. A sturdy stainless steel case? Check. Robust movement that is dust-proof, shock-proof, and waterproof? Check, check, and check.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15444202258519,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Submariner_WOS04_5.jpg?v=1559852328","url":"https:\/\/www.analogshift.com\/products\/rolex-submariner-date-as02906","provider":"Analog:Shift","version":"1.0","type":"link"}