{"product_id":"rolex-submariner-date-18k-yellow-gold-as02942","title":"Rolex Submariner Date 18k Yellow Gold","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Reference 16808 we have here dates to approximately 1980, and is a transitional model of sorts; featuring the desirable matte \"nipple\" dial made popular from its predecessor (Ref. 1680\/8), while also housing a hi-beat movement with quickset date function and sapphire crystal.  \u003c\/p\u003e\n\u003cp\u003eMany would consider this generation to be the ultimate blend of vintage looks and modern wearability, mirroring the transitional period of their steel siblings (Ref. 1680\/16800) before matte gave way to the glossy dials which have defined the range since the mid 1980s.\u003c\/p\u003e\n\u003cp\u003eThis particular example is one the finest we have ever come across, featuring a super strong case with thick lugs, a stunning matte black dial, and handset with original Tritium luminous material.  Aside from some rich patination, this watch looks very much the way it did when it left the factory - which is, to say, absolutely brilliant.\u003c\/p\u003e\n\u003cp\u003eMaybe you think a solid gold Rolex Sub isn't for you. Maybe you think they are gaudy, gauche, or a slap in the face of sporting tradition. Perhaps you feel that for the money, you could buy a nice steel model and a nice dinner out...in Paris.  And that would be entirely understandable.\u003c\/p\u003e\n\u003cp\u003eBut you'd be missing the point.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFew watches make a statement like a solid gold\u003cspan\u003e \u003c\/span\u003e\u003cem\u003esports\u003c\/em\u003e Rolex.\u003c\/p\u003e\n\u003cp\u003eThis contradictory blend of technical design and functionality with a precious metal casing material is a polarizing one, and depending on how its worn (and indeed, by whom), can send \u003cem\u003every\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003edifferent signals - and we'll just leave it at that. Of course, if you want to avoid any possible negative stereotyping, going with a vintage model will certainly alleviate the concern!\u003c\/p\u003e\n\u003cp\u003eThe Rolex Submariner is without question the brand's most iconic model, and is a perennial favorite among collectors, enthusiasts, fashionistas, and yes - actual divers. And while you aren't likely to see a Submariner clad in a yellow gold case gracing the outside of a dry suit, it's hard to argue that models such as this 16808 aren't every bit as awesome as their steel siblings - or perhaps even more so.\u003c\/p\u003e\n\u003cp\u003eCasing a Submariner in 18K gold is almost a tacit acknowledgement that very few of Rolexes sporting models ever get used as originally intended - and that in its own right is a pleasing sentiment. It says that Rolex knows who they are, who their customers are, know they are above any possible reproach - and\u003cspan\u003e \u003c\/span\u003e\u003cem\u003edamn the torpedoes, we're making this beastie in solid gold!\u003c\/em\u003e\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448649105495,"sku":null,"price":21000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Submariner_WOS40_6.jpg?v=1542317625","url":"https:\/\/www.analogshift.com\/products\/rolex-submariner-date-18k-yellow-gold-as02942","provider":"Analog:Shift","version":"1.0","type":"link"}