{"product_id":"rolex-submariner-big-crown-as03571","title":"Rolex Submariner 'Big Crown'","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eWhy We Love It\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe KING of Submariners - the 'Big Crown' Reference 6538.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eViewed by collectors worldwide as the holy grail of Submariner collecting, Big Subs tend to be end-game watches for enthusiasts. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eUnfortunately for most of us, they usually come with eye-watering --if not downright unattainable -- price tags. Recent examples of the top tier have commanded seven figures at auction. This example, while genuine, doesn't come close. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFitted with a \u003cem\u003every\u003c\/em\u003e early matte tritium service dial with chapter ring, service handset, a 'Big Triangle' tribute bezel insert and sporting a nice case refresh and a slightly later riveted Oyster bracelet, this piece has  all the style at a \u003cem\u003efraction\u003c\/em\u003e of the price of an untouched example.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn short, its wearable, usable, and just plain awesome. Drop us a line to learn more!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe Rolex Submariner commands respect. It’s a watch with a story, guts, beauty, and an indisputable pedigree that few other watches can claim. Whether one loves it or not, it’s the world’s most iconic sports watch, and it demands (and deserves) a place in any collection, vintage or modern.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThere is no doubt that the model is ubiquitous, but what’s so enduring about its appeal is that there’s a model of Submariner for anyone. Its long run (sixty-three years and counting) produced many references, and though every execution shares some similarities with its forebears, each model is very much a watch of its own, with its own character and charm. Date or\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/rolex-submariner-3\" target=\"_blank\" title=\"Rolex Submariner Reference 5513\" rel=\"noopener noreferrer\"\u003eno-date\u003c\/a\u003e, big crown or small—there’s a Submariner for all.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":31469256736855,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/ROLEX_SUBMARINER_BIG_CROWN__AS03571_6.jpg?v=1580401695","url":"https:\/\/www.analogshift.com\/products\/rolex-submariner-big-crown-as03571","provider":"Analog:Shift","version":"1.0","type":"link"}