{"product_id":"rolex-gmt-master-gilt-pepsi-as08151","title":"Rolex GMT-Master 'Gilt Pepsi'","description":"\u003cp class=\"p1\"\u003e\u003cb\u003e\u003c\/b\u003eThe GMT-Master Reference 1675 is a genre-defining timepiece. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe second generation of the dual timezone wristwatch from Rolex, the 1675 was introduced in 1960 and saw nearly two decades of continuous production, resulting in a myriad of dial and case variations that have become one of the most exciting sub-genres of vintage Rolex collecting.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe 1675 carries-over the ubiquitous 24hr blue and red 'Pepsi' bezel insert from its predecessor, but upgrades to aluminum from bakelite and grows to 39mm with added crown guards.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis particular example dates to circa 1959, and features an excellent \u003cem\u003eholey lug \u003c\/em\u003eOyster case, housing a glossy black 'gilt' dial with matching handset, a magnified acrylic crystal, the nothing short of iconic 'Pepsi' bezel insert with a lovely even fade, and a folded-link 'rivet' Oyster bracelet with a signed blade clasp.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eBe warned - trying on a 1675 on will undoubtedly ruin you for the modern iterations!\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":40117315502167,"sku":"40922547","price":36950.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS08151_40922547_ROLEXGMTMASTERGILTPEPSI_1675-6.jpg?v=1677006749","url":"https:\/\/www.analogshift.com\/products\/rolex-gmt-master-gilt-pepsi-as08151","provider":"Analog:Shift","version":"1.0","type":"link"}