{"product_id":"rolex-day-date-as07181","title":"Rolex Day-Date","description":"\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eFew watches make a statement like a solid gold Rolex.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis anachronistic blend of technical design and functionality with a precious metal casing material is a polarizing one, and depending on how its worn (and indeed, by whom), can send \u003c\/span\u003e\u003cspan\u003every\u003c\/span\u003e\u003cspan\u003e different signals - and we'll just leave it at that. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eSo-called “five digit” Day-Dates (reference variants with five digits) are a quintessential staple of the Neo-Vintage era. These models showed up in the late 70s and offer the added functionality of a higher-beat movement for accuracy and a quick-set date mechanism. They retain the classic 36mm case proportion of their predecessors and have similar variation for dial, bezel, and bracelet configurations. Luminous models also retain Tritium material, offering tremendous opportunities for unique characteristics of patina.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis particular example, a Reference 18238A, dates to circa 1990 and features an 18k yellow gold case, a \u003cem\u003echampagne\u003c\/em\u003e dial with applied 'baton indices and a factory diamond-encrusted chapter ring, a crisp 18k fluted bezel, and a matching 18k yellow gold \u003cem\u003ePresident\u003c\/em\u003e bracelet with a signed hidden deployant clasp.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAn 'elevated' Day-Date,\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e for when the standard fare of solid gold won't cut it.\u003c\/span\u003e\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":39989004730455,"sku":"40922158","price":30750.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07181_40922158_ROLEX_DAY-DATE18KTRIPLESTRINGDIAMONDDIAL_18238A-6.jpg?v=1665605739","url":"https:\/\/www.analogshift.com\/products\/rolex-day-date-as07181","provider":"Analog:Shift","version":"1.0","type":"link"}