{"product_id":"rolex-datejust-sigma-as03561","title":"Rolex Datejust 'Sigma'","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eWhy We Love It\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\"\u003e\u003cspan\u003eIt's not uncommon for soon to be collectors to start their hobby with a vintage Datejust... and for good reason. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThey're extremely versatile, comfortable, and relatively attainable in all different types of variations. At 36mm, it's slim proportions fit nicely on the wrist.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan\u003eWhat we have here is not your run-of-the-mill Datejust, but rather features a blue sun burst 'Sigma' dial. Such dials are supremely rare. For one to have maintained its resplendence while also having developed richly patinated tritium elements is just icing on this shiny cake. Bring the watch into sunlight and you will understand what all the fuss is about. Its dynamic and vibrant. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIf you have the luxury of strapping on a beautiful Datejust as your daily wearer, we can assure you you won't regret it. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":31450534936663,"sku":null,"price":4950.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/ROLEX_DATEJUST_SIGMA_DIAL_AS03561_5.jpg?v=1579796231","url":"https:\/\/www.analogshift.com\/products\/rolex-datejust-sigma-as03561","provider":"Analog:Shift","version":"1.0","type":"link"}