{"product_id":"patek-philippe-calatrava-as05183","title":"Patek Philippe Calatrava","description":"\u003cp\u003ePatek Philippe has long been known for its complicated watchmaking, but following the stock market crash of 1929, fewer clients had the means to purchase these high-end timepieces. After securing a controlling interest in the firm, Jean and Charles Henri Stern decided to enlist the help of an English designer named David Penney to create a simple watch that would come in at a lower price point and appeal to the firm’s clientele. \u003c\/p\u003e\n\u003cp\u003eUsing the principles espoused by the Bauhaus school and its minimalist, function-first philosophy, Penney conceived the Calatrava, taking its name from the Spanish military order established in the 12th century which had become the symbol of Patek Philippe. Since its debut in 1932, the Calatrava has become a byword for a simple, time-only dress watch — even from brands other than Patek itself.\u003c\/p\u003e\n\u003cp\u003eThis particular Calatrava, a reference 1578, embodies all of the things we love about the world’s most elegant dress watch family: Housed in what would have been considered a larger case at the time, this 35mm rose gold watch features lovely \u003cem\u003espider lugs, \u003c\/em\u003ea beautiful satin silver dial with applied \u003cem\u003eexclamation point \u003c\/em\u003eindices and subsidiary seconds at the 6:00 position, a \u003cem\u003epencil\u003c\/em\u003e handset, and Patek's Calibre 12-120 hand-cranking movement within.\u003c\/p\u003e\n\u003cp\u003eLovely!\u003c\/p\u003e\n\u003cp\u003eSure, you could get yourself a modern dress watch that tells the time just fine — and that probably ends up in a drawer after a while. But a real Calatrava from the world’s greatest watchmaker is \u003ci\u003eforever\u003c\/i\u003e.  \u003cbr\u003e\u003c\/p\u003e","brand":"Patek Philippe","offers":[{"title":"Default Title","offer_id":39697704910935,"sku":"40930050","price":20500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS05183_40930050_PATEKPHILIPPE_CALATRAVAROSEGOLD_1578-7.jpg?v=1650386750","url":"https:\/\/www.analogshift.com\/products\/patek-philippe-calatrava-as05183","provider":"Analog:Shift","version":"1.0","type":"link"}