{"product_id":"mkii-key-west-gmt-as07062","title":"MKII Key West GMT","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eJust about everyone and their mother knows what a Rolex GMT Master is. But did you know that the brand made a white-dialed version?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThat’s right. In the early days of the GMT Master, Pan-Am commissioned a series of roughly 200 pieces in white for their executives — the story being that Juan Trippe, the company’s chief, was none too happy that desk-bound, C-suite types were hoarding the black-dialed versions meant for aircrews for themselves. For decades, the Rolex collector community wasn’t sure that these watches were real. Turns out, \u003c\/span\u003e\u003ca href=\"https:\/\/www.hodinkee.com\/articles\/Albino-GMT-Master-6542\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ethey are\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e! (We think.)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOf course, these watches are all but ‘unobtanium.’ If one were to come up at auction, brains would melt. Continents would split apart. Aurel Bacs would have a heart attack and be forced to man the rostrum from his hospital bed. Thankfully, the watch world has a compromise…\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMk II, the OG American microbrand founded by Bill Yao, cooked up one of the coolest modern watches of all time when it put together an homage to the white-dialed GMT unicorn, which it dubbed the ‘Key West.’ An unabashed tribute through and through, it is, to put it lightly, \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003edope as hell\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e. Especially so given that your chances of scoring an original white-dialed 6542 are, roughly, 765,432,891 to 1. (We made that number up, but you get it.)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular Key West is housed in a 39mm stainless steel case with a double-domed sapphire crystal, a signed crown, a bidirectional, and a 24-hour ‘Coke’ GMT bezel. It features a luminous satin white 'gilt' dial with \u003cem\u003emaxi\u003c\/em\u003e indices, a matching \u003cem\u003eMercedes\u003c\/em\u003e handset, and a \u003cem\u003eroulette \u003c\/em\u003edate wheel at 3:00. Powered by the industry-standard workhorse ETA 2893-2 automatic movement, it comes paired to a steel faux-rivet Oyster-style bracelet with a signed locking clasp.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDating to the 2010s and accompanied by its factory goodies, this Key West is a star in its own right — nevermind the Rolex connection! \u003c\/span\u003e\u003c\/p\u003e","brand":"MKII","offers":[{"title":"Default Title","offer_id":39823680241751,"sku":"40970061","price":1600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07062_40970061_MKII_KEYWEST-GMT_KEYWEST_L35-223-399-6.jpg?v=1657639273","url":"https:\/\/www.analogshift.com\/products\/mkii-key-west-gmt-as07062","provider":"Analog:Shift","version":"1.0","type":"link"}