{"product_id":"mercedes-benz-sl-legends-asap0052","title":"Mercedes Benz SL Legends","description":"\u003ch2\u003e\n\u003cstrong\u003eSOON TO BE CLASSIC\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/h2\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eHow do we define what’s a “classic” here at Analog:Shift?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWell, we’ve said it a plenty of times for watches — familiarity of design. The same goes for cars.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe Mercedes SL has a silhouette that has stood the test of time. In 2001, the German manufacture decided to run an ad campaign teasing the end of its R129 generation model, which had been in production since 1989. The R230 would replace the long-running, straight-lined bodywork, sharp roofline and square headlights of the outgoing model with a more curvaceous profile and rounded cabin with quad round headlights. While the appeal of this follow-up model is debatable, Mercedes-Benz definitely got one thing right: The outgoing and much-beloved R129 was an instant classic!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThis particular ad, curated by our friends over at Ad Patina, features four previous SL models from Benz stacked on top of one another with each having its own copy reading, “Classic”. The final tribute of the outgoing Mercedes SL is the 2001 variation and is deemed by the brand as, “Soon to be classic.” \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThis ad is custom framed in a 13 1\/4” x 16 1\/2” natural wood frame with an opaque black finish. It features a custom-measured, hand-cut 4-ply border in a shade of white, complimenting all the ad tones. Every material used is acid-free and the glass is anti-reflective and offers UV-protection to keep this precious ad preserved no matter where you decide to hang it. Speaking of which, hanging your newly purchased ad is a seamless task, as this particular frame comes with an additional hanging wire and felt pads for wall protection.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThis ad portrays a small historical snapshot of the iconic SL and is the perfect gift for any Mercedes enthusiast.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eABOUT OUT COLLABORATION WITH AD PATINA\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eWe're thrilled to be collaborating once again with our longtime friend Nick at Ad Patina to bring you a selection of the most-popular and hard to find original vintage magazine advertisements curated specifically for Analog:Shift!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eScouring the world for forgotten marketing treasures, Ad Patina's \u003ci\u003eraison de être\u003c\/i\u003e very much mimics our own — to hunt down these wonderful bits of history, preserve and restore them as needed, and share them with an enthusiastic community.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThese documents of horological and advertising history have entered the collecting conversation as the ultimate accompanying accessory to go along with hobbies and passions. They have found themselves framed in homes and offices around the world. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEvery one of these wonderful pieces is a genuine, vintage advertisement that has been professionally framed to ensure years of enjoyment to come - no reprints or reproductions here!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMuch like a traditional piece of art — a painting or photograph — an original advertisement can be appreciated for its design as well as for its power to evoke nostalgia. Something vintage enthusiasts know all about!\u003c\/span\u003e\u003c\/p\u003e","brand":"Ad Patina","offers":[{"title":"Default Title","offer_id":40263049674839,"sku":"39220052","price":395.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/ASAP0052_39220052_2001MercedesBenzSLLegends-4.jpg?v=1763480741","url":"https:\/\/www.analogshift.com\/products\/mercedes-benz-sl-legends-asap0052","provider":"Analog:Shift","version":"1.0","type":"link"}