Leonidas Two-Register Chronograph

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SKU AS01782
SKU AS01782

Why We Love it

The world of horology, with its deep connections, can be likened to a vast, impenetrable forest, entwined at the branches and at the roots. Brands that, from the names at least, don't seem to be connected, often are, through acquisition or familial connections. Take Zenith and Movado, for example, or Tudor and Rolex, or Wittnauer and Longines

Heuer is a brand that we're all familiar with--particularly its sports chronographs like the Camaro or the Carrera. But the brand's history goes back longer than that, to the late-19th century, when Eduard Heuer patented his first chronograph. As is the case with Rolex, whose 1960s chronographs have attained an almost cult-like reputation (and stratospheric prices at auction), their chronographs from the 1940s and 1950s have attracted the attention of collectors.

However, even these early examples are sometimes going for upwards of $20,000 for Heuer (let's not even get into Rolex).

So collectors are starting to get creative, going for less familiar names that are still connected to the ones we know and love. At the time Heuer was producing the Carrera, the company merged with an old, respectable house that itself was purchased by a well-known name in horology. That house is none other than Leonidas.

Leonidas was founded in 1841 in St. Imier, Switzerland, and was purchased by Constant Jeanneret-Droz in 1914. Constant Jeanneret-Droz, in turn, was the son of Jules Frédéric Jeanneret, founder of renowned chronograph èbauche maker Excelsior Park. With an already-strong background in producing chronographs, Leonidas continued to produce chronographs and complicated wristwatches throughout the 20th century, supplying watches to the militaries of the Central and Axis powers during the two World Wars. 

This particular chronograph dates from roughly the 1950s, shortly before the merger with Heuer. With its over-sized dial and telephone register at 3 o'clock, it has much in common with this example from Zenith. However, while the Zenith is pink gold, the case of this Leonidas is steel and relatively thick, with sharp lugs. 

But touches like the pink gold hour markers and handset give it a decidedly softer look, at home on a fine leather strap, making it a clear choice for a suit watch. 

A:S Guarantee

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Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

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All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

Leonidas Two-Register Chronograph

Leonidas Two-Register Chronograph

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Leonidas Two-Register Chronograph

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