{"product_id":"lecoultre-square-as12083","title":"LeCoultre 'Square'","description":"\u003cdiv\u003e\u003cspan\u003eThere’s something about a square watch that immediately shifts the tone. Less conventional, a bit more architectural, and when done well, endlessly compelling.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eThis LeCoultre reference from the 1960s created for the American market leans fully into that idea. Housed in a 26mm by 26mm 14k gold case, the proportions are compact but deliberate, with sharp edges and a finely textured \"Florentine\" finish that gives the watch a subtle, almost industrial edge. It’s a shape that feels both distinctly mid-century and surprisingly modern.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eThe dial keeps things clean, but not simple. A silvered, vertically textured surface adds depth, while applied geometric indices and 'stick' hands bring a crisp, angular contrast. At six o’clock, a small seconds register anchors the layout, reinforcing the watch’s balance without interrupting its flow. Every element feels intentional, with nothing added for its own sake.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eInside beats the manually wound LeCoultre Cal. K818, a finely finished movement adorned with Geneva waves. It’s a quiet reminder that beneath the graphic, design-forward exterior lies a serious watchmaking pedigree.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003ePaired with a black alligator leather strap, this is the kind of piece that stands apart without trying too hard. Not round, not predictable, just a beautifully considered take on form, proportion, and detail.\u003c\/span\u003e\u003c\/div\u003e","brand":"LeCoultre","offers":[{"title":"Default Title","offer_id":42664101478487,"sku":"40993104","price":3250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS12083_40993104_LECOULTRE_SQUAREWATCH-7.jpg?v=1778981032","url":"https:\/\/www.analogshift.com\/products\/lecoultre-square-as12083","provider":"Analog:Shift","version":"1.0","type":"link"}