{"product_id":"fortis-easy-math-as04165","title":"Fortis Easy-Math","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt's no secret that we love quirky, atypical watches here at Analog:Shift...\u003c\/p\u003e\n\u003cp\u003eWith so many smaller brands shrouded in mystery due to poor record-keeping or simply lost all together, we aim to shed light on some of the forgotten watches that were produced last century.\u003c\/p\u003e\n\u003cp\u003eFortis is one such brand.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEstablished by Walter Vogt in 1912, Fortis claims a series of horological firsts, not least of all being the production of the first waterproof wrist alarm in 1956. The brand was at the forefront of style, releasing brightly-colored watches in the 1960s and 1970s that could in many ways be considered forefathers of the Swatches of the 1980s.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis Easy-Math model from the 1970s features a plated cushion case with twin crowns - the lower of which is used to wind its \u003cmeta charset=\"utf-8\"\u003emanually-wound movement and the upper used to operate an internal rotating bezel and compass printed crystal assembly, which allows for navigation calculations. Additionally, the watch features a  with a period Tropic-style rubber strap.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIf you've been on the lookout for a funky, unique watch with an unusual function that you're unlikely to see on anyone else's wrist - your search is over!\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Fortis","offers":[{"title":"Default Title","offer_id":39335104118871,"sku":"40990139","price":1250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS04165_40990139_FORTIS_EASYMATH_7242-8.jpg?v=1624368132","url":"https:\/\/www.analogshift.com\/products\/fortis-easy-math-as04165","provider":"Analog:Shift","version":"1.0","type":"link"}