{"product_id":"bulova-field-watch-as05177","title":"Bulova Field Watch","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It \u003c\/strong\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe story of Bulova is deeply entwined with American manufacturing.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIts founder, a Czech immigrant named Joseph Bulova, was inspired by the advances that Ford made in his factory in Highland Park, Michigan. Starting in 1912, Bulova built a factory in Biel, Switzerland, using Ford’s principles of mass production.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe brand was among the first to offer a wide range of wristwatches for men, with a distinctive visual style that—thanks to its innovative adoption of advertising and a relocation to Astoria, Queens—became fixed in the American imagination. Bulova took over offices in the Empire State Building and installed an observatory on the roof, in order to measure universal time.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn the workshop down below, watchmakers timed the watches they were working on to readings taken in the observatory. The watches that Bulova produced were varied, from handsome three-handers to divers and even chronographs.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular piece dates to the 1930s and remains in excellent good condition for its age. This svelte piece features a 32mm case with a luminous white dial featuring Radium \u003cem\u003eArabic\u003c\/em\u003e indices, a luminous \u003ci\u003ecathedral\u003c\/i\u003e handset, a hand-cranking movement, and a lovely subsidiary seconds counter at the 6:00 position.\u003c\/p\u003e\n\u003cp\u003eWhether you're a seasoned collector or just getting started, it's hard to go wrong with a timelessly designed manually-wound watch that suits for any occasion.\u003c\/p\u003e\n\u003cp\u003eAnd lets face it, wearing a nearly 100 year-old watch is just cool.\u003c\/p\u003e","brand":"Bulova","offers":[{"title":"Default Title","offer_id":39495953186903,"sku":"40990281","price":795.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS05177_40990281_BULOVA_A-11FIELDWATCH_A-11-7.jpg?v=1637698793","url":"https:\/\/www.analogshift.com\/products\/bulova-field-watch-as05177","provider":"Analog:Shift","version":"1.0","type":"link"}