Dugena 'Panda' Dial Chronograph

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Manual
36 MM
– Show less
SKU AS04305
Article Number 40990162
case size 36 MM
movement Manual Winding
approximate age 1960s
dial color Exotic
material Stainless Steel
style Chronograph
category Vintage
bracelet Leather
lug width 18 MM
Includes Orange Analog:Shift leather strap with blue contrast stitch and steel pin buckle.
material Suede
overall condition The case is in excellent condition overall showing normal signs of wear from age and use with no signs of refinishing. Sunburst blue Tritium exotic 'panda’ dial is in very good condition showing even patination to luminous elements with matching handset. Unsigned crown.
Manual
36 MM
– Show less
SKU AS04305
Article Number 40990162
case size 36 MM
movement Manual Winding
approximate age 1960s
dial color Exotic
material Stainless Steel
style Chronograph
category Vintage
bracelet Leather
lug width 18 MM
Includes Orange Analog:Shift leather strap with blue contrast stitch and steel pin buckle.
material Suede
overall condition The case is in excellent condition overall showing normal signs of wear from age and use with no signs of refinishing. Sunburst blue Tritium exotic 'panda’ dial is in very good condition showing even patination to luminous elements with matching handset. Unsigned crown.

Why We Love it

In the 1960s and 70s sporty chronographs were all the rage and Heuer was the brand to beat, with some of the most renowned racing drivers of the day regularly seen sporting Heuer’s iconic Carrera, Monza and Autavia models. Nowadays, however, many vintage Heuer chronographs remain out of reach of many enthusiasts.

Enter the "Poor Man's Heuer.' 

During the same time that Heuer was producing their own watches, they were producing watches for other brands under different names right alongside them. Brands such as Zodiac, Clebar, and Sears (under the name 'Tradition') all sold watches that were nearly identical to Heuer's own, right down to the Valjoux movements inside them.

This Dugena variant is reminiscent of Heuer's Carrera, featuring a twin-register dial layout, Tritium luminescent hands and indices, and the venerable hand-cranking Valjoux 7733 movement - all enclosed in an iconic 36mm case. However, this example also features a seriously cool exotic dial with a matching chronograph handset that may have inspired some of the 'louder' dials seen on later Carrera models.

This funky example easily stands out to us as one of, if not, the coolest 'Poor Man's Carrera' variants - and one you are not likely to see surface often.

Brand Story

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Established in 1917, Dugena was less of a brand and more of an association that had many manufactures under its umbrella. BWC, Fortis, and Alpina all took part. In fact, it’s this last brand—Alpina—that forms part of the association’s name: Deutsche Uhrmacher Genossenschaft Alpina, or DUGENA.

Dugena was highly respected for making quality and reliable watches at a price that was highly competitive.

A:S Guarantee

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Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

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All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

Make it yours will fit standard 18mm watches

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Dugena 'Panda' Dial Chronograph

Dugena 'Panda' Dial Chronograph

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Dugena 'Panda' Dial Chronograph

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