{"title":"Zenith - Sold","description":"","products":[{"product_id":"zenith-two-register-pink-gold-chronograph","title":"Zenith Pink Gold Chrono","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWe never planned on this happening, but it did. Somehow, we’ve become gold watch guys. Not the gangster style, blinged-out Rollie kind of guy, but the classic, understated, precious metal cased, fine timepiece aficionado of yesteryear.\u003c\/p\u003e\n\u003cp\u003eGold may have gone out of fashion for a time, but all signs point to it coming back with a vengeance. We’re not complaining, and it only seems fitting that a finely crafted Swiss movement be housed in a case worthy of the heart beating away inside.\u003c\/p\u003e\n\u003cp\u003eThis lovely Zenith chronograph dates to the late 1960s, and is an excellent example of the genre of sport-influenced dress pieces that became quite popular in the post-war years. This can be attributed, in part, to the hundreds of thousands of GIs returning home with issued timepieces, as World War II was the first war during which most troops had wristwatches instead of pocket watches.\u003c\/p\u003e\n\u003cp\u003eThe idea of the wristwatch as a fashion item took hold with a tremendous surge in the post-war years, and manufactures in both Switzerland and the United States were back in business. The no-nonsense tool watches of the war years heavily influenced post-war design trends on both the manufacturer and consumer sides. This resulted in designs such as this Zenith, with clean, uncluttered dials, angular lugs and robust mechanical movements.\u003c\/p\u003e\n\u003cp\u003eThis example features the Zenith Calibre 146D movement, a high-grade unit provided by Martel, the movement house also responsible for supplying many of the Universal Genève Compaxes of the era with their guts. While Zenith may be best known for creating the first fully integrated automatic chronograph, the El Primero, they have a long history of partnering with the best Swiss movement manufacturers, as did many of their contemporaries.\u003c\/p\u003e\n\u003cp\u003eEveryone needs a little gold in their life, and this Zenith makes an excellent first foray into that segment of the watch world. It’s the perfect dress watch for a guy who’s not into dress watches, or a great casual watch for a guy who wants to turn things up a notch.\u003c\/p\u003e\n\u003cp\u003eJust channel your best Belgian super-villain voice and repeat after me, “I love gooooooooold”.\u003c\/p\u003e\n\u003cdiv id=\"product_description\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":3079233025,"sku":null,"price":3900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Two_Register_Gold_Chronograph_AS00826_Culture1.jpg?v=1432842226"},{"product_id":"zenith-pilot","title":"Zenith Pilot","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWhen you stare at vintage watches all day, you tend to see past the glitz and the glam of the oft-heralded 'icons' and begin to appreciate the understated timepieces that are generally passed over.  \u003c\/p\u003e\n\u003cp\u003eTake the Zenith Pilot, for example.  While many enthusiasts are familiar with contemporary examples of the Pilot line from the Swiss manufacture, the early executions are largely overlooked.  Zenith has long been acknowledged for producing many, if not all, of their watches in-house - a tradition that persists today.\u003c\/p\u003e\n\u003cp\u003eThis Pilot, dating from the early 1960s, is a perfect example of the brand's commitment to quality production and formidable design.  With a manually-wound, 17-jewel Zenith movement housed in a svelte stainless case and topped with a gorgeous dark champagne-colored dial with subsidiary seconds at 6 o'clock and a signed crown, this watch is an extraordinary vintage piece that fits into any collection.  Whether dressed up with an exotic, or down with a hearty leather, this gem is an excellent daily wearer at a tremendous value.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":3113557441,"sku":null,"price":960.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Pilot_Culture1.jpg?v=1433339738"},{"product_id":"zenith-striking-tenth-as00654","title":"Zenith Striking Tenth","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"product_description\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWhat’s faster than a speeding bullet? The central seconds hand of the Zenith Striking Tenth.  Also, Superman.\u003c\/p\u003e\n\u003cp\u003eWe occasionally stray from our vintage beauties for a modern watch, and the Zenith Striking Tenth is one of the select few that make the cut. Take everything that makes a vintage El Primero great and add on an exciting modern twist and you have a watch that any lover of vintage chronographs can appreciate.\u003c\/p\u003e\n\u003cp\u003eIf you’ve never seen this watch in action, stop what you’re doing and visit our friends at Hodinkee \u003ca href=\"http:\/\/www.hodinkee.com\/blog\/2011\/7\/18\/a-week-on-the-wrist-the-zenith-el-primero-striking-tenth-chr.html\"\u003eHERE\u003c\/a\u003e to watch a video of the chronograph in action. Taking advantage of the 36,000vph beat rate of the El Primero movement, Zenith modified the chronograph with 11 new components to make the central chrono hand go around the dial once every 10 seconds instead of once every minute. Seeing the Striking Tenth in action makes anything else appear absolutely glacial. If you love chronographs, it’s nearly impossible to avoid the Striking Tenth’s sirens song.\u003c\/p\u003e\n\u003cp\u003eTo accomplish this impressive horological feat, Zenith designed a blue double-layered clutch wheel out of silicon, which you can quickly spot through the sapphire display back, to power both the continually running seconds hand and 10th of a second chronograph hand. The wheel has 100 teeth on it, so if you pull out a calculator and do some math, you’ll figure out that the second hand strikes 10 times per second, thus the name, Striking Tenth. This model is the first time Zenith has taken full advantage of their 36,000vph movement, and they couldn’t have put it in a prettier package.\u003c\/p\u003e\n\u003cp\u003eAny fan of vintage chronos will immediately recognize the dial on this watch. Closely modeled after the reference A386, Zenith’s first El Primero chronograph, the Striking Tenth is a great example of heritage model done right. The tri-color subdials are Zenith’s trademark look, and this limited edition of 1969 pieces (1969 for the year the El Primero was first released) is the best modern interpretation of the classic dial.\u003c\/p\u003e\n\u003cp\u003eOffering great looks, one of the best chronograph movements ever made, a unique (and fun to play with) complication, the Striking Tenth earns a spot in any watch collection. Whether you’re just starting out, or a major collector looking for a great modern piece to use as a daily wearer, the Zenith will put a smile on your face as soon as you get the chrono running. All you have to do is watch it spin and you’ll be sold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":3266650305,"sku":null,"price":7300.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Striking_10_AS00654_Culture1.jpg?v=1433339864"},{"product_id":"zenith-pink-gold-dress-watch-as00429","title":"Zenith Pink Gold Dress Watch","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"product_description\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eOn a daily basis, we are inundated with requests for our suggestions on finding the \"perfect\" vintage dress watch. There are of course a multitude of possibilities when considering fine timepieces from the past century, but our criteria remains consistent.\u003cbr\u003e\u003cbr\u003eA proper dress watch should be thin and unobtrusive, cased in a precious metal and feature a simple dial layout without unnecessary complication or clutter. Furthermore, it is entirely unnecessary to spend your whole watch budget on a dress piece - there are literally hundreds of fantastic options for relatively little money. Be it early American, Japanese, or Swiss in origin, so long as these criteria are met, we believe that you're on the right track.\u003cbr\u003e\u003cbr\u003eWhen we spotted this 18K pink gold Zenith from the 1950s, we knew it was a winner. The case is just the right size with a diameter of 34mm and a thickness of only 8mm, making it a sophisticated and elegant choice for the modern wrist. The silver sunburst dial features applied pink gold Arabic numerals and dart hour markers along with a lovely subsidiary seconds register at 6 with grooved patterning. A manually winding movement rests inside, which has been fully serviced and is humming along like it was new. There is just enough patina to the case and dial to really make it stand out and allow the wearer to proclaim his affection for historical timepieces without the excessive wear often seen on pieces of this age.\u003cbr\u003e\u003cbr\u003eFor all of you seeking that \"perfect\" vintage dress watch, look no further, this is about as perfect as they come!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":3271834689,"sku":null,"price":1250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Pink_Gold_Dress_Watch_Culture1.jpg?v=1433339818"},{"product_id":"zenith-18k-chronograph-156d-1950s-as00456","title":"Zenith 18K Chronograph 156D - 1950s","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"product_description\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"product_description\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eDespite the tremendous amount of devastation inflicted upon Europe during the Second World War, the bulk of continent was very much back on its feet after a few years of rebuilding.  By the late 1940s, artisans and craftsmen were returning to their trades and resuming their pre-war work, and the following decade saw a tremendous surge in high art and design.  Nowhere was this more apparent than in wristwatches, and demand was at an all time high around the world.\u003c\/p\u003e\n\u003cp\u003eThis can be attributed, in part, to the hundreds of thousands of GIs returning home with issued timepieces, as World War II was the first war in which most troops had wristwatches instead of pocket watches.  The idea of the wristwatch as a fashion item took hold with a tremendous surge in the post-war years, and manufactures in both Switzerland and the United States were back in business.\u003c\/p\u003e\n\u003cp\u003eIn the 1950s, wristwatches also became larger than they had ever been before, and as far as collectables go, this is a great era for dress and tool watches.  Incredibly, many of the tool watches being made were cased in precious metals and the results were impressive.  So impressive in fact that many manufactures today are doing their damnedest to recreate the elegance of a precious metal-clad chronograph with their modern collections.  Some of the results aren't half bad.  The others?  Well, notsomuch.\u003c\/p\u003e\n\u003cp\u003eRegardless, none of the modern interpretations of 50s chronographs come close to the real thing.  Take for example this piece: A solid 18k gold case sized at an impressive 38mm with a simply perfect two register dial layout.  This particular example also features the Calibre 156D movement, a high grade unit provided by Martel, the movement house also responsible for supplying many of the Universal Geneve Compaxes of the era with their guts.\u003c\/p\u003e\n\u003cp\u003eOversized steel is on its way out of style in favor of slim precious metal designs in both vintage and modern wristwatch trends, but that doesn't mean you can't find a tool watch to keep up with the times.  This beautiful Zenith combines the best elements of function and form, and just looks downright gorgeous on the wrist!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":3272847553,"sku":null,"price":3600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Chronograph_156D_Culture1.jpg?v=1433339374"},{"product_id":"zenith-dress-watch-as00472","title":"Zenith Dress Watch","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eYeah, we know it – we’re spoiled.  I mean, how many guys get to turn a hobby they are truly passionate about and into their career? \u003c\/p\u003e\n\u003cp\u003eOk, so we probably keep more watches than we should and aren’t terribly effective at making this venture really profitable or anything…but we do get to play with truly awesome timepieces every day and chat about them with some really great people - and that right there makes the whole thing worthwhile.\u003c\/p\u003e\n\u003cp\u003eOne factor that we feel differentiates the analog\/shift approach to vintage timepiece dealings are that we remain true to our roots.  It wasn’t always Red Subs and Döppelchronos for us, and we remember what we were into when we started off on this crazy journey.  Not only that, but we still love those pieces, and are now in a position to help others find really great ones to get you on your way.\u003c\/p\u003e\n\u003cp\u003eWe know from personal experience just how difficult and treacherous collecting vintage watches can be, and we use that garnered knowledge to help steer others along a safe path.  We also know that the expense of some wristwatches can be intimidating.  Fortunately, collecting vintage watches doesn’t have to be a terribly expensive venture in order to be a rewarding one!  Although you’ll see plenty of extremely rare timepieces coming through our site and social media, we make it a priority to always offer timepieces across the spectrum of pricing – and for what its worth, many of the most affordable pieces are also the most interesting.\u003c\/p\u003e\n\u003cp\u003eThis lovely gold plated Zenith is just such a piece.  With crisp, symmetrical lines and a simple, elegant dial layout with gold hands and Arabic hour markers, there is really nothing not to like.  Dating from about the mid 1967s, it features an in-house manual winding movement – a hard thing to find in a sub-$1k Swiss watch.  Fully vetted and serviced by our master watchmaker, you can rest assured that a budget price does not mean a junker watch. \u003c\/p\u003e\n\u003cp\u003eWhether you’re looking to start a collection or are looking for a great value on a classically-styled daily wearable dress piece to add to the rotation, don’t miss out on this little beauty!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":3273323329,"sku":null,"price":875.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Dress_Watch_Culture1.jpg?v=1433339437"},{"product_id":"zenith-sporto","title":"Zenith Sporto","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"product_description\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e Since the early 1900s, Zenith has been awarded more than fifteen hundred top observatory awards for chronometry, an incredible feat for a manufacture that has only been partially discovered by American collectors.  \u003c\/p\u003e\n\u003cp\u003e20th-century Zenith is largely associated with the El-Primero movement, the mechanism that made its way into many Zenith and Movado watches throughout the 1970s and early 1980s.  By '88, Rolex, having no automatic chronograph of their own, began using the El-Primero in their Daytona line in lieu of the Valjouz 72 manual winding unit.  \u003c\/p\u003e\n\u003cp\u003eRolex's adoption of the El-Primero helped to heighten Zenith's presence in the global market.  For American enthusiasts and collectors, Zenith was little known - a trademark conflict with the American Zenith Radio Corporation had kept the brand from distributing in the States - and remained that way until the late 1970s when the trademark dispute was finally settled.  \u003c\/p\u003e\n\u003cp\u003eThe barring of Zenith distribution inside the U.S. had led to significant dearth of early Zeniths on the market and a distinct lack of enthusiasm for the brand's hearty models from the 1940s, 50s and 60s.  \u003c\/p\u003e\n\u003cp\u003eThe lovely Zenith Calibre 126 movement, which was in production from 1947 to 1955, had four basic manually-winding variants: the base 126 (with a sub-second register at 6:00), the 126-5 (that had a center sweep seconds hand), the 126-6 (sub seconds with \u003ca href=\"https:\/\/en.wikipedia.org\/wiki\/Incabloc_shock_protection_system\" target=\"_blank\"\u003eIncabloc protection\u003c\/a\u003e) and the 126-5-6 (center seconds with Incabloc).\u003c\/p\u003e\n\u003cp\u003eThis watch is driven by the fourth variant, the Calibre 126-5-6 and has a distinct two-tone dial with applied Arabic numerals and dark markers on the bronze outer ring and printed minute track on the inner black portion.  The Sporto, which rang alongside models like the Pilot and the Defy, was designed to accompany the wearer into more of life's activities - it could absorb the shock of a game of tennis and still look good on the wrist while sipping gin and tonics at the club.  To add to its robust movement, the Sporto came with inner acrylic case back, providing greater dust and vapor protection.  Pretty wild for the early 1950s!   \u003c\/p\u003e\n\u003cp\u003eA simple, unassuming watch, the Zenith Sporto has great style and one of the better movements from the period.  Don't miss out on this excellent expression from a by-gone era!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":6573945409,"sku":null,"price":1250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Sporto_AS01118_3_458c1938-d94c-4c7a-8146-2b0ea4c4a311.jpg?v=1443035087"},{"product_id":"zenith-el-primero-as01150","title":"Zenith El Primero","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"product_description\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFor many years, the words \u003ci\u003eEl Primero\u003c\/i\u003e held little meaning outside of high-intensity watch enthusiast and collectors groups.  But a few year ago, Zenith brought those words back into the fore with the release of their heritage piece, the El Primero Striking Tenth chronograph.  The piece was a success in it's own right and got \u003ca href=\"https:\/\/www.hodinkee.com\/articles\/a-week-on-the-wrist-the-zenith-el-primero-striking-tenth-chr\" target=\"_blank\"\u003ea lot of attention in industry publications\u003c\/a\u003e.  But it also marshaled the growing body of watch enthusiasts, urging them to look back at the history of the movement and the pieces produced around the legendary movement. \u003c\/p\u003e\n\u003cp\u003eThe \u003cem\u003eEl Primero \u003c\/em\u003ewas\u003cem\u003e \u003c\/em\u003ehigh-beat automatic chronograph movement that debuted in 1969, challenging Seiko's Reference 6139 and Project 99's Caliber 11 for the title of world's first automatic chronograph.  The advent of the automatic chronograph was a huge technological feat and it changed the face of the industry, opening the door for many companies to offer their own models.  But while the Caliber 11 found its way into a slew of watches, Zenith made their \u003cem\u003eEl Primero\u003c\/em\u003e movements available to only \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-chronograph\" target=\"_blank\"\u003ea handful of other manufactures\u003c\/a\u003e.  And for good reason.  Of the three movements that were released that year, only the \u003cem\u003eEl Primero\u003c\/em\u003e was high-beat, offering significant added accuracy, a feature that Zenith was careful to let go of.\u003c\/p\u003e\n\u003cp\u003eThe Zenith A386 was the first model to be fitted with the \u003cem\u003eEl Primero\u003c\/em\u003e movement and commands a hefty premium among collectors for its horological import.  Subsequent to the A386 was the A385, which dawned in the mid 1970s.  Where the A386 was hallmarked by its three different-colored sub-registers, the A385 was known for its fumé, or smoke, dial - a gorgeous light brown gradient coloration.  \u003c\/p\u003e\n\u003cp\u003eAny of these vintage Zeniths are hard to find in unmolested condition today, but good A385s are especially difficult to locate.  This particular example is in excellent overall condition, with a strong case bearing its original brushing, a perfectly patinated dial and its original Gay Freres 'Ladder' bracelet. \u003c\/p\u003e\n\u003cp\u003eIf you've had your ear to the ground for vintage \u003cem\u003eEl Primeros, \u003c\/em\u003elook no further.  This one is sure to go in a flash.  \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"product_details\"\u003e\u003c\/div\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":7474579393,"sku":null,"price":5600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_AS01150_2.jpg?v=1445293655"},{"product_id":"zenith-el-primero-as01520","title":"Zenith El Primero","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eTo non-watch people, 1969 marks the year of the moon landing. But to those of us who live and breathe watches, 1969 was a year of revolution here on earth as well that came in the form of the first automatic chronograph movement(s). Much like the Soviets and the U.S. raced to put a man on the moon, watch brands vied against each other to be the first to produce a self-winding chronograph drivetrain. On one side of this contest was Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren.  In the wings of the contest sat Seiko, working diligently, if not silently, on its own distinct design.  Last, but certainly not least was \u003c\/span\u003eZenith\/Movado.\u003c\/p\u003e\n\u003cp\u003eAt the time of its collaboration with Movado in 1969, Zenith had already established itself as a premiere producer of chronographs. The brand used ébauches made by Martel from the 1930s until the introduction of the El Primero movement in 1969. Universal Geneve also used Martel's movements in its \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/universal-geneve-tricompax-2\" target=\"_blank\" title=\"Universal Geneve Tri-Compax \" rel=\"noopener noreferrer\"\u003eCompax\u003c\/a\u003e chronographs. This relationship with Universal and Martel bore fruits such as the first chronograph with two pushers in the mid-1930s, and the first chronograph with a date in 1942. 1944 saw the introduction of the first chronograph with both day and date and a moon-phase indicator; known by most collectors as the Universal Geneve \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/universal-geneve-tri-compax-reverse-panda\" target=\"_blank\" title=\"Universal Geneve Tri-Compax\" rel=\"noopener noreferrer\"\u003eTri-Compax\u003c\/a\u003e, Zenith also purchased these movements from Martel as well, and the Zenith Tri-Compaxes are much scarcer than their Universal Geneve counterparts.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe \u003cem\u003eEl Primero \u003c\/em\u003ewas\u003cem\u003e \u003c\/em\u003ehigh-beat automatic chronograph movement that debuted in 1969, challenging Seiko's Reference 6139 and Project 99's Caliber 11 for the title of world's first automatic chronograph.  The advent of the automatic chronograph was a huge technological feat and it changed the face of the industry, opening the door for many companies to offer their own models.  But while the Caliber 11 found its way into a slew of watches, Zenith made their \u003cem\u003eEl Primero\u003c\/em\u003e movements available to only \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-chronograph\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ea handful of other manufactures\u003c\/a\u003e.  And for good reason.  Of the three movements that were released that year, only the \u003cem\u003eEl Primero\u003c\/em\u003e was high-beat, offering significant added accuracy, a feature that Zenith was careful to let go of.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFor many years, the words \u003ci\u003eEl Primero\u003c\/i\u003e held little meaning outside of high-intensity watch enthusiast and collectors groups.  But a few year ago, Zenith brought those words back into the fore with the release of their heritage piece, the El Primero Striking Tenth chronograph.  The piece was a success in it's own right and got \u003ca href=\"https:\/\/www.hodinkee.com\/articles\/a-week-on-the-wrist-the-zenith-el-primero-striking-tenth-chr\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ea lot of attention in industry publications\u003c\/a\u003e.  But it also marshaled the growing body of watch enthusiasts, urging them to look back at the history of the movement and the pieces produced around the legendary movement.\u003c\/p\u003e\n\u003cp\u003eThe Zenith A386 was the first model to be fitted with the \u003cem\u003eEl Primero\u003c\/em\u003e movement and commands a hefty premium among collectors for its horological import.  Subsequent to the A386 was the A385, which dawned in the mid 1970s.  Where the A386 was hallmarked by its three different-colored sub-registers, the A385 was known for its fumé, or smoke, dial - a gorgeous light brown gradient coloration.  \u003c\/p\u003e\n\u003cp\u003eAny of these vintage Zeniths are hard to find in unmolested condition today, but good A385s are especially difficult to uncover.  This particular A385 is in good overall condition, with a nicely patinated dial and the lauded Gay Freres 'Ladder' bracelet in tow. \u003c\/p\u003e\n\u003cp\u003eIf you've had your ear to the ground for a vintage \u003cem\u003eEl Primero, \u003c\/em\u003elook no further.  This one is sure to go in a flash.  \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":18809403841,"sku":null,"price":6000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_8385_El_Primero_AS01520_1.jpg?v=1463419720"},{"product_id":"zenith-a278-chronograph-box-and-papers","title":"Zenith A278 Chronograph","description":"\u003cp\u003eGeorges Favre-Jacot began producing pocket watches in Le Locle at the age of twenty-two. By the turn of the 20th century, Favre-Jacot would be producing marine chronometers and chronometer-grade movements, and a chronometer movement of his would win at a competition in Neuchâtel in 1903. Under the brand name Zenith, formally established in 1911, Favre-Jacot expanded his production to include wristwatches.\u003c\/p\u003e\n\u003cp\u003eZenith's chronographs, in particular, gained a reputation for excellence. At first Zenith used Excelsior Park and Valjoux movements, sharing them with \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/universal-geneve\/products\/universal-geneve-medico-compax-1\" target=\"_blank\" title=\"Universal Genève Medico-Compax\"\u003eUniversal Genève\u003c\/a\u003e and \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-hs360-18k-gold-chronograph\" target=\"_blank\" title=\"Movado Datron HS360 18K Gold Chronograph\"\u003eMovado\u003c\/a\u003e (which Zenith would acquire in 1969). By the 1960s Zenith acquired èbauche manufacturer Martel and began using their movements exclusively. \u003c\/p\u003e\n\u003cp\u003ePerhaps the most notable of these Martel-designed chronograph movements was the Caliber 146. First produced in 1969, the Caliber 146 came in two iterations, one--the Caliber 146HP--with a three-register dial layout that Universal Genève used in the 1950s. The other, which can be found in this watch, the Reference A278, was the two-register Caliber 146DP. \u003c\/p\u003e\n\u003cp\u003e1969 was a banner year for horology, because it was the year that the first automatic chronograph movement was produced. Dubbed \"Project 99,\" this was a race between a team consisting of \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/heuer\/products\/heuer-autavia-gmt-1\" target=\"_blank\" title=\"Heuer Autavia GMT Reference 11630\"\u003eHeuer\u003c\/a\u003e, Buren, Dubois-Depraz, \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/breitling\/products\/breitling-1450-chronograph-1\" target=\"_blank\" title=\"Breitling Reference 1450\"\u003eBreitling\u003c\/a\u003e; Seiko; and Zenith. Zenith used the Caliber 146 as a basis for the caliber which Zenith would dub \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/zenith\/products\/zenith-el-primero-1\" target=\"_blank\" title=\"Zenith El Primero Reference A385\"\u003e\"El Primero\"\u003c\/a\u003e--or \"the first.\" \u003c\/p\u003e\n\u003cp\u003eZenith ceased using manually-wound movements in their chronographs after the introduction of the\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/zenith\/products\/zenith-67810-chronograph\" target=\"_blank\" title=\"Zenith El Primero Reference 67810 Chronograph\"\u003e El Primero\u003c\/a\u003e movement. Due to this fact, Zenith chronographs with manually-wound movements are relatively rare. The Reference A27 series came in several iterations, including one with a white dial (Reference A273) and a silver dial (Reference A279). Of these, the black-dialed Reference A278 is perhaps the most uncommonly-seen. Combining an attractive and desirable colorway--a \"reverse panda,\" with white indices on a black dial--with a sturdy movement, the Reference A278 is desirable and sure to please. \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":21357316353,"sku":null,"price":3975.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_A278_Chronograph_AS01590_2.jpg?v=1480104641"},{"product_id":"zenith-a-cairelli-chronograph","title":"Zenith A. Cairelli Chronograph","description":"\u003cp\u003eMilitary watches, with their stark--usually black--dials, sturdy cases, and reliable movements, are meant to be tough. But there are certain examples of military watches, particularly chronographs, that are undeniably beautiful. The Zenith A. Cairelli CP-2 is one of the latter.\u003c\/p\u003e\n\u003cp\u003eLike the heralded Type 20--the most famous example, of course, being the elusive and sought-after Breguet--the A. Cairelli was made according to military specifications, and it was meant to fly. Zenith produced the CP-2 for pilots in the Italian Air Force or \u003cem\u003eAeronautica Militare Italiana\u003c\/em\u003e. It followed the CP-1, which was manufactured by Breitling and Leonidas for helicopter pilots in the \u003cem\u003eEsercito Italiano--\u003c\/em\u003eItalian Army. \u003c\/p\u003e\n\u003cp\u003eA. Cairelli--a retailer of primarily wristwatches and other aviation instruments--sold the Zenith Type CP-2 to the Italian military. They stamped their signature onto the dials of the watches they supplied to the pilots: glossy black dials with bold, luminous Arabic numerals. The twin chronograph registers are an exercise in balance, artfully-arranged on a horizontal axis. Naturally, the dial was designed to be legible in the low-light conditions of the cockpit, but there is something about its sparsity that is so aesthetically pleasing. \u003c\/p\u003e\n\u003cp\u003eThe cases are--as one can expect from a military chronograph--large, at an impressive 43mm. In all, 2500 of these chronographs were produced under Zenith's contract with the AMI, but not all of them saw military service. Those that were inducted into service received the engraving: \u003cem\u003eAeronautica Militare Italiana\u003c\/em\u003e\u003cem\u003e. \u003c\/em\u003eThese cases, true to their military heritage, often bear the scuffs and dings inevitable in the field, and their rotating bezels--surmounted by a luminous triangle at 12 o'clock--have often faded over the years. Ours has a handsomely-faded bezel and the requisite military markings that designate it as a true combat veteran. \u003c\/p\u003e\n\u003cp\u003eInside it beats the Zenith Caliber 146, which the brand inherited after buying èbauche manufacturer Martel. Despite its humble beginnings, the Caliber 146 went on to be the base on which Zenith built its automatic chronograph movement, the El Primero. With a deceptively-beautiful exterior and a redoubtable movement, the A. Cairelli has certainly become the stuff of collecting legend--a reputation that is well-deserved. \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":22088605057,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_A_Cairelli_Chronograph_AS01617_2.jpg?v=1471967837"},{"product_id":"zenith-el-primero-chronograph-as01632","title":"Zenith El Primero Chronograph","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. Much like the Space Race, this struggle was international, with watch brands over the world vying to make horological history. Seiko, quietly, without much fanfare, worked on their automatic chronograph, the Caliber 6139. \u003c\/span\u003e\u003cspan\u003eOn the other side were the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were\u003c\/span\u003e\u003cspan\u003e Zenith and Movado, who'd already made a name for themselves as producers of fine \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/zenith-a278-chronograph-box-and-papers\" target=\"_blank\" title=\"Zenith A278 Chronograph Box and Papers\" rel=\"noopener noreferrer\"\u003echronographs\u003c\/a\u003e\u003cspan\u003e. \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe journey to develop the \u003c\/span\u003e\u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e began in 1962, for a target date of 1965, Zenith's centennial. Although Zenith would overshoot that date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned--both literally and figuratively. It would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, \u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003cspan\u003erather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cem\u003eEl Primero \u003c\/em\u003edebuted in 1969, challenging Seiko's \u003ca href=\"http:\/\/shop.1025vintage.com\/collections\/seiko-sold\/products\/seiko-6139-blue-pogue-1\" target=\"_blank\" title=\"Seiko Reference 6139 Blue Pogue\" rel=\"noopener noreferrer\"\u003eReference 6139\u003c\/a\u003e and Project 99's Caliber 11 for the title of world's first automatic chronograph. The advent of the automatic chronograph was a huge technological feat and it changed the face of the industry, opening the door for many companies to offer their own models. But while the Caliber 11 found its way into a slew of watches by brands ranging from \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/heuer-autavia-cal11-siffert-mark-v\" target=\"_blank\" title=\"Heuer Autavia Siffert Colors\" rel=\"noopener noreferrer\"\u003eHeuer\u003c\/a\u003e to \u003ca href=\"http:\/\/shop.1025vintage.com\/collections\/hamilton-sold\/products\/hamilton-chronomatic\" target=\"_blank\" title=\"Hamilton Chronomatic\" rel=\"noopener noreferrer\"\u003eHamilton\u003c\/a\u003e, Zenith made their \u003cem\u003eEl Primero\u003c\/em\u003e movements available to only a select few other manufacturers over the years, from Zenith affiliate \u003ca href=\"http:\/\/shop.analogshift.com\/products\/movado-datron-hs360-18k-gold-chronograph\" target=\"_blank\" title=\"Movado Datron HS360 18K Gold\" rel=\"noopener noreferrer\"\u003eMovado\u003c\/a\u003e to \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/rolex\/products\/rolex-daytona-bos-and-papers\" target=\"_blank\" title=\"Rolex Daytona Box and Papers\" rel=\"noopener noreferrer\"\u003eRolex\u003c\/a\u003e. And for good reason: of the three movements that were released that year, only the \u003cem\u003eEl Primero\u003c\/em\u003e was high-beat, offering significant added accuracy.\u003c\/p\u003e\n\u003cp\u003eAlthough the \"sporty\" steel El Primeros are probably best known amongst collectors (think \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/zenith-sold\/products\/zenith-el-primero-a386\" target=\"_blank\" title=\"Analog\/Shift Zenith El Primero A386\" rel=\"noopener noreferrer\"\u003eA386\u003c\/a\u003e and \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/zenith-sold\/products\/zenith-el-primero\" target=\"_blank\" title=\"Analog\/Shift Zenith El Primero A385\" rel=\"noopener noreferrer\"\u003eA385\u003c\/a\u003e), the groundbreaking movement found its way into a host of other models, ranging from dressier gold variants, including the Reference G7810 you see here, to off-branded pieces from the likes of Movado, upon whom Zenith relied for import into the critical U.S. Market.\u003c\/p\u003e\n\u003cp\u003eNearly all of these models are hard to find in unmolested condition today, but good G7810s are especially difficult to locate, in part due to their solid gold cases being maltreated to a lifetime of wear and polishing. This particular example is in excellent overall condition, with a strong case, a beautifully patinated silver tone dial with recessed subsidiary registers, and original crown.\u003c\/p\u003e\n\u003cp\u003eWhile gold-cased sport watches have traditionally enjoyed a fairly particular following, attention is massing, especially among collectors who recognize the rarity that these precious metal pieces represent.   \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":22095060353,"sku":null,"price":8650.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_G7810_Chronograph_AS01632_1.jpg?v=1469462571"},{"product_id":"zenith-el-primero-a386","title":"Zenith El Primero","description":"\u003cem\u003eDetailed Description Coming Soon!\u003c\/em\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":22300780673,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_A386_AS01637_1.jpg?v=1469208110"},{"product_id":"zenith-el-primero-a386-1","title":"Zenith El Primero Chronograph","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. Much like the Space Race, this struggle was international, with watch brands over the world vying to make horological history. Seiko, quietly, without much fanfare, worked on their automatic chronograph, the Caliber 6139. \u003cspan\u003eOn the other side were the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were\u003c\/span\u003e Zenith and Movado, who'd already made a name for themselves as producers of fine \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/zenith-a278-chronograph-box-and-papers\" target=\"_blank\" title=\"Zenith A278 Chronograph Box and Papers\" rel=\"noopener noreferrer\"\u003echronographs\u003c\/a\u003e. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe journey to develop the \u003cem\u003eEl Primero\u003c\/em\u003e began in 1962, for a target date of 1965, Zenith's centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned--both literally and figuratively. It would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, \u003cem\u003e\u003c\/em\u003erather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings.  \u003c\/p\u003e\n\u003cp\u003eOf the three automatic chronograph movements that were released in 1969, only the \u003cem\u003eEl Primero\u003c\/em\u003e was high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second. Zenith was careful to preserve this in the construction of the movement, developing special lubricants to ease the considerable wear on the escapement. \u003c\/p\u003e\n\u003cp\u003eThe Zenith A386 was the first model to be fitted with the \u003cem\u003eEl Primero\u003c\/em\u003e movement. The A386 was hallmarked by its three different-colored sub-registers, a drastic departure from the traditional color schemes of most chronographs of the day, which only used two dominant colors on the dial. Another unique feature of this watch is the \"ladder\" bracelet by Gay Freres. The A386 commands a hefty premium among collectors for its horological import, and with its impressive horological heritage, is certainly worthy of its preeminence. \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":22846768961,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_A386_AS01290_2.jpg?v=1470252278"},{"product_id":"zenith-el-primero-1","title":"Zenith El Primero","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eTo that part of the population who are not Watch Idiot Savants, 1969 marks the year of the moon landing. But to the more horologically-inclined, 1969 marked a year of revolution in horology as well. As the Soviets and the U.S. raced to put a man on the moon, watch brands vied against each other to be the first to produce a self-winding chronograph drivetrain. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOn one side of this contest was Hamilton, working with \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/heuer\/products\/heuer-autavia-siffert-colors\" target=\"_blank\" title='Heuer Autavia Reference 73663 \"Siffert Colors\"'\u003eHeuer\u003c\/a\u003e, \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/breitling\/products\/breitling-reference-777-chronograph\" target=\"_blank\" title=\"Breitling Reference 777 Chronograph\"\u003eBreitling\u003c\/a\u003e, Dupois-Dupraz, and new Hamilton acquisition, Buren. In the wings of the contest sat Seiko, working diligently, if not silently, on its own distinct design. Last, but certainly not least was Zenith and its subsidiary, \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/movado-datron-hs360-18k-gold-chronograph\" target=\"_blank\" title=\"Movado Datron HS360 18k Gold Chronograph \"\u003eMovado\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe journey to develop the \u003c\/span\u003e\u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e began in 1962, for a target date of 1965, Zenith's centennial. Although Zenith would overshoot that date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned--both literally and figuratively. It would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, \u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003cspan\u003erather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings.  \u003c\/span\u003e \u003c\/p\u003e\n\u003cp\u003eThe advent of the automatic chronograph was a huge technological feat and it changed the face of the industry. It opened the door for many companies to offer their own models. But while the Heuer and Hamilton brainchild, the \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/heuer-autavia-gmt-1\" target=\"_blank\" title=\"Heuer Autavia GMT\"\u003eChronomatic\u003c\/a\u003e, found its way into a slew of watches, Zenith made their \u003cem\u003eEl Primero\u003c\/em\u003e movements available to only a handful of other manufactures (including Rolex).  \u003c\/p\u003e\n\u003cp\u003eFor many years, the words \u003ci\u003eEl Primero\u003c\/i\u003e held little meaning outside of high-intensity watch enthusiast and collectors groups. But a few year ago, Zenith brought those words back into the fore with the release of their heritage piece, the El Primero Striking Tenth chronograph. The piece was a success in its own right and got \u003ca href=\"https:\/\/www.hodinkee.com\/articles\/a-week-on-the-wrist-the-zenith-el-primero-striking-tenth-chr\" target=\"_blank\"\u003ea lot of attention in industry publications\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eBut it also marshaled the growing body of watch enthusiasts, urging them to look back at the history of the \u003cem\u003eEl Primero \u003c\/em\u003eand the pieces produced around the legendary movement.\u003c\/p\u003e\n\u003cp\u003eThe Zenith A386 was the first model to be fitted with the \u003cem\u003eEl Primero\u003c\/em\u003e movement and commands a hefty premium among collectors for its horological import. Subsequent to the A386 was the A385, which debuted in the mid 1970s. Where the A386 was hallmarked by its three different-colored sub-registers, the A385 was known for its fumé, or smoke, dial--a gorgeous light brown gradient coloration.  \u003c\/p\u003e\n\u003cp\u003eThe beauty of the A385 is in the details. Aside from that gorgeous smokey dial, the front of the case is adorned with a beautiful sunburst finishing, which tapers off to a brush finish on the sides of the case and sharply-polished lugs. There's something downright elegant in its proportions, in the way the lugs hug the wrist, that makes it a worthy companion to your day-to-day adventures. \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":28340062017,"sku":null,"price":4800.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_A385_AS01751_2.jpg?v=1478555385"},{"product_id":"zenith-reference-156d-chronograph","title":"Zenith Chronograph","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eA gold watch makes a statement.\u003c\/p\u003e\n\u003cp\u003eTraditionally, gold dress watches are the mark of success, style and, sometimes, years of loyal service.  By the mid-1970s gold sports watches--like the \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/audemars-piguet\/products\/audemars-piguet-royal-oak-5402-ba-18k-jumbo\" target=\"_blank\" title=\"Audemars Piguet Royal Oak\"\u003eAudemars Piguet Royal Oak\u003c\/a\u003e--began to draw favor, replacing the smaller, simpler dress pieces as the designation of taste, wealth and \u003cem\u003esavoir faire\u003c\/em\u003e.  \u003c\/p\u003e\n\u003cp\u003eLanding between two extremes, gold dress chronographs have become a sort of sensible middle ground offering wearers the warmth and class of precious metal as well as the relative sportiness of a chronograph.  \u003c\/p\u003e\n\u003cp\u003eIn truth, the notion of gold chronographs in particular almost defies the intended purpose of most chronographs. Whether commanding a carbureted cruiser through the chicanes or piloting a prop-pulled P-38 Lightning, chronographs began as tool watches built to be durable and robust.  \u003c\/p\u003e\n\u003cp\u003eBut while chronographs forged from precious metals are perhaps less practical than their steel counterparts, examples like this Zenith Reference 15198, with its oversize case and wide-open dial, is so eye-catching that it should give pause to even the most hardened pragmatists.   \u003c\/p\u003e\n\u003cp\u003eZenith, it seems, has always excelled at producing chronographs. While their best-known (and deservedly so) chronographs are those containing the famed \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/zenith\/products\/zenith-67810-chronograph\" target=\"_blank\" title=\"Zenith El Primero Reference G7810 18K\"\u003eEl Primero\u003c\/a\u003e movement, the brand produced an array of elegant and dependable manually-wound chronographs. And the best-known of these were powered by movements made by Martel. \u003c\/p\u003e\n\u003cp\u003eIn the brand's early days, Zenith used Excelsior Park and Valjoux movements, sharing them with \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/universal-geneve\/products\/universal-geneve-chronograph-for-berthoud\" target=\"_blank\" title=\"Universal Genève Chronograph for Berthoud\"\u003eUniversal Genève\u003c\/a\u003e and \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-hs360-18k-gold-chronograph\" target=\"_blank\" title=\"Movado Datron HS360 18K Gold Chronograph\"\u003eMovado\u003c\/a\u003e (which Zenith would acquire in 1969). But throughout the 1960s, Zenith relied heavily on the èbauche manufacturer Martel, using their movements almost exclusively. While the most-desirable of these (like this \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/zenith\/products\/zenith-a278-chronograph-box-and-papers\" target=\"_blank\" title=\"Zenith Reference A278 Chronograph\"\u003eReference A278\u003c\/a\u003e) were powered by the Caliber 146 (which Movado also used in the \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-super-sub-sea-chronograph-1\" target=\"_blank\" title=\"Movado Super Sub Sea Chronograph\"\u003eSuper Sub Sea Chronograph\u003c\/a\u003e), Zenith also used the Caliber 156.\u003c\/p\u003e\n\u003cp\u003eThe twin registers of the Caliber 156 gives the watch a wide-eyed look, perfectly offset by the Arabic numerals at 12 and 6 and the dart hour markers. While there's a 60-minute track in black and a telemeter track on the outer edge of the dial in pale blue, they're subtle, and don't take anything away from the dial's clean lines. On the whole, it's visually-appealing, a more dignified answer to the sporty chronographs that Zenith does so well. \u003c\/p\u003e\n\u003cp\u003eBut it's subtle details like the elongated hash marks in the 45-minute register at 3, 6, and 9 that distinguish this watch. In these days of Skype, keeping track of minutes in a long-distance call might be a thing of the past. But in the 1950s, many chronographs like this one featured longer hash marks at those intervals, because in those days, those times are when prices of long-distance phone calls would jump. Though that might not apply anymore, for anyone who might need to keep track of billable hours, this feature might prove handy. \u003c\/p\u003e\n\u003cp\u003eThis particular Reference 15198 is in beautiful condition, with a crisp case (so rare with precious metal) and an ivory dial that's gained a gorgeous patina over time. Additionally, it's been recently serviced by our friends at Central Watch, and comes with a service warranty. It combines the best of function and form, a perfect choice for a punctual and punctilious person with an appreciation for exquisite horology.  And with other examples \u003ca href=\"http:\/\/www.sothebys.com\/en\/auctions\/ecatalogue\/2016\/important-watches-ge1604\/lot.199.html\" target=\"_blank\"\u003egetting a lot of attention at recent auctions\u003c\/a\u003e, there has never been a better moment to scoop up a classic dress chronograph.  \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":28678956417,"sku":null,"price":6100.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Gold_Chronograph_AS01775_1.jpg?v=1480718415"},{"product_id":"zenith-el-primero-a384-tropical","title":"Zenith El Primero A384 Tropical","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eWe don't know what it is about tropical dials that makes them so appealing. Show one to any watchmaker and his first reaction (after a grimace) would be, \"It's damaged. Replace it.\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBut a sun-kissed dial with just a hint of brown can make a collector go weak in the knees. Here at Analog\/Shift we've seen \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/heuer-camaro-7743n-1\" target=\"_blank\" title=\"Heuer Camaro Reference 7743N \"\u003etropical\u003c\/a\u003e dials--and \u003cem\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/excelsior-park-tropical-chronograph\" target=\"_blank\" title=\"Excelsior Park Chronograph for the Japanese Special Defense Force\"\u003etropical \u003c\/a\u003e\u003c\/em\u003edials. It's fair to say we have a fondness for them, but there's something undeniably appealing about a panda dial that's gone tropical, like the one on this Zenith El Primero Reference A384.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe journey to develop the \u003c\/span\u003e\u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e began in 1962, for a target date of 1965, Zenith's centennial. Although Zenith would overshoot that date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned--both literally and figuratively. It would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, \u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003cspan\u003erather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe chronograph to bear the El Primero movement was the Reference A384, which debuted alongside its fumé-dialed sibling the A385 and the elusive round-cased A386, ancestor to the \"Striking Tenth.\" About 2600 of the A384 were produced from 1969 to 1971. The angular tonneau case set the standard for vintage El Primeros, making it recognizable at a glance.\u003c\/p\u003e\n\u003cp\u003eAnother charming detail of these A384s is the aforementioned fading that occurs in the sub-registers and tachymeter ring. This particular A384 has taken on a handsome mocha hue that's positively appetizing. Additionally, the lume on the hour markers has aged to a green hue. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere's something downright elegant in its proportions, from the stunning dial to the sunburst finishing and the sharp chamfers on the lugs that makes it more than a watch, but a work of modern art--both inside and out. Recently serviced by our friends at Central Watch, this El Primero deserves to be the first choice for any collector who desires an example of this seminal automatic chronograph movement. \u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":29175925505,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_Tropical_AS01791_1_9bfdf73e-bbe8-4df5-9218-82b854f86df8.jpg?v=1483653461"},{"product_id":"zenith-el-primero-as01969","title":"Zenith El Primero","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. Much like the Space Race, this struggle was international, with watch brands over the world vying to make horological history. Seiko, quietly, without much fanfare, worked on their automatic chronograph, the Caliber 6139. \u003cspan\u003eOn the other side were the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were\u003c\/span\u003e Zenith and Movado, who'd already made a name for themselves as producers of fine \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-hs360-18k-gold-chronograph\" target=\"_blank\" title=\"Movado Datron HS360 18k Gold Chronograph\" rel=\"noopener noreferrer\"\u003echronographs\u003c\/a\u003e. \u003c\/p\u003e\n\u003cp\u003eThe journey to develop the \u003cem\u003eEl Primero\u003c\/em\u003e began in 1962, for a target date of 1965, Zenith's centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned--both literally and figuratively. It would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, \u003cem\u003e\u003c\/em\u003erather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings.  \u003c\/p\u003e\n\u003cp\u003eOf the three automatic chronograph movements that were released in 1969, only the \u003cem\u003eEl Primero\u003c\/em\u003e was high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second. Zenith was careful to preserve this in the construction of the movement, developing special lubricants to ease the considerable wear on the escapement. \u003c\/p\u003e\n\u003cp\u003eThe Zenith A386 was the first model to be fitted with the \u003cem\u003eEl Primero\u003c\/em\u003e movement. The A386 was hallmarked by its three different-colored sub-registers, a drastic departure from the traditional color schemes of most chronographs of the day, which only used two dominant colors on the dial. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThe A386 commands a hefty premium among collectors for its horological import, and with its impressive heritage, is certainly worthy of its preeminence. \u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":33022801665,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_A386_AS01969_1.jpg?v=1492185343"},{"product_id":"zenith-chronograph","title":"Zenith Chronograph","description":"\u003cp class=\"p1\"\u003eThere are certain watches that make you question your deeply-held notions about what watches are \"supposed\" to be. For example, chronographs have historically been indispensable tools in warfare, crucial for tasks such as coordinating the intricate ballet that is an army on the march. They’ve also been used in the arena of motorsports, timing the laps of some of the greatest drivers known ever to take to the track.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eFor a chronograph to do its job, it doesn’t need to be fancy. All that’s required are two pushers, one to start and the other to stop (in some cases, all you need is one!), and two or three registers on the dial to capture the passing minutes and hours. It doesn’t need to be beautiful, it doesn’t need to awe anyone with its looks, it just needs to do its job with a minimum amount of fuss.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSo the very notion of a gold chronograph flies in the face of what a chronograph, by its very nature, was originally intended to be; and yet a chronograph such as this one is so undeniably beautiful that these preconceptions are instantly swept away.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWith a wide-eyed dial (thanks to the architecture of the watch’s movement, a Martel Calibre 156H) and a slim, solid gold case, this chronograph is just the sort of thing that Zenith excelled at in the 1950s.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eLittle details such as the 60 minute track (in black) and a telemeter track in dark blue hint at the chronograph’s sporting heritage, like all good chronographs. But the elongated hash marks in the 45-minute register at 3, 6 and 9 minutes imply that this watch might have had a more dignified purpose. In the days of long distance telephone calls, prices would go up at intervals of three minutes; and since phone companies would rather let you go over the allotted time (and thus rack up charges), canny watch manufactures included this feature on their chronographs so that the owner could keep track of his minutes and terminate the call before the long distance charges mounted further.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular example is in absolutely wonderful condition, its 38mm yellow gold case blessedly free from the kind of scars that precious metal commonly (and woefully) accrues over years of daily wear. The dial is crisp and elegant, with applied gold markers and dauphine hands. Coming complete with a box and a solid gold bracelet, this chronograph is the perfect choice for the discerning gentleman who knows just how precious his time really is.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":2062980644894,"sku":null,"price":6900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_Chronograph_156D_Solid_Yellow_Gold_AS02298_1.jpg?v=1507932451"},{"product_id":"zenith-el-primero-as02282","title":"Zenith El Primero","description":"\u003cp class=\"p1\"\u003eThe introduction of the El Primero movement was an unqualified triumph for Zenith—the literal zenith of their history, if you will—but the triumph would not last long. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAs (arguably) the first self-winding chronograph movement (hence its name), the El Primero was a horological game-changer. It was the culmination of five years of research and development, and was the first watch to integrate the chronograph within the automatic movement, rather than house it in a module that was sandwiched on top. Moreover, it was also a hi-beat movement, guaranteeing accuracy that was unparalleled—within 1\/10th of a second.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eZenith wasted no time in getting the calibre ready for market. For this revolutionary new movement, revolutionary cases and dial colors were used. Variants like the A385 and its fumé dial, or the A386 with its tricolor chronograph registers, have attracted the attention of collectors with their distinctive looks and undeniable coolness.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eHowever, despite the innovation that Zenith achieved with the El Primero, the sheer cost of developing and producing it crippled the manufacture.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn 1971, it was purchased by Zenith Radio Corporation—no relation.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAs one can imagine, Zenith Radio Corporation had very little to do with watches. The company was founded in 1919 by two ham radio enthusiasts who met at the Great Lakes Naval Training Station and bonded over their shared love of what was, then as now, an obscure hobby. But at the time, radio was a new and exciting medium, and Zenith Radio Corporation was poised for success.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIt wasn’t long before Zenith Radio Corporation was the most recognizable name in American electronics, and with the emergence of television in the early 1950s, Zenith Radio Corporation added television sets to its arsenal. Soon, the company became the leading manufacturer of black and white sets in 1950, with sales topping $100 million. Furthermore, CEO Eugene F. McDonald was a pioneer in subscription TV services, which would pave the way for the rich and varied TV programming that we enjoy today.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBy the late 1960s, the company, always seeking new avenues of growth, hit upon another new and exciting technology that was sure to revolutionize the watch industry: quartz technology. Since the Zenith watch manufacturer was struggling by that point, Zenith Radio Corporation purchased a controlling interest in the failing watch manufacture. The El Primero lived on… for a time.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSadly, the powers that be decided that mechanical movements were on the way out, and decided to phase out production of mechanical movements in favor of quartz. In 1978, everything involved in the production of mechanical watch movements, down to the metal the tools were made of, was sold to the highest bidder. It was only thanks to Charles Vermot, the manufacture’s chief movement designer, that the El Primero survived—night after night, Vermot would hide presses, plans, and cutting tools in the attic of the Manufacture.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eNevertheless, the watches produced during Zenith Radio Corporation’s ownership are notable for their distinctive and futuristic cases.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eTake this watch, for example, an El Primero Reference A781. Released in 1971, the A781 looks like it comes straight from a 1970s sci-fi blockbuster, with its bright red dial and blocky indices. Though only 38mm in diameter, the case is a chunky tonneau, and the large-link integrated bracelet makes it wear much larger on the wrist.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eProduced in a run of approximately 1000, the A781 might not be as in demand as some of Zenith’s other watches from the period, but for a watch that combines a revolutionary movement with retro-futuristic appeal, it’s hard to beat.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":6281232023582,"sku":null,"price":4995.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_Red_Dial_A781_AS02282_1_17fe2fca-59f3-4527-b26e-7a6c193f7183.jpg?v=1515195355"},{"product_id":"zenith-two-register-chronograph","title":"Zenith Two Register Chronograph","description":"\u003cp class=\"p1\"\u003eAlthough the automatic El Primero might be Zenith’s most famous product, the manufacture counted scores of other handsome watches in its arsenal.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis was in part due to Zenith’s relationship with èbauche manufacturers like Martel, who was responsible for some of the most beautiful chronograph movements of the 20th century.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eMartel was established in 1911 by Georges Pellaton-Steudler. For the site of his factory, Pellaton-Steudler chose Les Ponts-de-Martel, a village nestled in a heavily-forested valley in the Canton of Neuchatel. It was close to the heart of the Swiss watch industry, particularly to the manufactures located in La Chaux-de-Fonds and Le Locle—among them Zenith and Universal Genève.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWithin a few years, Martel began to specialize in chronograph movements. In 1917 the manufacture collaborated with Universal Genève on what they claimed was the first wrist chronograph movement ever produced. This would establish a long and fruitful relationship that yielded many technically significant watches—such as the Compur and the Compax, for example, which were also retailed by Zenith.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAlthough Martel continued to collaborate with Universal Genève, it was with Zenith that Martel would be inextricably linked, resulting in Zenith’s purchase of Martel in 1958. The calibres that had been used by Universal Genève were rechristened in Zenith’s catalogs. Among them was the 146D, the calibre contained in this chronograph.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Calibre 146D was one of Zenith’s highest-grade movements, and could be found in a variety of watches, from sporty variants in steel cases to the elegant gold watch seen here.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis lovely chronograph dates from the 1950s, and is an excellent example of the sport-influenced dress pieces that were produced by many manufactures following World War II. Like the World War that preceded it, World War II had a profound effect on men’s fashions. World War I had done much to popularize the idea of wristwatches for men, and by the time the Second World War had come around, most troops were issued wristwatches.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThese GI watches were spartan affairs, often with black dials and bold Arabic numerals. Austerity became the watchword when it came to wrist wear, and the trend would persist in the post-war years. This particular watch, though cast in a precious metal, maintains the sleek look of chronographs that Zenith produced during the war years.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWith gold watches coming back into fashion, we think that gold chronographs like this one offer the perfect solution for the collector who wants a touch of elegance and class.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":6281375809566,"sku":null,"price":3300.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_146D_Dual_Register_Chronograph_AS02402_1.jpg?v=1527618691"},{"product_id":"zenith-el-primero-as02449","title":"Zenith El Primero","description":"\u003cp class=\"p1\"\u003eFor many years, the words \u003ci\u003eEl Primero\u003c\/i\u003e held little meaning outside of high-intensity vintage watch enthusiast and collectors groups. But that all changed a few years ago, when Zenith launched its heritage piece, the El Primero Striking Tenth. The Striking Tenth was a success in its own right, and was heralded as a tour de force in industry publications.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBut it also urged a growing body of watch enthusiasts to look back at the El Primero’s history and the watches that Zenith built around the legendary movement.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe El Primero was the culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands had sought to achieve the same feat—including Heuer (in concert with Breitling and Hamilton) and Seiko—Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto the chronograph, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eZenith announced the El Primero on January 10, 1969, at a press conference. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe A386 was the first model to be fitted with the \u003ci\u003eEl Primero\u003c\/i\u003e movement, and therefore commands a hefty premium among collectors for its horological import. But the next model that Zenith produced, the A385, is far more affordable—and, due to its unique case shape and dial configuration, is one of the most desired by collectors. Where the A386 was hallmarked by its three different-colored sub-registers, the A385 was known for its fumé, or smoke, dial—a gorgeous light brown gradient coloration.  \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSeeing the watch in pictures is interesting enough, but it’s only in the metal that once truly appreciates its beauty—particularly when one considers the case. With its sharp bevels and facets and variation in finishing, it’s easy to think of it as the work of industrial art that it is. That fact is driven home even more with the mutable dial.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSpeaking of the dial, this particular A385 boasts one with a nice patina, and it comes complete the lauded Gay Freres 'Ladder' bracelet.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eFor the collector who desires a chronograph with a fascinating history and absolutely breathtaking looks, the El Primero is it.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":7123474907166,"sku":null,"price":5950.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_A385_AS02449_2.jpg?v=1516997397"},{"product_id":"zenith-el-primero-as02586","title":"Zenith El Primero A386","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAs the first model to be fitted with the El Primero movement, the Zenith A386 was—visually and technically—a standout. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIts avant-garde looks and groundbreaking movement ensured that it stood out from the competition. The A386 was hallmarked by its three different-colored sub-registers, a drastic departure from the traditional color schemes of most chronographs of the day. And although the case was round—unlike its successors—it was distinguished by its beveled lugs.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe A386 commands a hefty premium among collectors for its horological import, and the one that we offer here holds up the watch’s reputation. The bevels on the lugs are sharp, and the dial is no less stunning. Released at the absolute zenith of Zenith’s history, this A386 is certainly worthy of its preeminence. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. The fiercest competition was among the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were Zenith and Movado, who'd already made a name for themselves as producers of fine \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/zenith-a278-chronograph-box-and-papers\"\u003e\u003cspan class=\"s1\"\u003echronographs\u003c\/span\u003e\u003c\/a\u003e. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eZenith’s journey to develop the \u003ci\u003eEl Primero\u003c\/i\u003e began in 1962, for a target date of 1965, the company’s centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned—both literally and figuratively.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIt would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, rather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings. Moreover, of the three automatic chronograph movements that were released in 1969, only the \u003ci\u003eEl Primero \u003c\/i\u003ewas high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":8228530094167,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_A386_AS02586_2.jpg?v=1527609698"},{"product_id":"zenith-a-cairelli-chronograph-1","title":"Zenith A. Cairelli CP-2 Chronograph","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eWhy We Love It\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eMilitary watches, with their stark, function-first dials, sturdy cases, and reliable movements, are meant to be tough. But there are certain examples of military watches that are also undeniably beautiful. The Zenith A. Cairelli CP-2 is one of the latter.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWhat we consider most aesthetically pleasing about this piece is the crisp black dial paired with bold, luminous Arabic numerals. The dial is housed in a 42mm solid stainless steel case and features a beautifully faded bezel.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eInside beats the manual winding Calibre 146, which Zenith inherited after buying èbauche manufacturer Martel. Despite its humble beginnings, the Calibre 146 went on to be the base on which Zenith built its automatic chronograph movement, the world-famous El Primero. With a deceptively-beautiful exterior and a redoubtable movement, the CP- 2 has certainly become the stuff of collecting legend--a reputation that is well-deserved. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eThe Story\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe A. Cairelli was made according to military specifications, and it was meant to fly. Zenith produced the CP-2 for pilots in the Italian Air Force or \u003ci\u003eAeronautica Militare Italiana\u003c\/i\u003e. It followed the CP-1, which was manufactured by Breitling and Leonidas for helicopter pilots in the \u003ci\u003eEsercito Italiano--\u003c\/i\u003eItalian Army. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eA. Cairelli--a retailer of primarily wristwatches and other aviation instruments--sold the Zenith Type CP-2 to the Italian military. They stamped their signature onto the dials of the watches they supplied to the pilots: glossy black dials with bold, luminous Arabic numerals. The twin chronograph registers are an exercise in balance, artfully-arranged on a horizontal axis. Naturally, the dial was designed to be legible in the low-light conditions of the cockpit, but there is something about its sparsity that is so attractive.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn all, 2500 of these chronographs were produced under Zenith's contract with the AMI, but not all of them saw military service. Those that were inducted into service received the engraving: AMI.\u003ci\u003e \u003c\/i\u003eThese watches, true to their military heritage, often bear the scuffs and dings inevitable in the field, and their rotating bezels--surmounted by a luminous triangle at 12 o'clock--have often faded over the years.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":12703873499223,"sku":null,"price":15900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_A._CAIRELLI_CHRONOGRAPH_AS02863__6_73450a70-e6d7-4735-adff-84d71d173458.jpg?v=1559853118"},{"product_id":"zenith-el-primero-2","title":"Zenith El Primero","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003e2019 is going to be a big commemorative year in the contemporary watch industry. 50 Years of Calibre 11 for Heuer, 50 years of 6139 for Seiko, 50 Years since the successful Apollo 11 Moon Landing for Omega, and 50 years of \u003cem\u003eEl Primero \u003c\/em\u003efor Zenith.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Calibre 3019 - the first generation of El Primero movements - was a revolutionary introduction to the marketplace in more ways than one. Amongst the first automatic chronographs ever made for the wrist, it also featured a quickset date mechanism \u003cem\u003eand \u003c\/em\u003ea high beat rate of 36000bph, giving it incredible accuracy that still stands up today. Known for their robust quality, the El Primero movements from the first generation are highly sought out by collectors.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEarly El Primero chronographs came in a variety of different packages in terms of case and dial configurations, and the A384\/A385 style is one of our all-time favorites. Fitted in a tonneau style case with ladder bracelet, these models are sized at 37mm, comfortable on the wrist and incredibly visually arresting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThis particular piece is an absolute beauty with a crisp case and an absolutely stunning and evenly patinated brown fumé dial from the Reference A385, research with Zenith's heritage division shows that it was originally born as an A384, but due to a batch of bad crown gaskets a number of A385 dials were damaged, and factory swapped for the A385 style seen here.\u003c\/p\u003e\n\u003cp\u003eWith a big anniversary on the near horizon, now is a great time to snap up any remaining quality golden-era El Primeros - and this one \u003cem\u003edefinitely\u003c\/em\u003e fits the bill!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFor many years, the words\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eEl Primero\u003c\/i\u003e held little meaning outside of high-intensity watch enthusiast and collectors groups.  But a few year ago, Zenith brought those words back into the fore with the release of their heritage piece, the El Primero Striking Tenth chronograph.  The piece was a success in it's own right and got\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.hodinkee.com\/articles\/a-week-on-the-wrist-the-zenith-el-primero-striking-tenth-chr\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ea lot of attention in industry publications\u003c\/a\u003e.  But it also marshaled the growing body of watch enthusiasts, urging them to look back at the history of the movement and the pieces produced around the legendary movement. \u003c\/p\u003e\n\u003cp\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eEl Primero\u003cspan\u003e \u003c\/span\u003e\u003c\/em\u003ewas\u003cem\u003e \u003c\/em\u003ehigh-beat automatic chronograph movement that debuted in 1969, challenging Seiko's Reference 6139 and Project 99's Caliber 11 for the title of world's first automatic chronograph.  The advent of the automatic chronograph was a huge technological feat and it changed the face of the industry, opening the door for many companies to offer their own models.  But while the Caliber 11 found its way into a slew of watches, Zenith made their\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003emovements available to only\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-chronograph\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ea handful of other manufactures\u003c\/a\u003e.  And for good reason.  Of the three movements that were released that year, only the \u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003ewas high-beat, offering significant added accuracy.\u003c\/p\u003e\n\u003cp\u003eThe Zenith A386 was the first model to be fitted with the\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003emovement and commands a hefty premium among collectors for its horological import.  Subsequent to the A386 was the A384\/A385, which was born in the mid 1970s. Where the A386 was hallmarked by its three different-colored sub-registers, the A385 was known for its fumé, or smoke, dial - a gorgeous light brown gradient coloration.  \u003c\/p\u003e\n\u003cp\u003eAny of these vintage Zeniths are hard to find in unmolested condition today, but good A385s are especially difficult to locate.  This particular example is in excellent overall condition, with a strong case bearing its original brushing, a perfectly patinated dial and its original Gay Freres 'Ladder' bracelet. \u003c\/p\u003e\n\u003cp\u003eIf you've had your ear to the ground for vintage \u003cem\u003eEl Primeros, \u003c\/em\u003elook no further.  This one is sure to go in a flash.  \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":15496513388631,"sku":null,"price":8300.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_AS02593__5.jpg?v=1550000046"},{"product_id":"zenith-a634","title":"Zenith A3634","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe are lucky enough at Analog\/Shift to get our hands on very rare pieces and this Zenith Diver World Timer A3634 is certainly one of them. \u003c\/p\u003e\n\u003cp\u003eDating from the early 1970s, this piece is truly a time capsule; its dial and bezel remain near mint. Rarely seen, its royal blue coloring is truly something to behold.\u003c\/p\u003e\n\u003cp\u003eFitted with the Automatic Zenith Calibre 2562, its a perfect example of Zenith's non-chronograph lineage, and a beauty on the wrist!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWhen you stare at vintage watches all day, you tend to see past the glitz and the glam of the oft-heralded 'icons' and begin to appreciate the understated timepieces that are generally passed over.  \u003c\/p\u003e\n\u003cp\u003eTake Zenith's non-chronograph line, for example.  While many enthusiasts are familiar with contemporary examples from the Swiss manufacture, the early executions are largely overlooked.  Zenith has long been acknowledged for producing many, if not all, of their watches in-house - a tradition that persists today.\u003c\/p\u003e\n\u003cp\u003eThe Le Locle Manufacture, founded in 1865, is still leading the industry in technical innovation, a claim they could fairly state from their earliest days.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":15496646262871,"sku":null,"price":4450.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_AS02899__5.jpg?v=1543424015"},{"product_id":"aso3053-zenith-el-primero-chronograph-mkii","title":"Zenith El Primero A386 MKII","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eAs the first model to be fitted with the El Primero automatic chronograph movement, the Zenith A386 was—visually and technically—a standout. And 2019 marks 50 years since its debut!\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWith a groundbreaking movement and tremendous looks, it makes sense why these pieces are so coveted.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe standout visual feature of the A386 are its 'Tri-colore' overlapping sub registers. The 37mm steel case wears perfectly on the wrist. And the Gay Freres ladder bracelet will turn heads wherever you go. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular example is a 'MKII\" execution dating to roughly 1971. Featuring a crisp case and a perfectly patinated dial and handset - not to mention correct crown and bracelet - this is a no-excuses A386 that will make someone very, very happy!\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. The fiercest competition was among the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were Zenith and Movado, who'd already made a name for themselves as producers of fine \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/zenith-a278-chronograph-box-and-papers\"\u003e\u003cspan class=\"s1\"\u003echronographs\u003c\/span\u003e\u003c\/a\u003e. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eZenith’s journey to develop the \u003ci\u003eEl Primero\u003c\/i\u003e began in 1962, for a target date of 1965, the company’s centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned—both literally and figuratively.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIt would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, rather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings. Moreover, of the three automatic chronograph movements that were released in 1969, only the \u003ci\u003eEl Primero\u003cspan\u003e \u003c\/span\u003e\u003c\/i\u003ewas high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":19609734611031,"sku":null,"price":19500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_EL_PRIMERO_CHRONOGRAPH_MKII_AS03053_6.jpg?v=1553872075"},{"product_id":"as02888-zenith-el-primero-a386-mk1","title":"Zenith El Primero A386 MK I","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs the first model to be fitted with the El Primero automatic chronograph movement, the Zenith A386 was—visually and technically—a standout. And 2019 marks 50 years since its debut!\u003c\/p\u003e\n\u003cp\u003eThe example we have here is a truly special 'MK I' version of the groundbreaking A386 El Primero. The included extract from the Zenith archives pinpoints its original delivery between May and August of 1969. Furthermore, it comes complete with a period correct box, leather strap with signed buckle, and a period Zenith catalog for the Italian market.\u003c\/p\u003e\n\u003cp\u003eIn absolutely pristine condition, this is a collector-grade example you won't want to miss!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. The fiercest competition was among the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were Zenith and Movado, who'd already made a name for themselves as producers of fine \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/zenith-a278-chronograph-box-and-papers\"\u003e\u003cspan class=\"s1\"\u003echronographs\u003c\/span\u003e\u003c\/a\u003e. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eZenith’s journey to develop the \u003ci\u003eEl Primero\u003c\/i\u003e began in 1962, for a target date of 1965, the company’s centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned—both literally and figuratively.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIt would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, rather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings. Moreover, of the three automatic chronograph movements that were released in 1969, only the \u003ci\u003eEl Primero\u003cspan\u003e \u003c\/span\u003e\u003c\/i\u003ewas high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":19763252199511,"sku":"18040088","price":30000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith_El_Primero_AS02888__5.jpg?v=1559853093"},{"product_id":"as03310-zenith-el-primero-cover-girl","title":"Zenith El Primero 'Cover Girl'","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eEasy...breezy...\u003cem\u003ebeautiful\u003c\/em\u003e Cover Girl.\u003c\/p\u003e\n\u003cp\u003eThe histories behind 'nicknamed' watches is sometimes pretty unusual and obscure...and other times, its pretty much right on the nose.\u003c\/p\u003e\n\u003cp\u003eThe Reference A3818 is known as the 'Cover Girl' simply because it was featured as the cover image of Manfred Rössler's brilliant book, \u003ca href=\"https:\/\/www.amazon.com\/Zenith-Swiss-Watch-Manufacture-Since\/dp\/8862080697\" target=\"_blank\" title=\"Analog\/Shift X Amazon Zenith: Swiss Watch Manufacture Since 1865 by Manfred Rössler\" rel=\"noopener noreferrer\"\u003eZenith: Swiss Watch Manufacture Since 1865\u003c\/a\u003e. Yep, that's it.\u003c\/p\u003e\n\u003cp\u003eExcept it is also \u003cem\u003eso\u003c\/em\u003e much more.\u003c\/p\u003e\n\u003cp\u003eThe Reference A3818 features the same tonneau shaped case as popular the A384\/A385 models (the former of which was just reissued for 2019), but is fitted with a brilliant sunburst blue dial with exotic chapter ring that positively jumps off the wrist. Powered by the legendary Calibre 3019 \u003cem\u003eEl Primero\u003c\/em\u003e automatic chronograph movement, this is one of the rarest and most desirable executions from the 1970s.\u003c\/p\u003e\n\u003cp\u003eThis particular example is in untouched, unpolished condition with a lightly patinated dial featuring richly aged luminous indices and hands. Best of all, it comes fitted to a Gay Freres 'ladder' bracelet with correct (and virtually unobtanium) ZKM end links.\u003c\/p\u003e\n\u003cp\u003eIn short, this is the one you want.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFor many years, the words\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eEl Primero\u003c\/i\u003e held little meaning outside of high-intensity watch enthusiast and collectors groups.  But a few year ago, Zenith brought those words back into the fore with the release of their heritage piece, the El Primero Striking Tenth chronograph.  The piece was a success in it's own right and got\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.hodinkee.com\/articles\/a-week-on-the-wrist-the-zenith-el-primero-striking-tenth-chr\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ea lot of attention in industry publications\u003c\/a\u003e.  But it also marshaled the growing body of watch enthusiasts, urging them to look back at the history of the movement and the pieces produced around the legendary movement. \u003c\/p\u003e\n\u003cp\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eEl Primero\u003cspan\u003e \u003c\/span\u003e\u003c\/em\u003ewas\u003cem\u003e \u003c\/em\u003ehigh-beat automatic chronograph movement that debuted in 1969, challenging Seiko's Reference 6139 and Project 99's Calibre 11 for the title of world's first automatic chronograph.  The advent of the automatic chronograph was a huge technological feat and it changed the face of the industry, opening the door for many companies to offer their own models.  But while the Calibre 11 found its way into a slew of watches, Zenith made their\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003emovements available to only\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/movado\/products\/movado-datron-chronograph\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ea handful of other manufactures\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e And for good reason.  Of the three movements that were released that year, only the \u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003ewas high-beat, offering significant added accuracy.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":29241680429143,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Zenith__COVER_GIRL__AS03310_5.jpg?v=1562161000"},{"product_id":"as03334-zenith-el-primero-mkiii","title":"Zenith 'El Primero' MKIII","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e1969 was a big year for watch making - nothing short of an arms race.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e(More on that later).\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAs the first model to be fitted with the El Primero automatic chronograph movement, the Zenith A386 was—visually and technically—a standout. 50 years later, and the movement is still lauded and respected when held up to the comparison of its modern counterparts\/ From a purely aesthetic stand point, the El Primero was both elegant and sporty, the standout visual feature being the 'Tri-colore' overlapping sub registers.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular example is a 'MKIII\" execution dating to roughly 1971. Featuring a crisp case and a perfectly patinated dial and handset - not to mention correct crown and Gay Freres ladder bracelet - this is a no-excuses A386 that will make someone very, very happy!\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. The fiercest competition was among the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were Zenith and Movado, who'd already made a name for themselves as producers of fine \u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/zenith-a278-chronograph-box-and-papers\"\u003e\u003cspan class=\"s1\"\u003echronographs\u003c\/span\u003e\u003c\/a\u003e. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eZenith’s journey to develop the \u003ci\u003eEl Primero\u003c\/i\u003e began in 1962, for a target date of 1965, the company’s centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned—both literally and figuratively.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIt would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, rather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings. Moreover, of the three automatic chronograph movements that were released in 1969, only the \u003ci\u003eEl Primero\u003cspan\u003e \u003c\/span\u003e\u003c\/i\u003ewas high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":29452734758999,"sku":null,"price":25000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS03334.jpg?v=1582057522"},{"product_id":"as04269-zenith-de-luca","title":"Zenith De Luca Chronograph","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOne of the first automatic chronograph movements released to an eager consumer public in 1969, the El Primero movement has become legend for its high-beat accuracy, reliability, and quickset date functionality. The movement is still being made today, and has found itself at home in a variety of watches from any number of brands, including Ebel, Movado, Waldan - and even Rolex's mighty Daytona Cosmograph. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOf course its primary application is in Zenith branded timepieces, of which there have been a multitude of near-forgotten gems.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOne such example is this De Luca chronograph from the 1980s. This incredibly cool piece features a reverse-panda dial, Tritium luminous, a rotating timing bezel, and a sporty 40mm stainless steel case.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe De Luca may not be an icon - yet - but it is a Neo-Vintage masterpiece that definitely adds up to more than the sum of its parts.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDon't miss it!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIn 1969, as the Soviets and the Americans raced to put a man on the moon, watch brands raced to develop the first automatic chronograph movement. The fiercest competition was among the Swiss, with two camps vying against each other for supremacy: Hamilton, in concert with Heuer, Breitling, Dubois-Depraz, and new Hamilton acquisition, Buren, who would use Buren's Intra-Matic to develop the \"Chrono-Matic\" (or Caliber 11) under the mysterious title of Project 99. Then there were Zenith and Movado, who'd already made a name for themselves as producers of fine chronographs. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eZenith’s journey to develop the El Primero began in 1962, for a target date of 1965, the company’s centennial. Although Zenith would overshoot the date by four years, the movement that they produced would break the mold as far as chronograph movements were concerned—both literally and figuratively.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eIt would be the first automatic chronograph movement. Furthermore, it would be the first chronograph movement where the construction would fully integrate the chronograph complication, rather than containing it in a module. Instead, the El Primero would contain a column wheel and a rotor mounted on ball bearings. Moreover, of the three automatic chronograph movements that were released in 1969, only the El Primero was high-beat, meaning that it beat at a rate of 36,000 bph. This offered significant added accuracy, down to one tenths of a second.\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39337943990359,"sku":"40990159","price":7500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS04269_40990159_ZENITH_DELUCA_01.0040.400-8.jpg?v=1624650197"},{"product_id":"as04093-zenith-de-luca-chronograph-photos-pending","title":"Zenith World Time","description":"\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn icon of this caliber tends to have some side effects for its name brand - in this case - other models from the era in Zeniths line up perhaps not getting the recognition that the deserve - leaving plenty of forgotten gems in the brands past.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOne such example is this Reference A3634 world timer. This incredibly cool piece features a lovely sunburst blue dial with tritium indices and matching handset, a sporty 37mm case, and a bidirectionally rotating world-time bezel. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe A3634 may not be an icon - yet - but it absolutely sums up what we love about vintage, particularly lesser-known vintage timepieces that we have become known for. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDon't miss it!\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39343293726807,"sku":"40990109","price":4900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS04093_40990109_ZENITH_TIMEONLYWORLDTIME_A3634-6.jpg?v=1625597146"},{"product_id":"as04335-zenith-el-primero-rainbow-flyback-chronograph","title":"Zenith El Primero Rainbow Flyback Chronograph","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eThe Zenith \u003cem\u003eEl Primero \u003c\/em\u003eautomatic chronograph movement is a worthy contender for the pantheon of the most important mechanical calibres ever manufactured.\u003c\/p\u003e\n\u003cp\u003eWith a high beat rate, quickset date mechanism, and full-body winding rotor, these movements are robust, reliable, and accurate - and have  powered everything from the iconic A386 chronograph to the Rolex Daytona and a bevy of lesser known models from brands such as Movado and Waldan. \u003c\/p\u003e\n\u003cp\u003eIn 1996, Zenith one-upped themselves by adding a Flyback feature to their Rainbow line of chronographs (allegedly to be considered for a French Air Force contract that never came to pass), and the watch you see here was born. \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePressing the reset button after the chronograph is activated results in an instantaneous reset - or 'flyback' - action, allowing for the types precise timing useful to fighter pilots or while waiting at the checkout counter of your local deli.\u003c\/p\u003e\n\u003cp\u003eUnlike the more colorful variant from which the Rainbow collection name was born, this particular example is very much a stark black and white military style, with a crisp, legible dial with printed Tritium Arabic indices, black date wheel at 4:30, and a large luminous handset. A bi-directionally rotating 60-minute timing bezel surrounds its sapphire crystal, featuring oversized ridges for easy grip, and it comes fitted to a multi-link stainless bracelet with signed deployant clasp.\u003c\/p\u003e\n\u003cp\u003eThis timepiece dates to the late 1990s and remains in strong condition throughout. It is also accompanied by its inner and outer box set, books, blank warranty card, hangtag, as well as extra links and a spare bezel insert. \u003c\/p\u003e\n\u003cp\u003eWith rugged good looks, an interesting history, and a world-class movement, this piece offers a whole lot for under $5K.\u003c\/p\u003e\n\u003cp\u003eDon't sleep on it!\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39381582315607,"sku":"40990170","price":4450.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS04335_40990170_ZENITH_ELPRIMEROCHRONOGRAPHFLYBACK_RAINBOW__02.0470.405-25-7.jpg?v=1629832964"},{"product_id":"zenith-chronomaster-sport-as06045","title":"Zenith Chronomaster Sport","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThere is perhaps no more versatile complication than the chronograph. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFrom race cars to rocket ships, boats to battlefields, you are likely to find a chronograph being employed to measure a plethora of tasks and times. From the Greek \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003ekhrónos \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e(“time”) and\u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003e gráphō \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e(“to write”), a chronograph is a watch that has the ability to record time, generally via the addition of small sub-counters that register minutes and hours. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf this chronograph looks familiar to you, it might be because it resembles a certain famed watch from another brand... However, this is no Rolex — it’s the (relatively) new Chronomaster Sport from Zenith. Powered by the brand’s famed El Primero automatic movement, it features a wildly cool 1\/10th-second hand that spins around the corresponding timing bezel. When matched to its included steel Oyster-style bracelet, it does indeed provide a great alternative to the Daytona, which, these days, is all but impossible to purchase at retail.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular Chronomaster Sport features a 41mm stainless steel case, black ceramic 1\/10th-second bezel, white glossy dial with tri-color chronograph layout, applied markers, 4:30 date, and Super-LumiNova-filled baton hands. Powered by the El Primero cal. 3600 movement, it’s in outstanding, lightly worn condition, and ready for adventure. Also included is the watch’s outer shipping box, white paper sleeve, inner and outer boxes, books, signed leather cardholder, flash drive and polishing cloth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDon’t spring for the same old chronograph everybody else has — check this beautiful watch out instead!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39640196055127,"sku":"40990531","price":7485.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS06045_40990531_ZENITH_CHRONOMASTERSPORT_-6.jpg?v=1730485326"},{"product_id":"zenith-chronometro-tipo-cp2-as06103","title":"Zenith Chronometro Tipo CP2","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHear us out for a second:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSignificant vintage military watches are becoming harder and harder to come by, and it’s becoming more and more difficult to source parts for them. What about, as an alternative, a watch made by the same issuing company, but in a modern guise, with modern technology?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTake the Zenith A. Cairelli CP-2, for example: Made for the Italian Air Force and retailed by a famed Roman jeweler in the 1960s, only about 2,500 were made — and not all of them were issued, making original, military versions tough to come by. Thankfully, however, Zenith made a re-edition in 2016, and it’s beautiful.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFeaturing a 43mm stainless steel case, a sapphire crystal, a signed crown, a bi-directional timing bezel, a luminous gloss black dial with a matching handset, and last but not least - Zenith's famed El Primero movement beating away within. Paired to a black leather strap with a signed pin buckle, this limited edition of just 1,000 pieces remains in fantastic condition and ships with its full kit!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis tribute to one of the most celebrated military watches of the last 75 years is also one of the best looking — and it’s powered by a historically significant movement, to boot.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTry it on for size!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39701268660311,"sku":"40990549","price":4850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS06103_40990549_ZENITH_HERITAGEREVIVALTIPOCP2_03.2240.4069-21.C774-6.jpg?v=1650657996"},{"product_id":"zenith-el-primero-as07275","title":"Zenith El Primero","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe introduction of the El Primero movement was an unqualified triumph for Zenith.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAs (arguably) the first self-winding chronograph movement — hence its name — the El Primero was a horological game-changer. It was the culmination of five years of research and development, and was the first watch to integrate the chronograph within the automatic movement, rather than house it in a module that was sandwiched on top. Moreover, it was also a hi-beat movement, guaranteeing accuracy that was unparalleled — accuracy to within 1\/10th of a second.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFollowing a long and tumultuous history, the modern Zenith company debuted several vintage-inspired chronographs in the 1990s and 2000s that housed contemporary takes on the El Primero movement, including this one. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHoused in a 38mm stainless steel case with a sapphire crystal, a signed crown, and a polished, stepped beel, it features a luminous sunburst silver dial with applied indices, a matching handset, a triple-register chronograph layout, an outer tachymeter scale, and a date window at 4:30. Powered by the automatic Zenith El Primero movement, it comes paired to a blue leather strap with an unsigned, stainless steel pin buckle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWith its terrific proportions, handsome dial, famed, automatic caliber and versatile design, only the slightly oversized case and sapphire display caseback would give this watch away as a modern reissue, rather than a 1960s original. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSnag it now!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39845837865047,"sku":"408100831490","price":3500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07275_408100831490_ZENITH_ELPRIMERO_90-010500400-6.jpg?v=1659039675"},{"product_id":"zenith-heritage-pilot-type-20-annual-calendar-as07243","title":"Zenith Heritage Pilot Type 20 Annual Calendar","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe annual calendar is truly a technological marvel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWhile it plays second fiddle to the perpetual calendar in the minds of most collectors, the reality is that the construction of this calendar mechanism — which generally requires adjusting only once per year, at the end of February — is equally challenging, and in some cases, requires even more components. This particular annual calendar is unique in that it fits within the design parameters of a traditional pilot’s watch and includes high-end materials in its construction, as well as a chronograph.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA Zenith Heritage Pilot Type 20 from the 2010s, it’s housed in a 47mm titanium and red gold case with a sapphire crystal, a red gold ‘onion’ crown, a polished red gold bezel, and dual red gold pushers. It features a luminous, matte grey dial with applied ‘Arabic’ indices, a matching, red gold ‘cathedral’ handset, an outer ‘railroad’ 1\/5th-seconds track, a dual-register chronograph, and an annual calendar with day and month displays at 3 o’clock and a date display above 6 o’clock. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by the automatic Zenith El Primero Calibre 4054, it comes paired to a black alligator strap with a signed, titanium pin buckle, and ships with its factory goodies. A beautifully engraved caseback elevates the entire package, driving home the point that this is no ‘ordinary’ pilot’s watch — and no ordinary annual calendar, for that matter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf a special piece from a storied \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003emanufacture\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e is what you’re after, this Zenith is just the ticket — an extraordinary value considering its construction and features, it’s truly a special timepiece.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eCheck it out today!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39878636634199,"sku":"408100902490","price":6850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07243_408100902490_ZENITH_HERITAGEPILOTTYPE20_87.2430.4054-21.C721-6.jpg?v=1660070270"},{"product_id":"zenith-el-primero-stratos-flyback-striking-10th-as07160","title":"Zenith El Primero Stratos Flyback Striking 10th","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe El Primero was the culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZenith announced the El Primero at a press conference on January 10, 1969. This was four years later than Zenith had intended —the brand had begun developing the caliber in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph. And the rest, as they say, is history. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFast forward to the 1990s, and Zenith was once again pushing the limits of what a contemporary chronograph could be and do. The company combined the El Primero’s \u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003eimpressive automatic movement with flyback capabilities, allowing the wearer to instantaneously reset the central chronograph seconds hand to zero and begin timing a successive event with the push of a single button. The resultant watch, dubbed the Zenith Rainbow, was a special commission for the French armed forces. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn the early 2010s, Zenith adopted this technology to a civilian timepiece, which it dubbed the El Primero Stratos Flyback Striking 10th. Combining the flyback movement El Primero 4057 (an evolution of the Rainbow’s caliber 405) with a 1\/10th-second chronograph feature that whips the second hand around the dial once every 10 seconds — plus a tri-color dial recalling the El Primero watches of the 1960s and 1970s — it represented the culmination of all Zenith had developed in automatic chronograph technology up to that point in time. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular El Primero Stratos Flyback Striking 10th is housed in a 45.5mm stainless steel case with a sapphire crystal, a signed crown, ‘doorstop’ pushers, and a black ceramic unidirectional count-up bezel. It features a sunburst silver and black dial with applied indices, a  matching ‘sword’ handset, a date window above 6 o’clock, and a tri-color, triple-register chronograph layout in blue, brown, and grey. Powered by the automatic Zenith El Primero Calibre 4057, it’s paired to a stainless steel multi-link bracelet with a signed, push-button deployant clasp. What’s more, it’s in mint condition with its factory stickers intact, and ships with its factory goodies.\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":39912171208791,"sku":"40990824","price":6350.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07160_40990824_ZENITH_ELPRIMEROSTRATOS_03.2062.4057-6.jpg?v=1660924301"},{"product_id":"zenith-chronomaster-original-for-hodinkee-as07733","title":"Zenith Chronomaster Original for HODINKEE","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFor many years, the words \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e held little meaning outside of high-intensity vintage watch enthusiast and collectors groups. But that all changed a few years ago, when Zenith began reissuing many of its famed designs from the 1960s and 1970s.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe El Primero was the culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands had sought to achieve the same feat — including Heuer (in concert with Breitling and Hamilton) and Seiko — Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto the chronograph, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZenith announced the El Primero on January 10, 1969, at a press conference. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe A386 was the first model to be fitted with the \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e movement, and therefore commands a hefty premium among collectors for its horological import. Recently, Zenith partnered with HODINKEE on a special, limited-edition timepiece that takes the A386 platform and pairs it to a stunning, contemporary dial that never existed in the vintage Zenith catalog.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDating to circa 2022, the Zenith Chronomaster Original Limited Edition for HODINKEE is housed in a 38mm stainless steel case with a sapphire crystal, a signed crown, dual barrel pishers, and a polished bezel. It features a luminous, matte salmon-colored opaline dial with an inner 1\/10th-second tachymeter scale, applied indices, a luminous white and black ‘baton’ handset, a triple-register chronograph layout in white, light grey, and dark grey, and a subtle date window at 4:30. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowering this gorgeous watch is the El Primero Calibre 3600, a hi-beat, automatic movement with a notable — and rare — 1\/10th-seconds complication. Paired to a stainless steel multi-link bracelet with a signed, locking clasp and featuring a sapphire exhibition caseback, it comes with its factory goodies and its intact stickers. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe El Primero — in all its guises — is a historically important, beautiful series of watches and movements. This particular, limited-edition iteration, however, is truly a work of art. Don’t sleep on it!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40005558796375,"sku":"40991136","price":14850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07733_40991136_ZENITH_HOCINKEESPECIALEDITIONCHRONOGRAPHSALONDIAL_03.3201.3600-18.M3200-6.jpg?v=1677516962"},{"product_id":"zenith-two-register-chronograph-as07579","title":"Zenith Two-Register Chronograph","description":"\u003cp class=\"p1\"\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eAs nothing short of an icon (yeah, we said it), this caliber tends to have some side effects for its name brand - in this case - other models from the era in Zeniths line up perhaps not getting the recognition that the deserve - leaving plenty of forgotten gems in the brands past.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOne such example is this stunning two-register chronograph from circa the mid 1960s. This particular piece features an outstanding, sharp 35mm 18k yellow gold case with square pushers, a signed crown, an acrylic crystal, and a lovely, sunburst silver dial with twin radial finished 'crosshair' sub registers, applied 'doorstop' indices, and a matching handset with blued-steel chronograph hands.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003ePowered by Zenith's Calibre 146D hand-cranking chronograph movement, it comes fitted to one of our Analog:shift navy blue Saffiano leather straps with a gold plated pin buckle.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAlthough it pre-dates the El Primero, its pieces like these that have gotten pushed under the table and perhaps don't get the recognition that they deserve.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf you are looking for a stunning and elegant vintage chronograph with a bit of sporting functionality from one of the best names in the business, look no further.\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40053938487383,"sku":"40991125","price":4550.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07579_40991125_ZENITH_TWOREGISTERCHRONOGRAPH18K-6.jpg?v=1670517234"},{"product_id":"zenith-captain-winsor-annual-calendar-chronograph-as07172","title":"Zenith Captain Winsor Annual Calendar Chronograph","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe annual calendar is truly a technological marvel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWhile it plays second fiddle to the perpetual calendar in the minds of most collectors, the reality is that the construction of this calendar mechanism — which generally requires adjusting only once per year, at the end of February — is equally challenging, and in some cases, requires even more components.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAnd while Zenith isn’t typically known for its calendar watches — it’s much more renowned for its chronographs — the brand made an interesting detour through the land of complications in the 2010s with the Captain Winsor line. Outfitted with a mechanism developed by famed watchmaker \u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003eDr. Ludwig Oechslin, whose technology has featured both in Ulysse Nardin designs as well as in watches from his own brand, Ochs und Junior, the Captain Winsor is an unusual and compelling collection that’s long gone overlooked by collectors. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular Captain Winsor from the late 2010s is housed in a 42mm 18K yellow gold case with a sapphire crystal, a signed crown, dual ‘cushion’ pushers, and a polished bezel. It features a satin silver ‘hobnail’ dial with yellow gold applied indices, a matching ‘dauphine’ handset, day and month apertures at 3 o’clock, a date aperture 6 o’clock, a running seconds totalizer at 9 o’clock, and a 60-minute chronograph totalizer above 6 o’clock. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowering this unique annual calendar with its unusual dial configuration is the Oechslin-modified Zenith El Primero Calibre 4054, an automatic movement with a lateral clutch and column wheel for smooth operation. An impressive design that can be viewed via a sapphire caseback, it needs manual adjusting just once a year in February. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePaired to a signed, brown alligator leather strap with a signed, 18K yellow gold pin buckle, this calendar watch from one of the world’s most renowned chronograph manufacturers is a wildly good value, in addition to an impressive piece of horological engineering.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThere aren’t too many timepieces quite like it out there — check it out for yourself!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40141601570903,"sku":"40990823","price":9990.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS07172_40990823_ZENITH_CAPTAINWINDSOR18KYG_18.2070.4054.jpg?v=1679517665"},{"product_id":"zenith-el-primero-4","title":"Zenith El-Primero","description":"\u003cp class=\"p1\"\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe movement was a culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands had sought to achieve the same feat — including Heuer (in concert with Breitling and Hamilton) and Seiko — Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto the chronograph, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eZenith announced the El Primero on January 10, 1969, at a press conference. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis piece, a Reference A3817, \u003c\/span\u003efeatures the same tonneau shaped case as popular the A384\/A385 models (the former of which was just reissued for 2019), a signed crown and pump pushers, but has a few small differences which amount to something just a bit \u003cem\u003edifferent. \u003c\/em\u003eInside the case, it has a white Tritium dial with applied indices and a 'tri-colore' sub register layout with a blue hand on the 9 o'clock register, and an exotic and totally awesome, wave-like minute track.\u003c\/p\u003e\n\u003cp\u003ePowered by the legendary Calibre 3019 \u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eautomatic chronograph movement, this piece comes fitted to a correct 'ladder' link bracelet with a signed fliplock clasp, and the virtually unobtanium, matching 'ZKM' endlinks — all manufactured by Gay Freres.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eIn short, this is the one you want.\u003c\/p\u003e\n\u003cp\u003eThis is one of the more uncommon and most desirable executions from the 1970s, and there is no saying when another in this condition will surface again.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eFor the collector who desires a chronograph with a fascinating history, breathtaking looks, and proper pedigree, the El Primero needs to be on your radar.\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40177978605655,"sku":"40991267","price":18990.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS08279_40991267_ZENITH_ELPRIMERO_A3817-6_d9dedf33-8d61-4e34-be3b-c88d55418247.jpg?v=1683658895"},{"product_id":"zenith-el-primero-5","title":"Zenith El-Primero","description":"\u003cp class=\"p1\"\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe movement was a culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands had sought to achieve the same feat — including Heuer (in concert with Breitling and Hamilton) and Seiko — Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto the chronograph, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eZenith announced the El Primero on January 10, 1969, at a press conference. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis particular piece, a Reference A386, is likely-the watch that you think of when you hear \"vintage El Primero.\" This MK3 example \u003c\/span\u003efeatures a 38mm stainless steel case with an acrylic crystal, a signed crown, and pump pushers\u003cem\u003e. \u003c\/em\u003eInside, it has the prototypical white Tritium dial with applied indices and a 'tri-colore' sub register layout with \u003cmeta charset=\"utf-8\"\u003ea gray outer minute track and a silver tachymeter scale, and a red center chronograph hand.\u003c\/p\u003e\n\u003cp\u003eFantastic.\u003c\/p\u003e\n\u003cp\u003ePowered by the legendary Calibre 3019 PHC \u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eautomatic chronograph movement, this piece comes fitted to one of our grey Analog:Shift leather straps with a likely-original signed pin buckle.\u003c\/p\u003e\n\u003cp\u003eExcellent examples of these early El Primero don't surface all that often, and there is no saying when another in this condition will surface again.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eFor the collector who desires a chronograph with a fascinating history, breathtaking looks, and proper pedigree, the El Primero absolutely needs to be on your radar.\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40263224819799,"sku":"40991510","price":18500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS08832_40991510_ZENITHELPRIMEROMK3-A485-7.jpg?v=1696439485"},{"product_id":"zenith-el-primero-revival-g381-for-hodinkee","title":"Zenith El Primero Revival G381 for HODINKEE","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFor many years, the words \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e held little meaning outside of high-intensity vintage watch enthusiast and collectors groups. But that all changed a few years ago, when Zenith began reissuing many of its famed designs from the 1960s and 1970s.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe El Primero was the culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands had sought to achieve the same feat — including Heuer (in concert with Breitling and Hamilton) and Seiko — Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto the chronograph, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZenith announced the El Primero on January 10, 1969, at a press conference. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe A386 was the first model to be fitted with the \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e movement, and therefore commands a hefty premium among collectors for its horological import. Recently, Zenith partnered with HODINKEE on the piece that we have here — a special, limited-edition timepiece commemorating 50 years of the El Primero movement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIt has many of the features that we love about the A386, with a a few changes. It comes in at a \u003cem\u003enearly perfectly \u003c\/em\u003e\u003cem\u003esized\u003c\/em\u003e 38mm 18k yellow gold case with a sapphire crystal, a signed crown, and barrel pusher. Inside, it has white 'panda'-esq dial three black subsidiary registers and a matching minute track — both with 'gilt' text, applied luminous indices, an outer white tachymeter scale, and a matching handset with a red chronograph hand.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eStunning, if you ask us!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOf course, powering this gorgeous watch is the El Primero Calibre 400 hi-beat, automatic movement, which is visible via a numbered sapphire exhibition caseback.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe El Primero — in all its guises — is a historically important, beautiful series of watches and movements. This particular, limited-edition iteration, however, is truly a work of art.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWith just 50 united produced worldwide, theres no saying when another will turn up!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40263373062231,"sku":"40991566","price":14950.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS08907_40901566_ZENITHELPRIMEROREVIVAL_30.G381.400-21.C807-3.jpg?v=1696441402"},{"product_id":"zenith-defy-skyline-skeleton","title":"Zenith Defy Skyline Skeleton","description":"\u003cp class=\"p1\"\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eAs nothing short of an icon (yeah, we said it), this caliber tends to have some side effects for its name brand, in this case, other models from the era in Zeniths line up perhaps not getting the recognition that the deserve — leaving plenty of forgotten gems in the brands past. Such is the case with the Defy line of watches, which debuted the very same year that the El Primero chronograph did in 1969!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe Zenith Defy collection spans an almost shocking array of references, including watches like the Revival darlings, right on up to crazy Defy Extremes and Defy 21s – the Defy Skyline collection connects all of these dots. At the forefront of this collection is the Defy Skyline Skeleton – a distinct openworked version combining some of the big personality found in the Extreme and 21 references, into a more approachable framework.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThis particular Zenith Defy, a Skyline Skeleton, features a 41mm stainless steel octagonal case with a sapphire crystal, a 12-sided brushed bezel with a polished outer edge and a signed screw-down crown. The ‘skeleton dial’ features a four-pointed Zenith star pattern in blue with numerous cutouts, leaving a striking geometric decoration, a 1\/10th sub-seconds display at 6 o’clock and is accompanied by a set of applied luinous indices and a matching handset.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe movement itself is further skeletonized, allowing one to view the El Primero technology beating away beneath. Powering this Defy Skeleton Skyline is the El Primero 3620 hi-frequency automatic movement which structurally, better displays the escapement with the subsidiary dial shifted from 9 o’clock to 6 o’clock. This Defy Skeleton Skyline is fitted with a flat steel H-link integrated bracelet equipped with a quick release button for seamless strap changes and a signed push-button deployant clasp.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eFrom the eye-catching geometric dial and dynamic case shape, to the mechanical charm displayed through the skeletal dial and the small seconds hand zipping along, the Zenith Defy Skeleton Skyline is a very special watch indeed. \u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40263501545559,"sku":"40991608","price":7850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS09019_40991608_ZENITH_DEFYSKYLINESKELETON_03.9300.3620-79.I001-6.jpg?v=1696442572"},{"product_id":"zenith-el-primero-rainbow","title":"Zenith El-Primero 'Rainbow'","description":"\u003cp class=\"p1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Zenith \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eEl Primero \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003eautomatic chronograph movement is a worthy contender for the pantheon of the most important mechanical calibres ever manufactured.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWith a high beat rate, quickset date mechanism, and full-body winding rotor, these movements are robust, reliable, and accurate — and have powered everything from the iconic A386 chronograph to the Rolex Daytona, plus a bevy of lesser-known models from brands such as Movado and Waldan. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn the 1990s, Zenith released a fresh line of chronograph models incorporating the El Primero movement which it called the Rainbow. Named after the victorious sailboat in the 15th America’s Cup in 1934, certain versions of these watches were indeed as colorful as their namesake, while others were subdued and monochromatic. The watch we have here is an example of the latter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHoused in a 40mm stainless steel case, \u003cmeta charset=\"utf-8\"\u003eit features a gloss-black tritium dial with applied indices, radial subsidiary registers, a matching ‘sword’ handset, and a date window at 4:30. Also featuring a sapphire crystal, a signed crown, screw-down pushers, and a fixed, stainless steel tachymeter bezel. It comes paired to a stainless steel multi-link bracelet with a signed folding clasp, and includes its inner and outer boxes and books.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowering this Reference 15\/02-0460-400 is, of course, an automatic El Primero calibre from Zenith — the famed chronograph movement that saw the \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003emaison\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e through the end of the Quartz Crisis when Rolex came knocking at Zenith’s door. This watch is an excellent reminder of the horological creativity of the 1990s, a time that collectors often overlook…\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e…to their detriment, in our opinion!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40328609169495,"sku":"40991577","price":3850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS08935_40991577_ZENITHEL-PRIMERO_RAINBOW_-5.jpg?v=1730492530"},{"product_id":"as09210-zenith-el-primero","title":"Zenith El-Primero","description":"\u003cp class=\"p1\"\u003eZenith, while not a household name, is certainly a known name in the world of watches - particularly in collecting circles. The primary reason?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cem\u003eEl Primero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe movement was a culmination of a years-long research and development process undertaken by Zenith to develop the world’s first automatic chronograph movement. While other brands sought to achieve the same feat — including Heuer (in concert with Breitling and Hamilton) and Seiko — Zenith intended to make the El Primero something entirely unique. Instead of taking an automatic module and merely sandwiching it onto an existing chronograph mechanism, Zenith fully integrated the two; moreover, the movement would be a high-beat calibre, offering significant added accuracy - and it offered a quickset date mechanism, to boot!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eZenith announced the El Primero on January 10, 1969.. This was four years later than Zenith had intended: the brand had begun developing the calibre in 1963, hoping to bring it out for Zenith’s centennial in 1965. Nevertheless, on that winter day in 1969, Zenith proudly displayed a working model of its chronograph.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis particular example from the first generation Reference A386, is the watch that collectors and enthusiasts probably visualize when they hear the name 'El Primero', This early MK1 example \u003c\/span\u003efeatures a tidy 38mm stainless steel case with an acrylic crystal, a signed crown, and pump pushers\u003cem\u003e. \u003c\/em\u003eInside, it has the archetypal white dial with applied indices, tritium luminous plots and handsets, and the iconic 'tri-colore' overlapping subsidiary register layout with a gray outer minute track and a silver tachymeter scale, and a red center chronograph hand.\u003c\/p\u003e\n\u003cp\u003ePowered by the Calibre 3019 PHC \u003cem\u003eEl Primero\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eautomatic chronograph movement, this piece comes fitted to a correct stainless steel Gay Freres 'ladder' bracelet with a signed flip-lock clasp dated 1971.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor the collector who desires a chronograph with a fascinating history, breathtaking looks, and proper pedigree, the El Primero absolutely needs to be on your radar.\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40373829304407,"sku":"40991714","price":24000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS09210_40991714_ZENITH_ELPRIMEROMK1_A386-3.jpg?v=1701120978"},{"product_id":"as09236-zenith-el-primero","title":"Zenith El Primero","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eFor many years, the name \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e held little meaning outside of hardcore watch enthusiast and collector groups. But following the release of the El Primero Striking Tenth Chronograph in 2010, the flagship model from Zenith returned to its rightful place as a topic of conversation in broader horological circles. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThe original \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eEl Primero Calibre 3019 \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003edebuted in 1969, offering\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ea high-beat automatic chronograph movement that challenged Seiko's Reference 6139 and Project 99's Calibre 11 for the title of the world's first automatic chronograph wristwatch. The advent of the automatic \u003ca href=\"https:\/\/www.analogshift.com\/blogs\/transmissions\/chronograph-watch-ultimate-guide?_pos=10\u0026amp;_sid=1bfb1d3ba\u0026amp;_ss=r\" target=\"_blank\"\u003echronograph\u003c\/a\u003e was a huge technological achievement and it changed the face of the industry, opening the door for many brands to introduce their own models. While the Calibre 11 found its way into a slew of watches from a variety of brands, Zenith made their \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e movements available to only\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ea handful of other manufactures.  Of the three movements that were released that year, only the \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e was high-beat, offering much greater accuracy - a selling point Zenith was cautious in sharing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThe Zenith Reference A386 took center stage during the release of the  \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eEl Primero\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e movement back in 1969, and today commands a hefty premium amongst collectors for its horological import.  Alongside it however was the Reference A385, a stunning example of which we are offering here.  Where the A386 was hallmarked by its' T\u003cem\u003eri-Colore'\u003c\/em\u003e sub-register configuration, the more subtly toned A385 has come to be known for its smoke-toned \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003efumé\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e dial and its \u003cem\u003etonneau\u003c\/em\u003e-shaped case design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAny early-series Zenith El Primeros are hard to find in strong condition today, but good A385s are especially difficult to locate. This particular example is in fantastic condition. throughout, showing professional case refinishing of the highest order, and a beautifully preserved dial. It features a 37mm stainless steel \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003etonneau \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ecase with signed crown, barrel chronograph pushers, acrylic crystal and of course the signature brown gradient dial that houses a triple register chronograph display. With beautiful even patina throughout its intact luminous plots and matching handset, this is a truly excellent find and a fantastic piece for the vintage chronograph enthusiast!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ePowered by the self-winding Zenith Calibre 3019 chronograph movement, this piece comes fitted to our \u003ca href=\"https:\/\/www.analogshift.com\/products\/islay-brown-suede-strap?variant=39984274210903\" target=\"_blank\"\u003eIslay Brown Suede Strap\u003c\/a\u003e and includes a period Zenith signed stainless steel pin buckle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eIf you've had your ear to the ground for a high-quality vintage \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eEl Primero, \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003elook no further!\u003c\/span\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40477251043415,"sku":"40991733","price":8850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/DSC_2137-Edit-2.jpg?v=1730494978"},{"product_id":"as09416-zenith-chronomaster-sport","title":"Zenith Chronomaster Sport","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThere is perhaps no more versatile complication than the chronograph. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eFrom race cars to rocket ships, boats to battlefields, you are will find chronographs employed to measure a plethora of tasks and times. From the Greek \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ekhrónos \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e(“time”) and\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e gráphō \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e(“to write”), a chronograph has the ability to record elapsed time, generally via the addition of counters that register minutes and hours, in addition to regular timekeeping.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eIf this particular chronograph looks familiar to you, it could be because it resembles a certain famed model from another brand. But it isn't - this is the (relatively) new Chronomaster Sport from Zenith. Powered by the brand’s renowned El Primero 3600 automatic movement, it features a wildly cool 1\/10th-second hand that dances around the dial, counting against its corresponding timing bezel, executed in black ceramic. Considering its aesthetics - a blend of vintage Zenith iconography and contemporary inspiration -and its wildly cool movement, this piece is a great alternative to other more...ahem...mainstream sports chronographs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThis example, a Reference 03.3100.3600, features a 41mm stainless steel case, black ceramic 1\/10th-second bezel, barrel chronograph pushers, red-tipped chronograph seconds hand, signed crown, and a white glossy dial with Zenith's signature \u003cem\u003etri-colore\u003c\/em\u003e register layout, applied faceted markers,  4:30 date display, and luminous baton hands. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAccompanied by its full set of factory ephemera including its inner and outer boxes, books, a signed leather card holder and warranty card dated 2022, this piece is in outstanding, lightly worn condition - ready for plenty of\u003ci data-mce-fragment=\"1\"\u003e fast\u003c\/i\u003e adventures!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40481893351511,"sku":"40991820","price":7550.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS09416_40991820_ZENITH_CHRONOMASTERSPORTSTEEL_03.3100.3600-69.C823-6.jpg?v=1706717068"},{"product_id":"copy-of-zenith-chronomaster-sport","title":"Zenith Chronomaster Sport","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThere is perhaps no more versatile complication than the chronograph. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFrom race cars to rocket ships, boats to battlefields, you are likely to find a chronograph being employed to measure a plethora of tasks and times. From the Greek \u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003ekhrónos \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e(“time”) and\u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003e gráphō \u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e(“to write”), a chronograph is a watch that has the ability to record time, generally via the addition of small sub-counters that register minutes and hours. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf this chronograph looks familiar to you, it might be because it resembles a certain famed watch from another brand. However, this is no Rolex — it’s the (relatively) new Chronomaster Sport from \u003ca href=\"https:\/\/www.analogshift.com\/collections\/zenith\" rel=\"noopener\" target=\"_blank\"\u003eZenith\u003c\/a\u003e. Powered by the brand’s famed El Primero automatic movement, it features a wildly cool 1\/10th-second hand that spins around the corresponding timing bezel. When matched to its included steel Oyster-style bracelet, it does indeed provide a great alternative to the Daytona, which, these days, is all but impossible to purchase at retail.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis particular Chronomaster Sport features a 41mm stainless steel case, black ceramic 1\/10th-second bezel, white glossy dial with tri-color chronograph layout, applied markers, 4:30 date indicator, and Super-LumiNova-filled baton hands. Powered by the El Primero cal. 3600 movement, it’s in virtually-unworn condition, and ready for adventure. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWhat’s more, this piece delivers with all of its factory goodies including its complete inner and outer box set, travel case, quick step guide, serialized hangtag, polishing cloth, additional links, and a warranty card dated February, 2022.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf you're looking for a modern chronograph, don’t spring for the same one everybody else has — check this beautiful Zenith Chronomaster Sport instead!\u003c\/span\u003e\u003c\/p\u003e","brand":"Zenith","offers":[{"title":"Default Title","offer_id":40794883129431,"sku":"40991110","price":8485.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/files\/AS07491_40991110_ZENITH_CHRONOMASTERSPORTSTEEL_03.3100.3600-69.M3100-6.jpg?v=1730496207"}],"url":"https:\/\/www.analogshift.com\/collections\/zenith-sold.oembed?page=2","provider":"Analog:Shift","version":"1.0","type":"link"}