{"title":"Watches of Switzerland","description":"","products":[{"product_id":"omega-seamaster-chronograph-big-blue","title":"Omega Seamaster Chronograph \"Big Blue\"","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eMake no mistake: this is a whole lot of watch.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e44mm by 52mm, in point of fact, with a 19mm thickness. While the size might be a bit much for some of us landlubbers who prefer our watches to slide under a suit cuff, for the men it was designed for—professional divers—it was just right. Although modern dive computers render this sort of tool watch obsolete, it’s perfect for the sort of guy who takes comfort from wearing a big hunk of steel on his wrist. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eOn a mesh Omega bracelet and with that distinctive blue dial—replete with large luminous indices—this is a watch that can weather any storms without leaving you all at sea.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eOmega’s no stranger to producing high grade dive watches and chronographs, so of course it was only natural that they’d be the first to make an automatic \u003ci\u003ediver\u003c\/i\u003e’s chronograph.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eReleased in 1972, the Seamaster Reference 176.004 chronograph addressed the timekeeping problem posed by many conventional dive watches. Many of these watches could only measure elapsed time up to an hour, and oftentimes the bezel could be knocked during a dive, leading to an inaccurate reading. The Reference 176.004 chronograph, however, removed any ambiguity with its big center chronograph hand.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis was made possible by using the Calibre 1040, a massive self-winding calibre engineered by Omega’s longtime ally, Lemania. Like many watches that are powered by the calibre—such as the Omega Speedmaster Mark II—such a massive movement necessitated the use of a massive case. With its distinctive dark blue dial and large size, it became known as “Big Blue” by collectors.\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":8234065035351,"sku":"18040064","price":7500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Seamaster_Chronograph_Big_Blue_175-004_AS02607_1.jpg?v=1559850580"},{"product_id":"new-watch-listing-duplicate-this","title":"Rolex Datejust","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHere we have an extremely clean example of a Datejust Reference 1601 with a crisp 36mm stainless steel Oyster case and 18K white gold fluted bezel. Additionally, it features a simple sunburst pie pan dial with a rich patination to the luminescent elements. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDoesn't get much nicer than this!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":8304011411543,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS23_6.jpg?v=1559851737"},{"product_id":"copy-of-new-watch-listing-duplicate-this","title":"Omega Seamaster","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eOmega Seamasters offer some of the best value in all of vintage, period.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Seamaster is an incredibly versatile watch. You can dress it up or down depending on the outfit. \u003cspan\u003eNot to mention, it's a watch you can wear regularly for many years to come thanks to their extremely durable movements. As for looks? As far as we're concerned,\u003c\/span\u003e the design is pretty much perfect. 10\/10! \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e\u003cspan\u003eEven though the size is 35mm, the watch wears larger due to its thick lugs. \u003c\/span\u003eAs a cool little bonus, the case back is engraved with \"FROM THE FAMILY, HARVARD COLLEGE, JUNE 11 1959\".\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhat an awesome gift...\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSince the Seamaster’s launch in 1948, it has been the vibrant, beating heart of Omega's collection. The key to its longevity, in part, lies in its adaptability. It comes in dive watch models, which were worn by professional divers (and James Bond), or dress models favored by the likes of\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eMad Men\u003c\/i\u003e’s Don Draper.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn many ways, the Seamaster can be seen as Omega's counterpart to Rolex’s Datejust. They have many similarities: a waterproof case, in steel or gold, with slim proportions. However, what gives the Seamaster an edge over the Datejust is its affordability.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhether steel and sporty or gold and glimmering, there’s truly a Seamaster for every taste, every budget, and every wrist.\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15444176011351,"sku":null,"price":2000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Seamaster_WOS01_6.jpg?v=1542313373"},{"product_id":"rolex-submariner-date-1","title":"Rolex Submariner Date","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eCasual luxury: two words that might sound incongruous when paired together, and yet it’s something that Rolex does particularly well.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWe don’t need to tell you that the Rolex Submariner is a classic, and there’s good reason why almost every collector winds up with a vintage Rolex sports model in their stash eventually.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWe don't have to remind you that they are timeless, tough, do-anything, go-anywhere tool watches. We probably don't even have to tell you that Rolex has been producing Submariners uninterrupted since the watch was introduced at the Basel Fair watch exposition in 1954.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt goes without saying that the Rolex Submariner is one of the most recognizable, well-known watches on the planet.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular example, a Reference1680, comes in excellent condition with absolutely stunning patina. The 1680 was the first Submariner model to feature a date function which adds to the usability of the watch both onshore and while diving. \"Purists\" might deem the no-date versions more iconic, but the added convenience of a date display certainly makes the 1680 more \u003cem\u003eusable\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWe would certainly consider this a timeless piece built for everyday wear.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe Reference 1680, released in 1966, deviated from previous iterations of the Submariner--such as the beloved ref. 5513--by including a date function. This change was remarkably divisive because, according the diehards, if you need to know the date while on a dive, you're kind of screwed.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDespite the divided opinions on the added functionality, it ticks all the boxes for a tool watch. A sturdy stainless steel case? Check. Robust movement that is dust-proof, shock-proof, and waterproof? Check, check, and check.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15444202258519,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Submariner_WOS04_5.jpg?v=1559852328"},{"product_id":"hamilton-sekron-doctors-watch","title":"Hamilton Sekron Doctor's Watch","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe 1930s were the golden years of American watchmaking, and Hamilton was a bright star in the horological firmament.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eTies to Swiss brands like Rolex and Aegler resulted in the creation of some of the finest watches ever made in the United States. This watch, a Sekron Doctor’s Watch, is one of the most elegant—and, at the time it was minted, accurate.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis particular timepiece is, without question, an Art Deco masterpiece. The yellow gold-filled rectangular stepped case paired, with the blue steeled handset, make it a truly eye-catching piece.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eStately and subdued with a handsomely-aged cream dial, this Hamilton has all the makings of a distinctive dress watch for both men and women alike.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn the late 19th and early 20th centuries brands such as Gruen, Elgin, and Hamilton vied against the Swiss to dominate the watch industry—and Hamilton, in particular, was at the top of its game.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThroughout the 1920s and 1930s, and on into World War II, Hamilton released a dizzying array of designs, including the popular Doctor’s Watch, so known for its subsidiary seconds register, making it easier to time a patient's pulse.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe brand started to deviate from the typical round cases that predominated in the early years of wristwatch production. These watches were often referred to as “Geographic” thanks to their revolutionary case shapes. Hamilton experimented with a variety of shapes, from the square or rectangular “tank” shapes popularized by Cartier, to bold asymmetrical designs.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThese watches are prime examples of the iconic pieces from the Art Deco era and remain some of the most simplistically elegant pieces ever made.\u003c\/p\u003e","brand":"Hamilton","offers":[{"title":"Default Title","offer_id":15444422721623,"sku":null,"price":2800.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Hamilton_WOS05_1.jpg?v=1559849557"},{"product_id":"lemania-triple-register-chronograph","title":"Lemania Triple Register Chronograph","description":"\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\"\u003eIf you're at all interested in vintage chronographs, the name Lemania should ring a bell.  \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWe could go on about their history (founded in 1884) or their technical expertise, but to sum it up, Lemania is the king of the hill as far as chronographs go.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eTake this Lemania Triple Register Chronograph for example. It features a very rare and colorful 1970s Panda dial housed inside of a 40mm stainless steel cushion case.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWith killer 70s looks and a world-grade manually winding chronograph movement inside (the same as found in the Omega Speedmaster Professional), this piece also comes with the period correct stainless steel signed Lemania bracelet.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eSo, to recap - great looks, great movement, great value, great history. This, dear friends, is what collecting vintage watches is all about!\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eLemania, established in 1884 by Alfred Lugrin, is perhaps one of the most recognizable names in the history of wrist chronographs. At \u003cspan class=\"s1\"\u003eJaeger-LeCoultre\u003c\/span\u003e and at his own manufacture, which he ran under his own name, Lugrin gained a reputation for expertise and the soundness of his èbauches, particularly chronographs. After his death, it was under his son-in-law Maurice Meylan's leadership that the manufacture was renamed Lemania and moved to L'Orient.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn 1932, Lemania joined Omega and Tissot to form SSIH (\u003ci\u003eSociété Suisse pour l’Industrie Horlogére\u003c\/i\u003e SA). It was this relationship--particularly with Omega--that would result in the creation of some of the most iconic calibers in horological history, like the Lemania 1873 (or Omega Caliber .861) found in the legendary \u003cspan class=\"s1\"\u003eOmega Speedmaster\u003c\/span\u003e.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e","brand":"Lemania","offers":[{"title":"Default Title","offer_id":15444760428631,"sku":null,"price":2900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Lemania_WOS09_5.jpg?v=1542228995"},{"product_id":"rolex-explorer-i","title":"Rolex Explorer I","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIn 2011, Rolex did the unimaginable.\u003c\/p\u003e\n\u003cp\u003eThey fundamentally changed the design of the Oyster Perpetual Explorer I - the watch that defined general badassery for the brand for some five decades prior.  In its newest version of the Explorer, Rolex has departed from the classic 36mm case design, deciding instead that bigger was better, and housed their in-house 3132 movement in 39mm of steel.  \u003c\/p\u003e\n\u003cp\u003eWhile the move intrigued some, and beguiled others, it downright annoyed us.  We understood it when they switched from matte dials to glossy ones.  We could find some elegance in the presence of white-gold hour marker surrounds.  But altering the case dimensions was tantamount to heresy in our books. The whole point of the Explorer was that it was a small and incredibly durable wristwatch capable of taking a beating while not being cumbersome on the wrist.  \u003c\/p\u003e\n\u003cp\u003eBut to our chagrin, and the chagrin of many diehard Rolex enthusiasts, the line was forever altered, and the legacy forever threatened. \u003c\/p\u003e\n\u003cp\u003eThat is why when we see executions that herald the original design, such as this gorgeous Reference 14270, we jump at the chance to find them a good home.\u003c\/p\u003e\n\u003cp\u003eFeaturing a strong case, 'holey lugs' (lugs with holes that allow easier strap\/bracelet changes), a flawless dial, and a rare factory \"Heavy Duty\" option bracelet (Reference 93150\/558B), this is an exceptional early production model from the neo-vintage age of sports model Rolex.\u003c\/p\u003e\n\u003cp\u003eThese are becoming increasingly difficult to locate, so don't wait!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWith its feet firmly rooted in the classic design of the early Explorers - a simple black dial with 3, 6, 9 Arabic numerals -- albeit a more avant-garde approach to the look --and 36mm Oyster case, the 14270 is every bit as much an Explorer as the original models that pulled their own weight up Everest.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThe day was May 29, 1953, and Edmund Hillary and Tenzing Norgay stood on top of the world. Rolex had indeed come with them to the summit of Mount Everest and since then Rolex has long been known as the watch of exploration. \u003c\/span\u003eThe triumph of the 1953 expedition and spirit of adventure and exploration that the Explorer represents can certainly be felt when this watch is strapped to your wrist.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThese were watches designed to be tough as nails and capable of operating effectively in the harshest conditions known to man. \u003c\/span\u003eWhether it was diving to the lowest point or climbing to the highest, you've got to hand it to Rolex - they know how to build one hell of a sports watch! It really doesn't get more badass than that.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15444906311767,"sku":null,"price":6750.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Explorer_WOS13__9.jpg?v=1542233169"},{"product_id":"omega-speedmaster-mk-ii-racing","title":"Omega Speedmaster MK II Racing","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSpeedmaster Mark IIs are one of the one of the great oddballs of the vintage watch world.\u003c\/p\u003e\n\u003cp\u003eCapitalizing on the success and brand recognition following the successful Apollo 11 Mission of 1969 - and the small but important role they had in achieving mankind's greatest success - Omega expanded their Speedmaster line in all sorts of directions.\u003c\/p\u003e\n\u003cp\u003eThe first departure, known simply as the 'Speedmaster MK II' fitted the same internals (Calibre .861) as the Moon Watch into a cushion case popular at the time, and finished them in steel, plated gold, or solid gold. The steel versions were offered in a simple black dial nearly indistinguishable from the original, as well as a colorful \"Racing\" dial seen here.\u003c\/p\u003e\n\u003cp\u003eWith a multi-colored outer track, fluorescent hands, and a flush mineral crystal with the tachymeter ring printed on the inside, the Speedmaster Mark II Racing is part Speedy, part Heuer Autavia, and 100% awesome. While larger in size than a standard Speedmaster, they are extremely comfortable to wear, and wonderful to behold.\u003c\/p\u003e\n\u003cp\u003eThis particular example is in absolutely fantastic condition, featuring a factory finished case, flawless dial and handset with light even patination, and a comfortably broken-in bracelet with signed clasp.\u003c\/p\u003e\n\u003cp\u003eThe Moonwatch might get all the praise (and command the bigger bucks), but the Mark II is every bit as cool, and far less commonly found! \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe name \"Speedmaster Professional\" is synonymous with the exploration of space and is best known as the first watch worn on the moon, giving them some pretty serious credentials.  It is arguable that Omega would probably have stayed in business and been just as popular if the original moon watch was the only model they ever made for the line. \u003c\/p\u003e\n\u003cp\u003eBut they didn't stop there, and we're glad they didn't. The years following the legendary Apollo mission saw the release of an expanded line of Speedmaster variants, known commonly as the \"Mark\" Series.  Some of these watches were real flops on the market, and others weren't. \u003c\/p\u003e\n\u003cp\u003eRegardless of their initial popularity, all are interesting timepieces and have a collector following today.  Of these Mark Series Speedmasters, the one we get asked about most frequently is the first successor to the original Professional - the Mark II.\u003c\/p\u003e\n\u003cp\u003eMark II Speedmasters were the first radical departure from the traditional Speedmaster case, and instead of an exposed lug design, the MK II was designed with a tonneau shape featuring hidden lugs.  This gives the Mark II a great profile and a distinctly '70s look that is quite popular with enthusiasts today. \u003c\/p\u003e\n\u003cp\u003eThere were two dials offered on the Mark II; a traditional triple register black dial that was virtually identical to the original Professional, and a gray dial with a colorful outer track known to collectors as a\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eRacing Dial\u003c\/em\u003e.  The latter weren't initially as popular and most of the distribution was outside of the United States. \u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448471240791,"sku":null,"price":4800.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Speedmaster_WOS02__5.jpg?v=1542313809"},{"product_id":"omega-speedmaster-professional-pre-moon-as02905","title":"Omega Speedmaster Professional Pre-Moon","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDo we really need to spell this out?\u003c\/p\u003e\n\u003cp\u003eSpeedmaster. Professional. Pre-Moon.\u003c\/p\u003e\n\u003cp\u003eCorrect. Clean. Patina. Calibre .321. Dot Over 90 Bezel.\u003c\/p\u003e\n\u003cp\u003eThe very definition of iconic and important.\u003c\/p\u003e\n\u003cp\u003eOh, and the 50th Anniversary of the Apollo 11 Moon Landing is just a few short months away.\u003c\/p\u003e\n\u003cp\u003eYou know what to do.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIn horology there are certain indelible associations. Perhaps the most enduring and the most iconic is the association with NASA and the Omega Speedmaster. The Speedmaster has set benchmarks that, in our opinion, are hard to surpass: the first watch to be flight-qualified by NASA for manned space missions, the first watch to be worn by an American astronaut during a space walk, the first watch to be worn on the moon. \u003c\/p\u003e\n\u003cp\u003eDespite this extraterrestrial heritage, in the beginning the Speedmaster was only intended for terrestrial pursuits. Omega released the Speedmaster in 1957, in the midst of a craze for racing chronographs. The name \"Speedmaster\" followed the naming trend set by the Seamaster and Railmaster models, and was also a subtle nod to the innovative brushed stainless steel tachymeter bezel. The first reference of Speedmaster, the CK 2915, contained the Lemania Caliber .321 movement, developed by famed movement-maker Albert Piguet in 1946. Over the next few years, the Speedmaster saw several changes in dial and hand configurations, but at its heart retained the design elements that would be carried down through the decades: the black dial with its triple-register layout, the domed hesalite crystal, and of course, the tachymeter bezel, signifying Omega's intention for the Speedmaster to be used in automotive sports. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWho knows--had NASA not pinpointed the Speedmaster for use in manned spaceflight, perhaps it would only be regarded among the great racing chronographs like the Heuer Autavia or the Tudor Monte Carlo? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe fact that the Speedmaster came to be used by NASA is somewhat serendipitous. Since the dawn of military aviation, pilots had used chronographs to time their flights. When NASA developed their space program, the first astronauts were, as one can imagine, pilots. The Speedmaster was already known to NASA for its personal use by the astronauts: Wally Schirra wore his own Speedmaster, a Reference CK2998, aboard the Mercury-Atlas 8 in 1962, and Ed White donned his Reference 105.003-64 for America's first EVA (extra-vehicular activity) on June 3, 1965.  \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn 1965, NASA sent formal bids to twelve different brands whose chronographs the astronauts preferred for use in their flights. Chronographs from Breitling (already by then well-established for use in aviation), Rolex, and even a pocket-watch by Hamilton were considered by NASA. Ultimately a Rolex, a Wittnauer and an Omega made the final cut, but the Speedmaster won out and was found to be the most durable and suitable for use in the Apollo missions. The Speedmaster was one of the few pieces of equipment used by the astronauts that was not made specifically for NASA, but given the watch’s outstanding quality, it became the first wristwatch to be flight-qualified for NASA in manned space missions. \u003c\/span\u003e\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448489885783,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Speedmaster_WOS03_5.jpg?v=1553873632"},{"product_id":"omega-seamaster-120-as02908","title":"Omega Seamaster 120","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It \u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe Seamaster 120 is an excellent reminder of Omega's storied past and commitment to the exploration of our oceans. \u003c\/p\u003e\n\u003cp\u003eOriginally popular with snorkelers and skin divers, the 120 is the perfect sporty-yet-restrained choice for the dive watch or just regular watch enthusiast. The ultra-thin cushion case is wonderfully retro, and the black dial is simple, clean and to the point. \u003c\/p\u003e\n\u003cp\u003eThis particular 120 dates to 1970, and features the Omega manual-wind calibre 601.\u003c\/p\u003e\n\u003cp\u003eThe case, dial, hands, and bezel are completely untouched and in fantastic shape with a light patination throughout.  This gorgeous piece comes with an extract from Omega archives confirming the production in July 1970 and subsequent delivery to the United States. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThis rare watch is in perfect collector-grade condition. Seamaster divers such as these have long been popular among collectors, and we have never seen another SM120 in condition that even comes close to this one!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story \u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eOmega released the first Seamaster in 1948, to commemorate the brand's centennial. The Seamaster took its inspiration from their robust\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/omega\/products\/omega-fat-arrow-53\" target=\"_blank\" title=\"Omega Fat Arrow\" rel=\"noopener noreferrer\"\u003efield watches\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003ethat Omega and many other brands issued to servicemen in World War II and beyond. But the Seamaster departed from its military forebears in the use of a technology that would prove innovative in the history of horology.\u003c\/p\u003e\n\u003cp\u003eOmega was no stranger to producing waterproof wristwatches. In 1932 the brand released the Omega Marine, which was worn by the father of the Aqua-Lung, Yves le Prieur, and descended to a depth of 14 meters with underwater explorer William Beebe in 1936.\u003c\/p\u003e\n\u003cp\u003eBut these watches achieved water-resistance merely through well-sealed cases, and what gaskets they used were made of materials such as lead and shellac that did not resist changes in temperature. In the design of the Seamaster, Omega employed rubber gaskets or O-rings similar to those found in submarines used during the War. To ensure maximum water resistance, Omega submitted the Seamaster to rigorous testing at the Laboratory for Water Resistance in Geneva, where the cases were exposed to rapid changes of temperature at a simulated depth of 60 meters. \u003c\/p\u003e\n\u003cp\u003eNeedless to say, this watch was the perfect diving watch for the 1970s thanks to Omega's strict tests (Omega's watches have been to the ocean's deepest depths, and beyond earth's atmosphere, so we \u003cem\u003eknow \u003c\/em\u003ethey work!) and now make the perfect every day companion. \u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448504696919,"sku":null,"price":3250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Seamaster_WOS06_5.jpg?v=1542314393"},{"product_id":"omega-speedmaster-professional-as02909","title":"Omega Speedmaster Professional","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThe Speedmaster Professional - from any era - is always the right choice.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerhaps long overdue, Speedmasters from the early days, beginning in 1957 with the introduction of the Reference 2915, are beginning to command serious figures at auction and in private sales. And while contemporary Speedmasters won't ever age and show patina the way vintage models do, there are a few lesser-known gems from the \u003cem\u003eneo-vintage\u003c\/em\u003e age that will age beautfully, and can still be snapped up for relative bargains.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis particular Speedy, a Reference 3592.50, might date from the 1990s, but in spirit and aesthetics it has all the elements of a classic Apollo-era watch, both inside and out. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe movement that powers this watch is a variant of the same calibre that powered the watches worn by Jim Lovell and his crew during the harrowing Apollo 13 spaceflight. The case is the same asymmetrical one that marked the Speedy since the late 1960s, and the dial still has Tritium luminescent material, giving it a patina thats as mouth-watering as any Speedy from the 1960s or 1970s.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis Reference also features a Hesalite crystal on the front side, and was the first version to offer a sapphire crystal on the display back, itself a milestone worthy of note.\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eMoreover, the Speedy is\u003cspan\u003e \u003c\/span\u003e\u003ci\u003estill\u003c\/i\u003e\u003cspan\u003e \u003c\/span\u003ebeing worn by astronauts today, which makes it just as relevant to the history of space exploration as ever.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAttractive, wearable, and attainable, with a bonafide —all in all, it’s a value proposition that’s hard to argue with. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\"\u003eWith the 50th anniversary of the Moon Landing looming like the Death Star on the horizon, focus is now on space-related ephemera. Major auction houses will no doubt hold sales of anything that an astronaut might have even\u003cspan\u003e \u003c\/span\u003e\u003ci\u003ebreathed\u003c\/i\u003e\u003cspan\u003e \u003c\/span\u003eon. Now, with demand for those items soaring high, it might put a damper on anyone’s aspirations to own a piece of history.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBut there is a piece of space history that anyone can own:\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Omega Speedmaster.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSince 1965, this little machine has been issued to the crew of every manned space mission. Ed White, Buzz Aldrin, Jim Lovell—these are just a few heroes who strapped the Speedy to their wrists as they headed to the final frontier. As one of Omega’s longest-running models, the Speedmaster has seen variants as numerous as stars in the sky, from special editions honoring spaceflights to the simpler black-dialed “Moon watch” that everyone knows and loves.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eDemand for “pre-Moon” variants like those worn by Ed White and Buzz Aldrin have reached almost super-terrestrial heights. However, for the collector who wants a vintage looking Speedy with all the romance, but not the price tag, models such as the 3592.50 from the early 1990s feature Tritium luminescent material, meaning they will age in much the same way as their predecessors, unlike subsequent versions fitted with Super Luminova material.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe 3592.50 also features a Hesalite acrylic crystal on the front side, while also introducing a sapphire display back on the rear, offering the user the opportunity to peer inside. Powered by a Calibre .863 manual winding chronograph movement, a rhodium-plated variant of the Calibre .861 in use since 1968, the 3592.50 also has the same mechanical chops of those golden-era Speedmasters.\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448517181527,"sku":null,"price":5500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Speedmaster_WOS07__6.jpg?v=1542314768"},{"product_id":"tudor-submariner-2","title":"Tudor Submariner","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWhile \"Snowflake\" dial Tudor Submariners from the 1970s and early 80s are incredibly cool, the earliest versions are even more impressive.\u003c\/p\u003e\n\u003cp\u003eDating from 1968, this Reference 7016\/0 Submariner is an iconic short production model. The dial and hands have a patina that will make you swoon. It also features an unpolished case, exceptional dial, professionally color matched handset, semi-pointed crown guards and a ghosted bezel that makes the knees of grown men go all wobbly.\u003c\/p\u003e\n\u003cp\u003eThe bottom line is that if this piece were a \u003cem\u003eRolex\u003c\/em\u003e Submariner with the same attributes...well, you know what we're about to say.\u003c\/p\u003e\n\u003cp\u003eNot only is this 7016\/0 an incredibly beautiful and historical piece in its own right, but it offers a tremendous value proposition when stacked against a Rolex version.\u003c\/p\u003e\n\u003cp\u003eDon't miss it!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eTudor has been hitting it out of the park these past few years with their modern line and return to the US Market, and appreciation for their vintage models continues to rise. \u003c\/p\u003e\n\u003cp\u003eParticularly desirable amongst the vintage offerings is their Submariner line, which ran alongside their siblings - the iconic Rolex Submariner.  Tudor Subs feature the same cases, crowns, and build quality as their \"Big Brother\" Rolex models, but were fitted without the in-house movements that gave Rolex their price tag.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eMore info on these great pieces can be found \u003c\/span\u003e\u003ca target=\"_blank\" href=\"http:\/\/tudorcollectorsite.blogspot.co.uk\/p\/submariner-model-7928.html\" rel=\"noopener noreferrer\"\u003eHERE\u003c\/a\u003e\u003cspan\u003e, at Tudor Collector!\u003c\/span\u003e\u003c\/p\u003e","brand":"Tudor","offers":[{"title":"Default Title","offer_id":15448547950679,"sku":"18040007","price":13500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Tudor_Submariner_WOS08_5.jpg?v=1559852620"},{"product_id":"omega-geneve-1","title":"Omega Geneve","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePart treasure hunter, part storyteller.\u003c\/p\u003e\n\u003cp\u003eThat's how we describe our jobs to our non horologically-inclined friends when they ask us what it is we actually \u003cem\u003edo \u003c\/em\u003eevery day.\u003c\/p\u003e\n\u003cp\u003eHunting vintage watches is an all-consuming passion, and one we're fortunate to also call a career. Whether its trolling the estate sales, working with private collectors, scouring suburban pawn shops, or raising our paddles at backwater auction houses, the thrill of the hunt is very real - and the rewards can be incredibly exciting.\u003c\/p\u003e\n\u003cp\u003eBut few finds are as thrilling as the rare occasion we find brand new watches...that are forty years old.\u003c\/p\u003e\n\u003cp\u003eIt is becoming less frequent for sure, but every so often we're graced with a discovery in NOS (New Old Stock) condition, meaning an older, out of production watch that has never been worn. And its even \u003cem\u003eless\u003c\/em\u003e frequent that we stumble onto the jackpot - a \u003cem\u003egross\u003c\/em\u003e of NOS timepieces.\u003c\/p\u003e\n\u003cp\u003eYet that's just what happened here. Secured in a private bank vault in Manhattan for untold decades, we were recently offered a small collection of unworn, solid 14k Yellow Gold Omega Genève models from the 1970s from a private seller.\u003c\/p\u003e\n\u003cp\u003eNeedless to say, we took the lot.\u003c\/p\u003e\n\u003cp\u003eIn completely unworn condition, these beautiful watches each comes with their original signed strap, buckle, box, signed Hesalite crystal, blank International Guarantee papers, and hangtag. Their case backs even feature the factory wax sealant!\u003c\/p\u003e\n\u003cp\u003eOther than each showing some unique signs of age in the form of oxidation to their cases, these beauties are time capsules from an era of simpler designs, clean lines, and more rationally sized cases. Fitted with the Calibre 1030 manually-winding movement, they are slim and refined, making for a perfect dress or daily wearable timepiece for the more elegantly-minded collector.\u003c\/p\u003e\n\u003cp\u003eOnce they are gone, they are gone - so don't miss out on your chance to be the first to wear an as-new Omega forty some-odd years after it was made!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThough Omega is perhaps best-known for its sporty Speedmaster or Seamaster lines, the brand has been releasing—quietly and without much fanfare—dress watches with simple function-forward designs distinctive enough to catch the eye of any purist.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eOmega first began applying \"Genève\" to the dials of their dressier 30mm watches in 1953. This was in honor of their 30mm calibre that set records at the Geneva Observatory. By 1967 the name began to be applied to models throughout Omega's range, such as the Omega Dynamic, that were produced in large volumes.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThese watches used the same, high quality movements as Omega's other lines. But they were sold at a more competitive price point than Omega's other offerings, targeting a younger clientele. By the time Omega ceased production of the Genève line in 1979, pieces in this collection comprised more than 60% of Omega's total sales. \u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448564236375,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_AS02806__5.jpg?v=1559850431"},{"product_id":"omega-seamaster-as02946","title":"Omega Seamaster","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It \u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eEvery man and woman needs a versatile everyday watch in their quiver.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA timepiece that can be easily dressed up or down, works like a charm, and gives them all the information they could ever want with a quick glance at the wrist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe Omega Seamaster line is about as diverse as one can imagine, with petite, ultra-thin gold dress pieces on one end of the spectrum, and giant steel monocoque professional divers on the other.\u003c\/p\u003e\n\u003cp\u003eSmack dab in the middle is this guy - a simple yet stunning 34mm stainless steel model with a silver sunburst dial. It comes paired with a period correct 'Rice Bead' bracelet and a solid Calibre 551 chronometer rated automatic movement.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is without a doubt an excellent entry piece into vintage Omega ownership!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eSince the Seamaster’s launch in 1948, it has been the vibrant, beating heart of Omega's collection. The key to its longevity, in part, lies in its adaptability. It comes in dive watch models, which were worn by professional divers (and James Bond), or dress models favored by the likes of\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eMad Men\u003c\/i\u003e’s Don Draper.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn many ways, the Seamaster can be seen as Omega's counterpart to Rolex’s Datejust. They have many similarities: a waterproof case, in steel or gold, with slim proportions. However, what gives the Seamaster an edge over the Datejust is its affordability.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhether steel and sporty or gold and glimmering, there’s truly a Seamaster for every taste, every budget, and every wrist.\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448583241815,"sku":null,"price":2650.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Seamaster_WOS44__5.jpg?v=1559850547"},{"product_id":"omega-geneve-as02913","title":"Omega Geneve","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePart treasure hunter, part storyteller.\u003c\/p\u003e\n\u003cp\u003eThat's how we describe our jobs to our non horologically-inclined friends when they ask us what it is we actually \u003cem\u003edo \u003c\/em\u003eevery day.\u003c\/p\u003e\n\u003cp\u003eHunting vintage watches is an all-consuming passion, and one we're fortunate to also call a career. Whether its trolling the estate sales, working with private collectors, scouring suburban pawn shops, or raising our paddles at backwater auction houses, the thrill of the hunt is very real - and the rewards can be incredibly exciting.\u003c\/p\u003e\n\u003cp\u003eBut few finds are as thrilling as the rare occasion we find brand new watches...that are forty years old.\u003c\/p\u003e\n\u003cp\u003eIt is becoming less frequent for sure, but every so often we're graced with a discovery in NOS (New Old Stock) condition, meaning an older, out of production watch that has never been worn. And its even \u003cem\u003eless\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003efrequent that we stumble onto the jackpot - a \u003cem\u003egross\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eof NOS timepieces.\u003c\/p\u003e\n\u003cp\u003eYet that's just what happened here. Secured in a private bank vault in Manhattan for untold decades, we were recently offered a small collection of unworn, solid 14k Yellow Gold Omega Genève models from the 1970s from a private seller.\u003c\/p\u003e\n\u003cp\u003eNeedless to say, we took the lot.\u003c\/p\u003e\n\u003cp\u003eIn completely unworn condition, these beautiful watches each comes with their original signed strap, buckle, box, signed Hesalite crystal, blank International Guarantee papers, and hangtag. Their case backs even feature the factory wax sealant!\u003c\/p\u003e\n\u003cp\u003eOther than each showing some unique signs of age in the form of oxidation to their cases, these beauties are time capsules from\u003cspan\u003e \u003c\/span\u003ean era of simpler designs, clean lines, and more rationally sized cases. Fitted with the Calibre 1030 manually-winding movement, they are slim and refined, making for a perfect dress or daily wearable timepiece for the more elegantly-minded collector.\u003c\/p\u003e\n\u003cp\u003eOnce they are gone, they are gone - so don't miss out on your chance to be the first to wear an as-new Omega forty some-odd years after it was made!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThough Omega is perhaps best-known for its sporty Speedmaster or Seamaster lines, the brand has been releasing—quietly and without much fanfare—dress watches with simple function-forward designs distinctive enough to catch the eye of any purist.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eOmega first began applying \"Genève\" to the dials of their dressier 30mm watches in 1953. This was in honor of their 30mm calibre that set records at the Geneva Observatory. By 1967 the name began to be applied to models throughout Omega's range, such as the Omega Dynamic, that were produced in large volumes.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThese watches used the same, high quality movements as Omega's other lines. But they were sold at a more competitive price point than Omega's other offerings, targeting a younger clientele. By the time Omega ceased production of the Genève line in 1979, pieces in this collection comprised more than 60% of Omega's total sales. \u003c\/p\u003e\n\u003cp class=\"_3vFF3xH4Yd\" dir=\"ltr\" data-test=\"textbox\"\u003e \u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448590483543,"sku":"18040010","price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Geneve_AS02806_cultures.jpg?v=1559850425"},{"product_id":"omega-geneve-as02914","title":"Omega Geneve","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePart treasure hunter, part storyteller.\u003c\/p\u003e\n\u003cp\u003eThat's how we describe our jobs to our non horologically-inclined friends when they ask us what it is we actually \u003cem\u003edo \u003c\/em\u003eevery day.\u003c\/p\u003e\n\u003cp\u003eHunting vintage watches is an all-consuming passion, and one we're fortunate to also call a career. Whether its trolling the estate sales, working with private collectors, scouring suburban pawn shops, or raising our paddles at backwater auction houses, the thrill of the hunt is very real - and the rewards can be incredibly exciting.\u003c\/p\u003e\n\u003cp\u003eBut few finds are as thrilling as the rare occasion we find brand new watches...that are forty years old.\u003c\/p\u003e\n\u003cp\u003eIt is becoming less frequent for sure, but every so often we're graced with a discovery in NOS (New Old Stock) condition, meaning an older, out of production watch that has never been worn. And its even \u003cem\u003eless\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003efrequent that we stumble onto the jackpot - a \u003cem\u003egross\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eof NOS timepieces.\u003c\/p\u003e\n\u003cp\u003eYet that's just what happened here. Secured in a private bank vault in Manhattan for untold decades, we were recently offered a small collection of unworn, solid 14k Yellow Gold Omega Genève models from the 1970s from a private seller.\u003c\/p\u003e\n\u003cp\u003eNeedless to say, we took the lot.\u003c\/p\u003e\n\u003cp\u003eIn completely unworn condition, these beautiful watches each comes with their original signed strap, buckle, box, signed Hesalite crystal, blank International Guarantee papers, and hangtag. Their case backs even feature the factory wax sealant!\u003c\/p\u003e\n\u003cp\u003eOther than each showing some unique signs of age in the form of oxidation to their cases, these beauties are time capsules from\u003cspan\u003e \u003c\/span\u003ean era of simpler designs, clean lines, and more rationally sized cases. Fitted with the Calibre 1030 manually-winding movement, they are slim and refined, making for a perfect dress or daily wearable timepiece for the more elegantly-minded collector.\u003c\/p\u003e\n\u003cp\u003eOnce they are gone, they are gone - so don't miss out on your chance to be the first to wear an as-new Omega forty some-odd years after it was made!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThough Omega is perhaps best-known for its sporty Speedmaster or Seamaster lines, the brand has been releasing—quietly and without much fanfare—dress watches with simple function-forward designs distinctive enough to catch the eye of any purist.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eOmega first began applying \"Genève\" to the dials of their dressier 30mm watches in 1953. This was in honor of their 30mm calibre that set records at the Geneva Observatory. By 1967 the name began to be applied to models throughout Omega's range, such as the Omega Dynamic, that were produced in large volumes.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThese watches used the same, high quality movements as Omega's other lines. But they were sold at a more competitive price point than Omega's other offerings, targeting a younger clientele. By the time Omega ceased production of the Genève line in 1979, pieces in this collection comprised more than 60% of Omega's total sales. \u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448594186327,"sku":null,"price":2800.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_AS02806__6_b71d403a-d094-42ed-b813-4ef381930882.jpg?v=1559850420"},{"product_id":"omega-seamaster-automatic-as02945","title":"Omega Seamaster Automatic","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cb\u003eWhy We Love it\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eEvery man and woman needs a versatile everyday watch in their quiver.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA timepiece that can be easily dressed up or down, works like a charm, and gives them all the information they could ever want with a quick glance at the wrist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe Omega Seamaster line is about as diverse as one can imagine, with petite, ultra-thin gold dress pieces on one end of the spectrum, and giant steel monocoque professional divers on the other.\u003c\/p\u003e\n\u003cp\u003eThe Seamaster line is considered a staple of Omega's casual and dress timepiece line up. Examples such as this, dating back to the late 1960s, epitomize the simplicity of the era's design language.\u003c\/p\u003e\n\u003cp\u003eThis particular piece features a minimalistic, rounded 35mm stainless steel  silver satin dial and simple stick markers.\u003c\/p\u003e\n\u003cp\u003eAdd in the signed beads of rice bracelet and you've got a wonderful do-anything and take-everywhere addition to a vintage collection.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cb\u003eThe Story\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eSince the Seamaster’s launch in 1948, it has been the vibrant, beating heart of Omega's collection. The key to its longevity, in part, lies in its adaptability. It comes in dive watch models, which were worn by professional divers (and James Bond), or dress models favored by the likes of\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eMad Men\u003c\/i\u003e’s Don Draper.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn many ways, the Seamaster can be seen as Omega's counterpart to Rolex’s Datejust. They have many similarities: a waterproof case, in steel or gold, with slim proportions. However, what gives the Seamaster an edge over the Datejust is its affordability.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhether steel and sporty or gold and glimmering, there’s truly a Seamaster for every taste, every budget, and every wrist.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":15448595300439,"sku":null,"price":2750.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Seamaster_WOS43__6.jpg?v=1549996373"},{"product_id":"rolex-oyster-precision-1","title":"Rolex Oyster Pre-Precision","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cb\u003eWhy We Love it\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAs you well know by now, we have a passion for timepieces with tradition, style and value. When these elements combine, an icon is formed, and it is hard to get more iconic than the brand with the big crown - Rolex. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWith perfect portions, and timeless styling with its signature waterproof case design, Rolex Oysters may simply be the most versatile and wearable watches ever designed.\u003c\/p\u003e\n\u003cp\u003eThis particular model, a rare Oyster \"Pre-Precision\" Reference 6426, dates to circa 1950 and features a classic 34mm steel Oyster case, crisp silver sunburst dial and a smooth steel bezel. Perhaps what makes this piece most special is the patination on the dart markers and alpha hands which adds some true character and uniqueness.\u003c\/p\u003e\n\u003cp\u003eWhat can't be discerned from the photos is just how \u003cem\u003ethin\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003ethese manually-wound Precisions are - making them incredibly slim and comfortable watches to wear, and the perfect accessories for dressing up your wrist under a cuff. \u003c\/p\u003e\n\u003cp\u003ePaired up with its early Rolex-signed lizard strap, signed steel buckle, and coming complete with a period presentation box, this is one vintage Rolex that will certainly catch the eye of true vintage enthusiasts, particularly in a room full of sports watches!\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe Story\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWhen you think of Rolex, your first thoughts may be to their unforgettable\u003cspan\u003e \u003c\/span\u003eGMT Master\u003cspan\u003e \u003c\/span\u003ewith its two-tone \"Pepsi\" bezel, the aviator's timepiece designed with Pan-Am pilots and transatlantic jet flights in mind. Or it might go to the form-follows-function Explorer I, the watch designed for mountaineers and tested under the most extreme conditions on earth. But it probably goes to the\u003cspan\u003e \u003c\/span\u003eSubmariner, the legendary diver by which all others are measured.\u003c\/p\u003e\n\u003cp\u003eThere's no denying that a Rolex Submariner is one of the most iconic watches of the last 60 years, but the same can easily be said about its diminutive siblings in the Oyster series. Designed for everyday wear, these timepieces were made as high grade affordable gentleman's watches in an era when owning a Swiss watch from any brand - never mind a Rolex - was a privilege far fewer could attain than today.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448602050647,"sku":null,"price":3450.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Oyster_WOS14_6.jpg?v=1559852287"},{"product_id":"rolex-datejust-quickset","title":"Rolex Datejust Quickset","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThere are certain watch designs that have become, for lack of a better word, timeless.\u003c\/p\u003e\n\u003cp\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThis particular Datejust, Ref. 16014, dates from approximately 1985 and features a classic 36mm Oyster case, silver sunburst dial and a crisp white gold fluted bezel. It also comes with Tritium luminescent material and a quickset date feature making it a perfect neo-vintage model combining vintage looks and modern functionality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn absolutely spectacular condition, this example features an unpolished case, flawless dial with beautiful puffy lume and comes complete with box and papers. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAn incredible complete example of a simply stunning vintage Datejust.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks too how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448609194071,"sku":null,"price":5250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS15__6.jpg?v=1559852114"},{"product_id":"rolex-gmt-master-two-tone-as02943","title":"Rolex GMT-Master Two-Tone 'Root Beer'","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eOur love for the Rolex GMT-Master isn't confined to the Pepsi variants so vaunted by Rolex aficionados. In fact, we're pretty much smitten with anything in the GMT family. \u003c\/p\u003e\n\u003cp\u003eAnother love of ours is two-tone. From the simple Datejust to Thunderbirds and even Subs, we think two-tone Rolexes shouldn't just be the exclusive property of retired car salesman living in Boca Raton. \u003c\/p\u003e\n\u003cp\u003eSo what could possibly be more alluring than a two-tone Rolex GMT? \u003c\/p\u003e\n\u003cp\u003eWe'll admit, the \"Root beer \"GMT isn't everyone's style — the brown dial and orange, brown and cream colored bezels aren't as iconic (unless you're Clint Eastwood) as the beloved Pepsi, and the bi-metal look hasn't quite gained full-fledged acceptance in enthusiast circles. But damn if that doesn't make us love it even more!  \u003c\/p\u003e\n\u003cp\u003eCollecting vintage is as much about establishing an identity through your watch as it is finding rare pieces, and what better way to stand out than with an \"outsider\"?\u003c\/p\u003e\n\u003cp\u003eBesides, examples like this, with its unpolished case, sunburst brown 'nipple' dial, and crisp two-tone bezel, drip with patina, story and character. And did we mention that it comes with its box, punched papers and hangtags? It might be weird, but its \u003cem\u003eour kind\u003c\/em\u003e of weird.\u003c\/p\u003e\n\u003cp\u003eGive it a shot. You'll be happy you did. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Reference 16753, released in the late 1970s, provided a fresh new look to the GMT line. The combination of steel and gold perfectly encapsulated the preppy stye that prevailed in that period. Moreover, this shifted Rolex into the luxury sphere, which established an upward sales trend that infused much needed cash flow into the manufacture.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eVisually and technically, the 16753 stands out from other iterations of the GMT-Master.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe glossy dial and colorful bezel give the watch a sleek appearance that’s magnified by the gold detailing on the crown, bezel, bracelet and handset.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBut the improvements to the 16753 wasn't only skin deep—a new movement was also fitted, which had hacking capabilities as well as a quickset date, one of the first applications of this feature in the collection.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eSleek\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eand\u003c\/i\u003e\u003cspan\u003e \u003c\/span\u003efunctional, the 16753 \"Root Beer\" GMT makes a quirky but delightful choice for the sophisticated and playful traveler.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448611258455,"sku":null,"price":15500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_GMT_Master_WOS41__6.jpg?v=1542316872"},{"product_id":"breitling-cosmonaute-as02918","title":"Breitling Cosmonaute","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe Breitling Cosmonaute is one of the most instantly recognizable models from the aviation-centric brand, in no small part due to because of its close resemblance to the Navitimer, with which it shares a case, movement, and most of its design elements. \u003c\/p\u003e\n\u003cp\u003eOne of the first things you notice when viewing this piece is the extremely busy and intricate dial. Complicated yet organized, this Cosmonaute is truly fun to look at. At 42mm, it's no doubt a significant piece of steel to sport, and with the watch on, you will undoubtedly feel like a test pilot in the 1960s - pushing further into the heavens to expand the reach of mankind.\u003c\/p\u003e\n\u003cp\u003eIn extremely good condition, this particular example features a strong case, crisp lugs, and a stunning glossy dial with Breitling's signature \"Twin Jets\" logo. Perhaps most importantly, this timepiece retains its correct slide rule bezel insert - which were commonly water damaged and replaced with low quality aftermarket parts. For a lover of aviation and space history, there might not be a better timepiece available!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen Breitling designed the Navitimer in the early 1950s, the concept of a civilian tool watch was a novel idea. Watch companies produced a few purpose-designed pieces for military use in the early 20th century, but most watches that were sold at retailers were designed with purely fashion in mind. In the 1950s and 1960s, the tool watch market exploded, fueled by the popularity of SCUBA diving and the growing interest in aviation.  Breitling was one of the earliest manufactures to respond to the trend when they released the Navitimer in 1954.\u003c\/p\u003e\n\u003cp\u003eMost passers-by would refer to the Navitimer as a watch, but that’s not quite right. This is a wrist-worn navigational computer. The Navitimer’s most distinctive feature, the slide rule bezel, is used by pilots to calculate airspeed, ascent and decent rates, flight time, distance traveled, fuel consumption and even imperial to metric unit conversions. The Navitimer truly is a computer, and also happens to be one of the best damn looking watches out there. \u003c\/p\u003e\n\u003cp\u003eOn the 24th May 1962, the Astronaut Scott Carpenter orbited the Earth three times in the Aurora 7 space capsule. Aiding him in his endeavours was a Breitling Navitimer Cosmonaute with 24-hour dial. The special design in place of the usual 12-hour denomination was suggested by the astronaut as it was not possible to distinguish between day and night when in orbit. As a result of this connection, collectors now refer to the reference 809 with 24-hour dial as the “Scott Carpenter” and is viewed as an attractive alternative to the Omega Speedmaster to acquire a manually wound chronograph with a connection to space travel. \u003c\/p\u003e","brand":"Breitling","offers":[{"title":"Default Title","offer_id":15448614174807,"sku":null,"price":6000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Breitling_Navitimer_WOS16_5.jpg?v=1542316985"},{"product_id":"copy-of-new-watch-listing-duplicate-this-1","title":"Rolex Day Date","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cb\u003eWhy We Love it\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e“This is\u003cb\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003egold, Mr. Bond. All my life, I have been in love with its color, its brilliance, its divine heaviness.”\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIf you, like Auric Goldfinger, have a taste for gold and want to feel its \"divine heaviness\" on your wrist, then we have the watch for you. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eA Reference 18038 circa 1985, this watch is gold on gold on gold, from the crisp 18K Yellow case to the warm dial and hidden clasp bracelet. Speaking of the dial, it features a very rich patina to the luminescent elements and a single quick-set date function.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhen only the shiniest, most brilliant watch will do, this Day-Date is for you. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cb\u003eThe Story\u003c\/b\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eWhen you’ve got a good thing going, sometimes you just\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eknow\u003c\/i\u003e. Such is the case with the Rolex Day-Date. At the time of the Day-Date’s release in 1956, it was Rolex’s only complicated wristwatch: all previous attempts had failed to resonate with consumers.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBut as soon as Rolex secured the patent in July of 1955, production of the Day-Date was rushed for a debut at the Basel Fair the following spring.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAlthough early Day-Dates were plagued by technical problems resulting from the complexity of the automatic movement, those were soon resolved. After President Eisenhower sported one (a gift from the manufacture), its success was secured. The model would be tweaked and improved throughout the 1950s and on into the 60s, which ultimately leads to the later version of the model, the Reference 18XXX from the mid 1980s.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e\u003cspan\u003eFor a watch known as the “President,” (due to the fact that several U.S. presidents have worn one), it certainly lives up to its dignified nickname. In warm yellow gold, it resonates with style. Elegant and sophisticated, it remains a classic worthy of its reputation.\u003c\/span\u003e\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448628396119,"sku":null,"price":13900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_DayDate_WOS42__5.jpg?v=1543516918"},{"product_id":"rolex-gmt-master-as02919","title":"Rolex GMT-Master","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThere’s a reason why the 16750 has a cult following among GMT-Master collectors: Rolex took the nearly-perfect Reference 1675 (in continuous production for decades), kept the black dial, hands, tritium lume and case, and souped it up under the hood. Hard to go wrong with a recipe like that.\u003c\/p\u003e\n\u003cp\u003eThe earlier Reference 1675 GMT-Master with a “Pepsi” bezel seems to be on the top of every collector’s wish list these days. That’s no surprise- after all, it has timeless good looks and a great story behind it- and after playing second fiddle to the Submariners and Daytonas for too long, the GMT is getting its moment in the spotlight.\u003c\/p\u003e\n\u003cp\u003eThis particular 16750 features a quick-set date function, a glossy black dial with beautifully patinated luminous material, and a strong, thick case with no signs of over-polishing.\u003c\/p\u003e\n\u003cp\u003eAll in all consider this GMT Master a tremendously smart investment - and a great watch to wear and enjoy!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWith its roots in the jet-setting 1950s and 1960s, when the emergence of jet travel made the world seem so much smaller, owning a Rolex GMT Master (a watch that was literally designed for the Jet Set) was a way to broadcast your success. Even today, the Reference 1675 (introduced in 1960) remains, in collectors' minds, as the quintessence of the model, owned by astronauts and our company's founder alike (he wishes he was an astronaut!).\u003c\/p\u003e\n\u003cp\u003eBut the 1675 was only produced from 1960 to 1980. A long time, to be sure, but the desirability of matte dial examples from the 1960s and 1970s has created a scarcity of them on the market. Meanwhile, at nearly 40 years of age, examples of the model that Rolex produced to succeed the 1675 (the Reference 16750) are now becoming vintage.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe 16750 is what’s known as a transitional model by Rolex collectors today. Early versions boasted a matte dial, just like the Reference 1675. However, after a few years Rolex transitioned to a glossy dial with white gold surrounds on the hour markers. This was the same style of dial that was carried over into the current line up of GMT-Master II models. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eSavvy collectors gravitated to the Reference 16750 because it is virtually identical to the classic 1675 on the outside, but features a more modern and improved movement on the inside. In an effort to keep up with the competition, Rolex introduced new movements in the 1970s with higher beat rates and quick-set dates. With the upgraded Caliber 3075 movement, the 16750 had an increased beat rate of 28,800 vibrations per hour (now the modern standard), and the quick-set date was a welcome convenience for owners.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt’s not hard to understand why the 16750 GMT-Master is viewed as the model to own by many knowledgeable collectors. With a short production run (only eight years) and a cult following of its own, the Reference 16750 deserves to be considered as a classic in its own right, and not just as a more affordable alternative to the 1675. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448631935063,"sku":null,"price":14900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_GMT_Master_WOS17_5.jpg?v=1542317257"},{"product_id":"rolex-day-date-as02920","title":"Rolex Day Date","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Rolex Day-Date is arguably one of the most iconic dress watches ever made. Dressed up or dressed down, the Day-Date can be paired with anything from a suit to a sweater to look equally appealing on the wrist. It's a truly timeless piece that in our opinions should have a place in every vintage Rolex enthusiast's collection.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eVintage Day-Dates may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003cem\u003eover-polished\u003c\/em\u003e AND that have \u003cem\u003euntouched dials\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eHere we have a Day-Date with an extremely crisp case with sharp lugs, defined hallmarks, without the all too common signs of over-polishing. The desirable silver sunburst pie-pan dial is also untouched with a beautiful light patination across the luminescent plots.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAll in all, it's an \u003cem\u003eexceedingly\u003c\/em\u003e clean piece perfect to strap on the wrist for everyday wear.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhen you’ve got a good thing going, sometimes you just\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eknow\u003c\/i\u003e. Such is the case with the Rolex Day-Date. At the time of the Day-Date’s release in 1956, it was Rolex’s only complicated wristwatch: all previous attempts had failed to resonate with consumers.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBut as soon as Rolex secured the patent in July of 1955, production of the Day-Date was rushed for a debut at the Basel Fair the following spring.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAlthough early Day-Dates were plagued by technical problems resulting from the complexity of the automatic movement, those were soon resolved. After President Eisenhower sported one (a gift from the manufacture), its success was secured. The model would be tweaked and improved throughout the 1950s and on into the 60s, until the introduction of the Reference 1803 in 1965, which—due to its long production run—is deemed by many collectors to be\u003cspan\u003e \u003c\/span\u003e\u003ci\u003ethe\u003cspan\u003e \u003c\/span\u003e\u003c\/i\u003eDay-Date to own.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448647434327,"sku":null,"price":8900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Day_Date_WOS18.jpg?v=1559852107"},{"product_id":"rolex-submariner-date-18k-as02942","title":"Rolex Submariner Date 18k Yellow Gold","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Reference 16808 we have here dates to approximately 1980, and is a transitional model of sorts; featuring the desirable matte \"nipple\" dial made popular from its predecessor (Ref. 1680\/8), while also housing a hi-beat movement with quickset date function and sapphire crystal.  \u003c\/p\u003e\n\u003cp\u003eMany would consider this generation to be the ultimate blend of vintage looks and modern wearability, mirroring the transitional period of their steel siblings (Ref. 1680\/16800) before matte gave way to the glossy dials which have defined the range since the mid 1980s.\u003c\/p\u003e\n\u003cp\u003eThis particular example is one the finest we have ever come across, featuring a super strong case with thick lugs, a stunning matte black dial, and handset with original Tritium luminous material.  Aside from some rich patination, this watch looks very much the way it did when it left the factory - which is, to say, absolutely brilliant.\u003c\/p\u003e\n\u003cp\u003eMaybe you think a solid gold Rolex Sub isn't for you. Maybe you think they are gaudy, gauche, or a slap in the face of sporting tradition. Perhaps you feel that for the money, you could buy a nice steel model and a nice dinner out...in Paris.  And that would be entirely understandable.\u003c\/p\u003e\n\u003cp\u003eBut you'd be missing the point.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFew watches make a statement like a solid gold\u003cspan\u003e \u003c\/span\u003e\u003cem\u003esports\u003c\/em\u003e Rolex.\u003c\/p\u003e\n\u003cp\u003eThis contradictory blend of technical design and functionality with a precious metal casing material is a polarizing one, and depending on how its worn (and indeed, by whom), can send \u003cem\u003every\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003edifferent signals - and we'll just leave it at that. Of course, if you want to avoid any possible negative stereotyping, going with a vintage model will certainly alleviate the concern!\u003c\/p\u003e\n\u003cp\u003eThe Rolex Submariner is without question the brand's most iconic model, and is a perennial favorite among collectors, enthusiasts, fashionistas, and yes - actual divers. And while you aren't likely to see a Submariner clad in a yellow gold case gracing the outside of a dry suit, it's hard to argue that models such as this 16808 aren't every bit as awesome as their steel siblings - or perhaps even more so.\u003c\/p\u003e\n\u003cp\u003eCasing a Submariner in 18K gold is almost a tacit acknowledgement that very few of Rolexes sporting models ever get used as originally intended - and that in its own right is a pleasing sentiment. It says that Rolex knows who they are, who their customers are, know they are above any possible reproach - and\u003cspan\u003e \u003c\/span\u003e\u003cem\u003edamn the torpedoes, we're making this beastie in solid gold!\u003c\/em\u003e\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448649105495,"sku":null,"price":21000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Submariner_WOS40_6.jpg?v=1542317625"},{"product_id":"rolex-datejust-as02921","title":"Rolex Datejust","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Datejust is quite simply one of the best watches ever made.\u003c\/p\u003e\n\u003cp\u003eIt's a piece that can be worn with jeans and a t-shirt, or a suit.\u003c\/p\u003e\n\u003cp\u003eAnd let's talk about the Jubilee bracelet. Classic would be an understatement. The Rolex Jubilee is hands down one of, if not \u003cem\u003ethe\u003c\/em\u003e most iconic bracelet of all time. The way the center links shine in the sun is something you can only experience up close.\u003c\/p\u003e\n\u003cp\u003eAs for the dial, this example is fitted with a silver linen textured version, adding to its beauty. A subtle but brilliant addition to an already incredibly appealing model!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448664932439,"sku":null,"price":4850.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Datejust_Linen_WOS19__5.jpg?v=1559851731"},{"product_id":"rolex-gmt-master-as02941","title":"Rolex GMT-Master","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eThe Rolex GMT-Master line is a perennial favorite amongst us here at Analog\/Shift and is truly an icon of design that transcends the mere category of “tool watches”.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Reference 1675 is to the GMT-Master what the reference 5513 is to the Submariner. The \u003cem\u003equintessential\u003c\/em\u003e version of an iconic watch.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eDespite the fact that the 1675 is the\u003cspan\u003e \u003c\/span\u003e\u003cem\u003esecond\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eiteration of Rolex’s famed GMT-Master, it was in production for over twenty years spanning the 1960s into the 1980s and undergoing numerous improvements in that time. However, as with all designs, the original is always the truest to its form, and that is exactly what we have here.\u003c\/p\u003e\n\u003cp\u003eFeaturing a professionally restored case, beautifully patinated dial and handset, and a vibrant \"Pepsi\" bezel insert, this example is ready to wear and enjoy daily, and is exactly what we visualize when we talk about Rolex GMT-Masters.\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWith the emergence of jet travel in the early 1950s, there arose a need for travelers, and more importantly pilots, to have a wristwatch that could display two timezones at once.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAs a pioneer of transatlantic and transcontinental flight, Pan American Airlines approached Rolex with that conundrum. Rolex’s solution was the GMT Master. Not long after the debut of the GMT Master at the Basel World Fair in 1954, Pan Am adopted the GMT Master as its official wristwatch. Other airlines soon followed, making the GMT Master synonymous with aviation.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIn 1960 Rolex released a new reference of GMT Master, the Reference 1675. The 1675 featured crown guards and was powered by the Caliber 1565 movement, and later, the Caliber 1575. With a production run of over two decades, it’s the Reference 1675 that many collectors view as\u003cspan\u003e \u003c\/span\u003e\u003ci\u003ethe\u003c\/i\u003e\u003cspan\u003e \u003c\/span\u003eGMT to own.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448665522263,"sku":null,"price":18500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_GMT_Master_WOS39_7.jpg?v=1559852275"},{"product_id":"rolex-datejust-as02922","title":"Rolex Datejust 18k Gold","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSolid gold Datejusts are pretty unusual.\u003c\/p\u003e\n\u003cp\u003eBuilt in very small numbers so as not to compete with the \"Big Brother\" Day-Date, precious metal clad Datejusts have been around since they were introduced in 1945, but are very scarce on the market today. We jump whenever we find a clean one, but locating an untouched case and dial is easier said than done.\u003c\/p\u003e\n\u003cp\u003eThis example, a 'transitional' Reference 16018, is one of the best looking models we've ever offered. Featuring a quickset date mechanism and sapphire crystal, this piece dates to approximately 1984. Fitted inside a nearly-flawless solid yellow gold case with crisp lugs and hallmarks is an uncommon and stunning stark white dial with perfectly aged Tritium luminescent plots and matching hands.\u003c\/p\u003e\n\u003cp\u003eThis piece is way more than the sum of its parts - strap it on and you'll see what we mean!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448688033879,"sku":null,"price":10000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Datejust_WOS20_c5e8f27f-3d5b-4fe4-a082-4b37225514fd.jpg?v=1559851292"},{"product_id":"rolex-datejust-as02923","title":"Rolex Datejust Two-Tone 'Wide Boy'","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you could only have one watch, it would be hard to argue against that one being a vintage Rolex Datejust.\u003c\/p\u003e\n\u003cp\u003eThis particular example has an 18K yellow gold bezel that has oxidized lightly over the years giving it a beautiful golden orange hue. This is a prime example of the watch being exposed to the elements but equally taken care of by its previous owner, seeing as the watch remains in extraordinary condition.\u003c\/p\u003e\n\u003cp\u003eIt also features an untouched rare \"Sigma\" \"Wide Boy\" dial, two terms that collectors often use when discussing vintage Rolex. A Sigma dial can be defined as having the noticeable greek letters near the 6:00 position, indicating that the hour indices are made of gold, not rhodium plated steel. The wide boy aspect can be defined as having \"fat\" or wider than average markers, as the name suggests. We definitely consider this a rare one having both of these features combined.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThis stunning example merges the fun (Two-Tone) with the fancy (Sigma) and makes for a hell of a timepiece, whether destined for the wrist of a beginner or experienced collector!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448696750167,"sku":null,"price":4500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS21.jpg?v=1557938440"},{"product_id":"rolex-datejust-two-tone-linen-quick-set-as02940","title":"Rolex Datejust Two Tone Linen Quick Set","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThere are certain watch designs that have become, for lack of a better word, timeless.\u003c\/p\u003e\n\u003cp\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eWhile the typical Datejust in steel can be dressed up or dressed down, this particular example, a Reference 16013, is one of the more stunning expressions of the classic line. The two-tone configuration pairs a base stainless steel Oyster case with a fluted gold bezel and crown, making it a decidedly dressier watch. Fitted with a gold-toned linen texture dial with gold hour markers and matching hands, this isn't your average Datejust. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis transitional era Datejust also features Tritium luminescent material and a quickset date feature making it a perfect neo-vintage model with vintage looks and modern functionality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448712970327,"sku":null,"price":4800.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolec_Datejust_WOS38_5.jpg?v=1553873263"},{"product_id":"rolex-explorer-ii-as02939","title":"Rolex Explorer II","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p2\"\u003eWith its unusual origin as a cave explorer’s watch, the Explorer II is a bit of an outlier among Rolex’s other sports watches, but that makes it no less awesome in our opinions.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAnd when their dials are white, well, then they’re even more awesome. The so-called \"Polar\" version, produced with a white dial, is considered highly desirable among vintage watch collectors today.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis particular Explorer is a Reference 16570 dating to about 1990. With a diameter of 39mm, the Reference 16750 preserves the classic proportions of vintage Rolex sports watches, but retains all the perks of its more modern manufacture.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003ePurists will love that the luminescent material is tritium, and these early 16570s are considered by many to be the last great Rolex sports model with this feature. Additionally, this Explorer has a semi-quickset date movement with a 24-hour second time zone and a steel bezel. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWith certainty, Reference 16570 Explorer IIs are the last Rolex sport models to feature Tritium luminous material that are consistently available for under $10K. \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThough, with the way things have been going, that might not be the case for much longer...\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Explorer line traces its origins to the famous mountain and Sir Edmund Hillary's successful ascension of it in 1953, but numerous historic moments were marked by the presence of the Explorer and its descendent, the Explorer II.\u003c\/p\u003e\n\u003cp\u003eEd Viesturs, the only American to climb all 14 of the globe's eight-thousand peaks (and the fifth person to ever do so without supplemental oxygen); Jean Troillet, the Swiss\/Canadian who set the speed record for climbing the Matterhorn (at 21-years-old nonetheless) and was the first person to snowboard down Everest; and Alain Hubert, world-renowned Polar explorer who achieved a world-record cross of the Antarctic continent, all proudly wore the Rolex Explorer II on their expeditions. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448725848151,"sku":null,"price":6400.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Explorer_II_WOS37_5.jpg?v=1553873246"},{"product_id":"rolex-datejust-as02924","title":"Rolex Datejust","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOne word: Gilt\u003c\/p\u003e\n\u003cp\u003e\"Gilt\" refers to a type of printing used on a watch dial - specifically, gold toned printing. As you can imagine, collectors go crazy over tiny details like this, in turn creating crazy demand. and nothing gets the hearts of a Rolex collector beating like a black dial with gilt printing, be it on a Submariner, GMT-Master, or a \"lowly\" Datejust like this one.\u003c\/p\u003e\n\u003cp\u003eFeaturing a very crisp case and a beautifully aged dial, this Reference 1603 also features a subtle steel engine-turned bezel, folded-link Jubilee bracelet, and beautifully aged Tritium luminescent material, giving it a look that is hard to beat at any price point.\u003c\/p\u003e\n\u003cp\u003eDatejusts may be relatively common, sure. But 99% of them ain't got nothin' on this one!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448726831191,"sku":null,"price":7500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS22_6.jpg?v=1542319378"},{"product_id":"heuer-bundeswehr-chronograph-as02938","title":"Heuer Bundeswehr Chronograph","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eMilitary chronographs hold an endless fascination among collectors, not least of all for their robust good looks.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAnd flying high among the best and brightest is the Heuer Bundeswehr.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eKnown affectionately as the “Bund,” this particular example is in strong condition aesthetically and running like a top, every millimeter of its corrosion-resistant monocoque case is precision-engineered to be a lean, mean, fighting machine. Internally, the manually-wound chronograph movement features a flyback mechanism, allowing for precise use as a navigational instrument. If you want a watch with a bonafide military pedigree and looks to match, then look no further!\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Heuer Bundeswehr was designed for the sole purpose of use in military aviation. It was General Issue for pilots in the air forces of many nations (including the Italian Air Force, under the brand Leonidas, which Heuer acquired in the 60s) but is best-known for its use by the \u003ci\u003eLuftwaffe\u003c\/i\u003e of West Germany\u003ci\u003e.\u003c\/i\u003e From the 1960s to the 1970s, the \"Bund\" (as it's affectionately known) saw a range of dial configurations, which are broken down\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/www.onthedash.com\/Guide\/_Chronographs\/67.Bundeswehr\/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ehere on On The Dash\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eShown here is the \"T\" dial with a small \"T\" printed just above the  6:00 position, denoting Tritium luminous material was used on the dial.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAs with many military watches, the Bund is a front-loader, with the movement being secured by the screw-mounted case back that is attached to the bezel. The Bund, being a manually-wound flyback chrono, used a host of Valjoux movements, from the Valjoux 22 to the Caliber 220 to the Caliber 230. Sturdy, dependable, it's the sort of watch you want strapped to your wrist whether you're dodging enemy fighters at 35,000 feet or engaged in more terrestrial pursuits.\u003c\/p\u003e","brand":"Heuer","offers":[{"title":"Default Title","offer_id":15448733745239,"sku":null,"price":6500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Heuer_Bundeswehr_Chronograph_1550SG_AS02588_1_cdc7e45a-c403-4946-99dc-17063fe0146d.jpg?v=1542319495"},{"product_id":"rolex-explorer-i-1","title":"Rolex Explorer I","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eLet's face it, Rolex is THE most widely recognized brand in the world. Among their greatest -- but perhaps least appreciated -- achievements is the development of the Explorer I.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eIt has only been recently that collectors have turned their eyes to the smallest member of the Rolex sports watch lineup, with early executions naturally drawing the most attention.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOf the original breed, the Reference 1016 captures the attention of most, and for good reason. For one, it enjoyed the longest production run of all Explorer I models, making it the most iconic. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAdditionally, the trim 36mm steel case and matte Tritium dial hark to the original form-follows-function design; the simplicity is pleasing when paired with the complications (Bezels, date functions etc.) of the later models. However, this demand has made finding honest 1016s \u003c\/span\u003e\u003cem\u003every\u003c\/em\u003e\u003cspan\u003e hard today. Many examples have been over-restored and have lost their integrity from over-polishing and relumed hands and dials.   \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe perfect adventure companion pictured here has gained an even patina on the tritium luminous indices and hands. Dating from around 1974 and showing signs of normal wear, this example falls perfectly in the realm of wearability - not too nice to wear and enjoy and not too overworked to fall for. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eDon't miss out on this opportunity to snag a great, honest 1016 from the classic era!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eFew watches have captured the imagination the way the Rolex Explorer has. At its core, the Explorer has always been an understated tool watch, it's spartan appearance belying its hearty robustness. It is perhaps this, more than any other feature, that urges ever onward the spirit of adventure and humankind's unwillingness to accept defeat. In this way, the Explorer - in all of its executions - has formed a kind of cult status among watch enthusiasts and collectors, but for many, the story really begins and ends with the Reference 1016.\u003c\/p\u003e\n\u003cp\u003eThe Explorer traces its heritage back to the first successful summit of Everest. While we know now that the watch on Sir Edmund Hillary’s wrist was a Rolex Oyster Precision (see it\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/www.hodinkee.com\/blog\/found-the-rolex-sir-edmund-hillary-wore-to-the-peak-of-mount-everest-live-pics-details\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eHERE\u003c\/a\u003e), facts remain sketchy when it comes to Tenzing Norgay’s - Hillary's sherpa\/partner. The Oyster Precision was the precursor to the Explorer, and it was the Precision that introduced the 3-6-9 black Arabic dial that we all associate with the Explorer today. But with many of the details lost to history, some suspect that Norgay himself had a proto-Explorer on his wrist. Regardless, it was the 3-6-9-dialed Oyster Precision that Rolex rechristened as the Explorer in honor of Hillary and Norgay’s historic accomplishment.\u003c\/p\u003e\n\u003cp\u003eRolex went on to produce the Explorer for five decades (and counting, since it’s still in production), but as is the case with most Rolex sports models, the earliest versions of the watch tend to be the best looking. The triumph of the 1953 expedition and spirit of adventure and exploration that Explorer represents can be felt when this watch is strapped to your wrist. It is a memento of man’s ability to conquer the world through hard work, grit and determination (plus, doing so with timeless style and panache).\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448747114583,"sku":"18040056","price":18500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Explorer_I_AS03017_6.jpg?v=1553873229"},{"product_id":"rolex-submariner-as02926","title":"Rolex Submariner","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe Rolex Submariner is a classic, and there’s good reason why almost every collector winds up with a vintage Rolex sports model in their stash - these are timeless, tough, do-anything, go-anywhere tool watches.\u003c\/p\u003e\n\u003cp\u003eRolex has been producing Submariners uninterrupted since the watch was introduced in 1953, and while those first generation Big Crown subs are truly incredible pieces, most of us will have to wait for our lottery numbers to hit to get one of those strapped to our wrist.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThis particular Reference 5513 dates to circa 1969 and features a matte black dial with Tritium luminescent elements. The dial and hands remain almost perfectly intact with beautiful patination, giving it that look that vintage Sub buyers are after. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis Sub also features a professionally restored case and just the right amount of patination throughout, balancing original aging with some contemporary touch ups. Ultimately, it makes for the great opportunity to own wear a fifty year old Sub without having to knock over an armored car.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e I mean, what more could you ask for?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eRolex first debuted the Submariner at the 1954 Basel Spring Fair. It shared the stage with already-established offerings: the Explorer, the Turn-O-Graph, and a ladies' Perpetual with a chronometer certification. Compared to these other watches, the Submariner - with its oversized case (then, 40mm was considered large) - looked slightly out-of-place, and yet would become one of Rolex's most enduring models.\u003c\/p\u003e\n\u003cp\u003eRolex's quest to produce a waterproof wristwatch case has its roots in the First World War, when a need arose for soldiers to have a watch that could withstand the wet, dusty conditions of the battlefield. Rolex's Oyster case of 1926 represented the culmination of a decade of development. It gained notoriety in 1927, when Mercedes Gleitze became the first British woman to swim across the English Channel. The watch she wore was - you guessed it - a Rolex. A series of advertisements followed this feat, featuring smiling flappers dunking their Rolex Oysters in fishtanks.\u003c\/p\u003e\n\u003cp\u003eThe Submariner emerged at a time when oceanographer and explorer Jacques Cousteau exposed the world to the wonders of undersea exploration. With the advent of SCUBA (Self Contained Underwater Breathing Apparatus) in the late 1950s, skin-diving as a sport became much more accessible to amateurs. Since a watch is crucial for divers to calculate how much air is left in their tank, they needed a specialized, yet easy-to-read watch. Rolex was fortunate in that René Jeanneret, one of the company's directors, was a skin-diving enthusiast, giving Rolex a unique insight into the development of their diving watch. Since a Rolex had already scaled the world's tallest mountain (the Explorer, worn by Sir Edmund Hillary on Mount Everest), where else should a Rolex go but to the very bottom of the ocean? \u003c\/p\u003e\n\u003cp\u003eThe early Submariners foreshadow the classic model of today and yet lack certain features that make a Submariner a Submariner. There were no crown guards on these early references, only five-minute markers on the rotating bezel, and these early Submariners were only rated to a depth of 300 feet. Nevertheless, the Submariner became almost an overnight success, being seen on the wrist of no less a personage than 007 himself, James Bond.\u003c\/p\u003e\n\u003cp\u003eRolex continued to develop and improve the model, until by the time the Reference 5513 was introduced, the Submariner had attained the distinctive features that define the model.\u003c\/p\u003e\n\u003cp\u003eThe Reference 5513 ran from 1962 until 1989, putting it amongst the longest-running models Rolex ever produced. In the eyes of many collectors, it is the ultimate Rolex, the one that is an absolute must to own. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448749047895,"sku":null,"price":15500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Submariner_WOS24__6.jpg?v=1559852346"},{"product_id":"heuer-camaro-as02937","title":"Heuer Camaro","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn our opinion, the Camaro may be the most under-appreciated vintage model in the lineup of chronographs from Heuer.  Often overshadowed in the minds of collectors by the Carrera, Monaco, and Autavia, the Camaro is every bit as functional, beautiful, and wonderfully retro, evoking the era of 60s and 70s motorsports brilliantly.\u003c\/p\u003e\n\u003cp\u003eThe example we have presented here is without a doubt an absolute beauty, featuring an incredible tropical dial (faded from its original black).  With even patination across the dial, hands, and lume, this is quite simply a stunner! \u003c\/p\u003e\n\u003cp\u003ePowering the timepiece is the legendary Valjoux 72 manually winding chronograph movement, with triple register layout, featuring a 30 minute counter, 12 hour counter, and subsidiary seconds register, with a central chronograph sweep hand.  All of this is tucked into a svelte 37mm square cushion case design which was touted by Heuer in the late 1960s as \"The newest shape from Switzerland\".\u003c\/p\u003e\n\u003cp\u003eWhile it's \"big brother\" (the Monaco) might have stolen the spotlight in the collector market, in our opinion you'd be hard pressed to find a legitimate vintage motorsports chronograph with more style and charisma. \u003c\/p\u003e\n\u003cp\u003eAnd just look at that tropical dial...\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eHeuer launched the Camaro in 1968. As something of an outlier when compared to the automatic chronographs Heuer would release the following year, the Camaro lived very much in the shadows. It had one of the shortest production runs of all the models, offered for only a four short years, which led to its relative rarity today.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eHowever, rather than detract from the Camaro’s desirability, its relative obscurity only increases it in our eyes.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eIt has a distinctive style, made evident in the case: a softened cushion with straight lugs. Thinner (and much more comfortable on the wrist) than Heuer’s “other” square chronograph, the Monaco, the Camaro wears larger than its 37mm would suggest. Moreover, the variance of finishing—polishing on the sides, brush finishing on the top—makes it visually arresting from any angle.\u003c\/p\u003e","brand":"Heuer","offers":[{"title":"Default Title","offer_id":15448751177815,"sku":null,"price":7250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Heuer_Camaro_AS02736__6_ad7796a8-abda-4944-914d-127485669eae.jpg?v=1559849833"},{"product_id":"rolex-datejust-as02927","title":"Rolex Datejust 'Wide Boy'","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHere we have a Datejust Reference 1601 with a crisp 36mm stainless steel Oyster case. Additionally, it features a non-luminous \"Wide Boy\" dial with wider than average hour marker indices and a non-luminous handset. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat more could you want from a classic piece for everyday wear?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448757502039,"sku":null,"price":4600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS25_5.jpg?v=1559851314"},{"product_id":"mido-multifort-super-a","title":"Mido Multifort Super-Automatic","description":"\u003cp\u003e\u003cstrong\u003eWhy we love it \u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eDating from the 1950s, this particular steel wristwatch is sized at an infinitely wearable 34mm and is sure to make your heart stop.\u003c\/p\u003e\n\u003cp\u003eThe beautifully, lightly aged two-tone sector dial and \u003cem\u003efeuille\u003c\/em\u003e hands bring all the charm from this absolutely lovely mid-century steel gent's watch. \u003c\/p\u003e\n\u003cp\u003ePowered by the bumper-winding 'Super Automatic' Mido Calibre 916, it was introduced as part of the Multifort collection - a series of anti-magnetic automatic winding timepieces - a proud part of Mido's history. \u003c\/p\u003e\n\u003cp\u003eClassic and elegant, it's the perfect subdued and stylish everyday watch, sure to complete your suit or everyday outfit.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story \u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eWe admit it, we do tend to get carried away pontificating about vintage watches.  Whether it is the history of a particular piece or some oft-forgotten sidenote in the development of a particular case design or movement, there are numerous elements to vintage timepieces that make them so desirable.  On the other hand, sometimes all it takes to get us excited about a particular timepiece are some killer looks.\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eWith roots stretching back to 1918, the name Mido is a play on the Spanish phrase\u003ci\u003e Yo mido\u003c\/i\u003e - I measure. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe brand designed a host of interesting designs throughout the mid-20th Century, and even has some pretty impressive innovations in the industry, including anti-magnetic automatic wristwatches (the Mulitfort Collection) and monocoque case construction.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThey even used a robot as their mascot... in 1939. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSeriously, pretty cool!\u003c\/span\u003e\u003c\/p\u003e","brand":"Mido","offers":[{"title":"Default Title","offer_id":15448759238743,"sku":null,"price":1750.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Mido_Multifort_WOS34_5.jpg?v=1542320168"},{"product_id":"rolex-datejust-as02928","title":"Rolex Datejust 'Wide Boy'","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHere we have a Datejust Reference 1601 with a crisp 36mm stainless steel Oyster case. Additionally, it features a non-luminous \"wide boy\" dial with wider than average hour marker indices and a Tritium luminous handset. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis example is in excellent condition throughout, with only minor signs of aging and edge wear, making it a fantastic choice for daily wear!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448766349399,"sku":null,"price":4600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS26_5.jpg?v=1559851308"},{"product_id":"universal-geneve-polerouter-date-as02934","title":"Universal Geneve Polerouter Date","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cb\u003eWhy We Love It\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThe Universal Genève Polerouter is simply brilliant.\u003c\/p\u003e\n\u003cp\u003eAs trends change away from oversized sports watches in favor of sleeker, more refined timepieces, the Polerouter model line is finally getting the interest it deserves. That makes it all the more exciting for watch enthusiasts like ourselves.\u003c\/p\u003e\n\u003cp\u003eThis particular example, cased in 18k Yellow Gold is very rare, as solid gold examples were produced in very small numbers. Featuring the same twisted lug design as its steel brethren, this piece also features an asymetric date window, acrylic crystal, and a very clean gold-tone dial with dauphine hands, devoid of any luminescent material.\u003c\/p\u003e\n\u003cp\u003eBut wait, that's not all! \u003c\/p\u003e\n\u003cp\u003eTurn the watch over, and you'll see a special engraving of the Libyan Royal Family crest. \u003c\/p\u003e\n\u003cp\u003eIncredible.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe Story\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMost of us, even the most diehard collectors, know only one watch designer by name: Gerald Genta.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe man behind the AP Royal Oak, the Patek Philippe Nautilus and the IWC Ingenieur, Genta changed the watch industry with his luxury stainless steel sports watches with sharp 70s lines and his characteristic integrated bracelet design.  But before he could pioneer haute horology, he had cut his teeth on a more approachable timepiece; the Universal Genève Polerouter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Polerouter was Genta's first watch design brought to market, penned by the young Swiss designer in his early 20s. The watch was a sales success and propelled Genta’s career forward (allowing for the greats such as the Royal Oak and the Nautilus.) The first Polerouter was released in 1954 (and originally called the POLARouter) to celebrate and promote Scandinavian Airlines’ Royal Viking polar flights between New York City, Los Angeles and Europe. The flights forged a new route over the North Pole, reducing flight times between the two continents. Flying over the North Pole presented a unique set of challenges for a watch, and the Polerouter was designed to be highly resistant to magnetic fields (in addition to the usual shock and water resistance) so as to maintain accuracy during the trip.\u003c\/span\u003e\u003c\/p\u003e","brand":"Universal Geneve","offers":[{"title":"Default Title","offer_id":15448769298519,"sku":null,"price":4000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Universal_Polerouter_WOS32_5.jpg?v=1559852839"},{"product_id":"rolex-datejust-as02929","title":"Rolex Datejust","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHere we have a Datejust Reference 1601\/1603 with a crisp 36mm stainless steel Oyster case. Commonly converted at either the factory or dealer level, this case was originally intended to be 1601 spec - indicating an 18k white gold fluted bezel would have originally been mated to the case. Production challenges - or possibly the requests of a client at the dealer level - mean that this 1601 case has been fitted with an engine turned steel bezel, which makes it 1603 specification. It is impossible to know when this occurred, but it is a well documented occurrence during this period, making it all the more interesting!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAdditionally, it features an untouched silver sunburst \"sigma\" dial with white gold hour markers and intact Tritium luminescent indices and hands. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDetails such as the Sigma dial and mixed-spec reference points on the case and bezel make this a very special example indeed!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448772280407,"sku":null,"price":4600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS27_6.jpg?v=1559851726"},{"product_id":"rolex-datejust-as02930","title":"Rolex Datejust Sigma Dial","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHere we have a Datejust Reference 1601 with a crisp 36mm stainless steel Oyster case. Additionally, it features an untouched silver sunburst \"sigma\" dial with white gold hour markers and a beautiful patination to the luminescent plots and hands. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan mce-data-marked=\"1\"\u003eDetails make the watch, and this one has them in spades!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448777523287,"sku":null,"price":4600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS28_5.jpg?v=1542320738"},{"product_id":"rolex-explorer-ii-as02933","title":"Rolex Explorer II","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThere are few watches that are more loved around the Analog\/Shift offices than the Rolex GMT Master. With its simplicity and utility, the GMT is exactly what we look for in a sport Rolex. \u003c\/p\u003e\n\u003cp\u003eBut unless you find a black-bezel model, wearing a GMT generally means wearing bright colors, and for some, that just doesn't fly. That's why we love the Reference 16570 Explorer. \u003c\/p\u003e\n\u003cp\u003eWith its steel Oyster case and fixed steel bezel, the Explorer II is cooly understated with a subtle appearance that you don't find among GMTs. Additionally, the Reference 16570 does away with the bright orange hand found on the earlier Reference 1655, which was also a polarizing design feature. And this one even comes with the original factory case back sticker still intact!\u003c\/p\u003e\n\u003cp\u003eIf you're looking for a great modern daily you can bang around and depend on, but want something just\u003cspan\u003e \u003c\/span\u003e\u003cem\u003ea little\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003edifferent than every other Submariner and don't love the colors of the GMT, this is your watch!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe Explorer II is definitely a timepiece for the man who craves something a little\u003cspan\u003e \u003c\/span\u003e\u003cem\u003edifferent \u003c\/em\u003efrom his sport model Rolex. Released in 1971 as a follow up to the original Explorer made famous by mountaineers in the 1950s, the Explorer II utilized a larger Oyster Case-design more in line with the sports models already offered (the Submariner and GMT). Featuring a four hand display with a large and distinctive 24-hour pointer hand, the Explorer II was essentially a GMT Master with one notable difference: a fixed steel bezel was installed in place of the characteristic two-tone from the aviator's model.\u003c\/p\u003e\n\u003cp\u003eThe reason for this fixed bezel was the target demographic: Speleologists - subterranean explorers. This hearty breed of mankind spends days on end underneath the surface of the earth and without seeing the sky, are prone to losing track of daytime hours. The 24-hour hand would point to the appropriate place on the fixed 24-Hour bezel indicating whether it was AM or PM. Essentially, while the original Explorer was designed to go into the clouds, the Explorer II was designed to descend into darkness. Pretty cool, right?\u003c\/p\u003e\n\u003cp\u003eAlthough the Explorer II was produced in far fewer numbers than its Sub and GMT counterparts, it has been in constant production since its inception, with several modifications and improvements made through the years. This particular example is a Reference 16570 and dates from roughly 1994.  With case proportions of the original 1655 model, this generation was fitted with an improved movement that offered a 12 Hour hand that could be independently set (that also doubled as a semi-quickset date function).  It also features a sapphire crystal and a heavy duty Oyster Bracelet with flip lock clasp, enhancing the daily wearability significantly.\u003c\/p\u003e\n\u003cp\u003eThe 16570 also did away with the oversized orange 24 Hour hand that was the signature of its predecessor, but also a polarizing design element.  In essence, this model offers all the usability of a second time zone without the loud colors of a GMT, and a wrist presence similar to the far more common Submariner.  \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448817827927,"sku":null,"price":6500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Explorer_II_WOS31_6.jpg?v=1542321523"},{"product_id":"rolex-datejust-as02931","title":"Rolex Datejust","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis particular example is a Datejust Reference1601-3, which denotes a modification at the factory level from a 1601 spec to a 1603 spec model. The case, originally engraved 1601, was modified with a -3 to indicate the addition of an engine turned steel bezel, in place of the 18k white gold fluted bezel generally found on 1601s. This is an unusual but well documented modification commonly performed at the time. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFeaturing a crisp case, a lightly patinated non-luminous dial, de-lumed hands and a folded link Jubilee bracelet, this stunning timepiece is not only a classic, but an interesting footnote in Rolex production history. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDefinitely one for the budding collector!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448818090071,"sku":null,"price":4600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS29_6.jpg?v=1559851719"},{"product_id":"rolex-datejust-as02932","title":"Rolex Datejust","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eThere are certain watch designs that have become, for lack of a better word, timeless. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Rolex Datejust, introduced in 1945, has been worn by presidents and luminaries, and there's a good reason why. Its beauty and elegance is regarded as a horological classic, its relentless timekeeping unparalleled, and its versatility makes it at home in both casual and luxury environments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVintage Datejusts may not be the most difficult Rolex model to locate, but it is becoming more and more difficult to find examples that are not \u003c\/span\u003e\u003cem\u003eover-polished\u003c\/em\u003e\u003cspan\u003e AND that have \u003c\/span\u003e\u003cem\u003euntouched dials\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eHere we have a Datejust Reference 1601 with an extremely crisp and sharp case. Additionally, the desirable silver sunburst dial has\u003c\/span\u003e\u003cspan\u003e nearly perfect Tritium plots and a rich, even patination throughout. This piece also features an 18K white gold fluted bezel. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat more could you want from a classic piece for everyday wear? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've said it over and over again - the Datejust may just be the perfect watch.\u003c\/p\u003e\n\u003cp\u003eCoupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really \u003cem\u003eneed\u003c\/em\u003e. \u003c\/p\u003e\n\u003cp\u003eThe beauty of the Datejust is that it is the ultimate do-anything, go-anywhere watch. Equal parts sporty and dressy, the Datejust wears just as well with jeans as it does with a suit, and thanks to the signature Oyster case and tough-as-nails movement, it’s ready for anything that you can throw at it.\u003c\/p\u003e\n\u003cp\u003eIn production continuously since 1945, the original Datejust was the world's first wristwatch to incorporate a date disc and aperture at the 3:00 position. The cyclops magnifier over the date window was introduced in 1954, and as we all know has became a signature Rolex design cue.   \u003c\/p\u003e\n\u003cp\u003eSince then, date windows at 3:00 have become commonplace, and the Rolex cyclops magnifier bubble has become a hallmark of the brand. Datejusts have proudly been worn by presidents, athletes and movie stars (and probably your grandfather), in a testament to how timeless and versatile the watch truly is.\u003c\/p\u003e\n\u003cp\u003eWhere so many watches can be a little too big here, or a little too small there, the Datejust is just right, embracing the wrist with its thin and tapering 36mm case. And while recent horological trends have favored large wristwatches, the age of the giant watch is behind us (thankfully), making more reasonably sized watches, like the original Datejust, a pleasantly stylish option that fits the bill.\u003c\/p\u003e\n\u003cp\u003eThere's a magic to the Datejust's simple design, a timelessness that speaks to how true style never dies. \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":15448821923927,"sku":null,"price":4600.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_OP_Datejust_WOS30_5.jpg?v=1559851326"},{"product_id":"universal-geneve-polerouter-date-as02935-needs-edit","title":"Universal Genève Polerouter Date","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThere's no shortage of old watches, and certainly no shortage of wrists on which to don them, but rare is the watch that can check multiple boxes in the hearts and heads of an experienced vintage collector.  \u003c\/p\u003e\n\u003cp\u003eThe Polerouter hasn't always been that watch, though.  Previous style trends — super-sized cases and ornate dials — had relegated the Polerouter to second-tier.  But as those trends fade, sleek cases and simple designs, with clean dials and great history are becoming all the more desirable, allowing timepieces like this  Polerouter to shine.  \u003c\/p\u003e\n\u003cp\u003eThis has everything we love about \u003cspan\u003ethis iconic mid-century design. An early Polerouter before the dials went matte, and the crystals got plain - and yet still housing a beautifully decorated in-house microrotor automatic from one of the great brands in watchmaking history.\u003c\/span\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMost of us, even the most diehard collectors, know only one watch designer by name: Gerald Genta.\u003c\/p\u003e\n\u003cp\u003eThe man behind the AP Royal Oak, the Patek Philippe Nautilus and the IWC Ingenieur, Genta changed the watch industry with his luxury stainless steel sports watches with sharp 70s lines and his characteristic integrated bracelet design.  But before he could pioneer haute horology, he had cut his teeth on a more approachable timepiece; the Universal Genève Polerouter.\u003c\/p\u003e\n\u003cp\u003eThe Polerouter was Genta's first watch design brought to market, penned by the young Swiss designer in his early 20s. The watch was a sales success and propelled Genta’s career forward (allowing for the greats such as the Royal Oak and the Nautilus.) The first Polerouter was released in 1954 (and originally called the POLARouter) to celebrate and promote Scandinavian Airlines’ Royal Viking polar flights between New York City, Los Angeles and Europe. The flights forged a new route over the North Pole, reducing flight times between the two continents. Flying over the North Pole presented a unique set of challenges for a watch, and the Polerouter was designed to be highly resistant to magnetic fields (in addition to the usual shock and water resistance) so as to maintain accuracy during the trip.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Universal Geneve","offers":[{"title":"Default Title","offer_id":15494187843671,"sku":null,"price":3750.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Universal_Geneve_Polerouter_AS02772__6_bc98f373-41b9-4244-8ec6-87af7699fdd7.jpg?v=1559852832"},{"product_id":"as03002-patek-philippe-rose-gold","title":"Patek Philippe Rose Gold","description":"\u003cp\u003e\u003cstrong\u003eWhy we love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThere are few brands that know how to execute simple perfection better than Patek Philippe. \u003c\/p\u003e\n\u003cp\u003eThis particular piece, a Reference 590, was manufactured in 1945 and originally sold on January 10th, 1947. It features a manually winding Calibre 12-400 fitted into a solid 18k Rose Gold case.\u003c\/p\u003e\n\u003cp\u003eWe fell in love with the beautiful salmon dial featuring a subsidiary seconds register at 6:00 and applied indices. The teardrop lugs on this piece are very distinctive, and transports you back to the 1940s instantly.\u003c\/p\u003e\n\u003cp\u003eThe timepiece is in excellent condition, and comes complete with a service box and extract from the archives prepared by Patek Philippe in 2018.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFounded in 1839, Patek Philippe is \u003cspan\u003eone of the oldest watch manufacturers in the world with an uninterrupted watchmaking history. \u003c\/span\u003eFew luxury brands in the world carry the gravitas of their name, and for good reason.  The firm's commitment to excellence in horological manufacture is unflinching, and their track record of innovation in design without peer.  They continue to lead the industry, and even their fiercest competitors have nothing but the utmost respect for the company.\u003c\/p\u003e\n\u003cp\u003eVintage Patek Philippe is for many the ultimate goal of timepiece collecting, and for a certain type, the\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eonly\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003evintage timepieces they collect.  Whichever way you look at it, there is no questioning the elegance of design, superlative manufacture of their movements, and that finding these characteristics on a vintage piece that also tells a story is some next level shit.\u003c\/p\u003e","brand":"Patek Philippe","offers":[{"title":"Default Title","offer_id":19509696659543,"sku":null,"price":9500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Patek_Philippe_18K_Rose_Gold_Dress_Watch_AS03002_6.jpg?v=1559850916"},{"product_id":"omega-ranchero-ck-2990-1","title":"Omega Ranchero CK 2990-1","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e Ranchero - is there a cooler name? Hell - is there a cooler watch?\u003c\/p\u003e\n\u003cp\u003eOne of the least understood models in the vintage Omega lineup, the Ranchero is also one of the rarest and most commonly faked or 'Frankensteined'. Featuring a thin steel case with manual winding movement and a sporty dial with large luminous plots, they make for the perfect combination of dress and tool elements.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis particular white dialed Ranchero was produced in October 1958, and was originally delivered to Venezuela. Its dial has developed a gorgeous, rich patina with matching 'broad arrow' handset, more commonly seen in early Speedmasters. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTrust us, you want this.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen launched in 1958, the Ranchero was meant to be Omega’s successor to the Railmaster and Seamaster. Unlike those two watches—tough, purpose-driven, designed for specific professions or pastimes—the Ranchero was meant to do it all, really. Though they featured the same waterproof case design and robust hand-wound movement as its sportier brethren, the Ranchero’s slimmer profile meant that it could—like Ford’s Ranchero—do double duty for both work \u003c\/span\u003e\u003ci\u003e\u003cspan\u003eand\u003c\/span\u003e\u003c\/i\u003e\u003cspan\u003e play.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe thin profile of the crystal, coupled with the slim case, makes the dial really stand out, an effect that Omega used in many of its dress watches at the time. And the dial of the Ranchero owes much to the Railmaster, with its large luminescent hour markers and hands.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWith all that the Ranchero had going for it, it should have been a success. By rights it should have sold as well as its automotive counterpart, which sold so well (over 508,000 units, in fact) that its success prompted Ford’s competitor, Chevrolet, to create a coupe utility of its own—the (in)famous El Camino! However, the Omega Ranchero did not prove to be the runaway hit that the Seamaster was, and Omega discontinued production by 1960.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToday, these limited production beauties are a rarity on the market, with clean examples rarely changing hands publicly. As the oddball in the lineup, they are finally getting the affection they deserve amongst vintage watch enthusiasts!\u003c\/span\u003e\u003c\/p\u003e","brand":"Omega","offers":[{"title":"Default Title","offer_id":19580618834007,"sku":null,"price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Omega_Ranchero_AS03021_5.jpg?v=1548449899"},{"product_id":"rolex-zenith-daytona-18k","title":"Rolex Zenith Daytona 18k","description":"\u003cp\u003e\u003cstrong\u003eWhy We Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe've always found it interesting that the Rolex Daytona - arguably the most recognizable and desirable timepiece in production - is most desirable to collectors when produced with a relatively pedestrian stainless steel and fitted with inner workings produced by third-party suppliers.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eLook no further than the P\u003c\/span\u003ehillips New York watch auction on October 26, 2017, where an exotic dial Rolex Daytona owned by Paul Newman became the most expensive wristwatch \u003cstrong\u003eever\u003c\/strong\u003e sold at auction (nearly $18 MILLION dollars). This steel watch was fitted with a Valjoux 72 manually-winding mechanical movement, regularly found in timepieces with values well under $5K. \u003c\/p\u003e\n\u003cp\u003eSure, the iconography is apparent, and we're not arguing that it sold for exactly what it was worth. But it does make you wonder why there is such a tremendous disparity for the later automatic winding versions - and those produced in precious metals. \u003c\/p\u003e\n\u003cp\u003eFor comparative purposes, have a look at this gorgeous Reference 16518, dating to the mid 1990s. Featuring a solid 18K gold case, white dial with applied Arabic indices and Tritium luminous elements, it represents a tremendous value proposition at \u003cem\u003eunder $20K. \u003c\/em\u003eOh, and it \u003cem\u003ealso\u003c\/em\u003e features the highly desirable automatic winding Calibre 4030 supplied by Zenith - making it an example of the so-called 'Zenith Daytona' generation.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eVery much exemplary of the 'Neo-Vintage' Rolex era that is rapidly appreciating in the collector community, we'd bet our annual wages that this pricing disparity won't last too much longer, and a market adjustment for solid gold models - particularly those with Zenith movements - is coming, soon.\u003c\/p\u003e\n\u003cp\u003eDon't say we never told you so.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThe Daytona is Rolex's only Chronograph in current production. Before the Cosmograph and Daytona models, Rolex had produced dressier chronographs since the 1930s, setting the mold for what would ultimately become the single best-known chronograph in the world. These early watches, like many chronographs of the period, had monochromatic dials and a tachymeter ring printed on the outer edge of the dial. \u003c\/p\u003e\n\u003cp\u003eThe design of the Cosmograph gradually changed, but the Oyster case remained at its heart. A change in dial configuration (mainly a shift from monochrome to the \"panda\" color schemes now closely associated with it) along with the removal of the tachymetric scale to the bezel made it a clear sportsman's watch. With the addition of the name Daytona in 1964 (taken from the 24 Hours of Daytona Race which Rolex started sponsoring in 1962), the motorsports association was cemented.\u003c\/p\u003e\n\u003cp\u003eThe earliest Daytonas relied on that well known manually-wound workhorse calibre - the Valjoux 72, used by Heuer in both their\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/heuer-autavia-2446c-gmt\" target=\"_blank\" title=\"Heuer Autavia Reference 2446C GMT\" rel=\"noopener noreferrer\"\u003eAutavias\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/shop.analogshift.com\/collections\/watches\/products\/heuer-carrera-2456t-18k-yellow-gold\" target=\"_blank\" title=\"Heuer Carrera 18K\" rel=\"noopener noreferrer\"\u003eCarreras\u003c\/a\u003e. But in 1988 Rolex released a Daytona using Zenith's El Primero movement, making the Cosmograph Daytona now worthy of the appellation \"Oyster Perpetual.\" These \"Zenith\" Daytonas -particularly with the white dial - have gained serious traction over the past decade on the vintage chronograph market, with potential to appreciate in value.\u003c\/p\u003e\n\u003cp\u003eStill, Rolex has never been the sort of brand to rely on another company's technology for long, so when the Reference 116520 debuted in 2000 at BaselWorld, it made headlines.\u003c\/p\u003e\n\u003cp\u003eThe result of years of R\u0026amp;D, the movement used in the Reference 116520--the Calibre 4130--was the manufacture's first new in-house caliber in five decades. The Calibre 4130's construction--consisting of a vertical clutch, a larger balance wheel, and fewer screws--made it far more accurate (and more easily-serviced) than any of Rolex's previous self-winding chronograph calibers. While the current generation of in-house calibres might be 'better' movements from a technical perspective, the era of 'Zenith Daytonas' was short lived and from a collectability standpoint, there are few things more tantalizing than a transitional era!\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":19581299130455,"sku":null,"price":17500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/Rolex_Cosmograph_AS03024_8.jpg?v=1559852511"},{"product_id":"universal-geneve-tri-compax-moonphase-as03090","title":"Universal Genève Tri-Compax Moonphase","description":"\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eThe term 'Grail' in wristwatch collecting suggests a stature of rarity, excellence, historical significance, and an emotional 'X-Factor' that blurs the lines between reason and heart. Most of the time, however, the word is overused and applied simply to expensive watches that are hard to get new at retail. This is \u003cem\u003enot\u003c\/em\u003e one of those times.\u003c\/p\u003e\n\u003cp\u003eThe Universal Genève Tri-Compax line is one of the most desirable series of complicated vintage models ever made. Debuting before the Second World War, the Tri-Compax combines high-end manufacture with outstanding designs that evolved with the times, and offers the wearer chronograph, calendar, and moonphase functionality. While brands such as Patek Philippe and Vacheron Constantin may take the prize for the most \u003cem\u003eexpensive\u003c\/em\u003e calendar chronographs, the mid-century offerings from Universal are absolutely mouth-watering.\u003c\/p\u003e\n\u003cp\u003eThe piece we have offered here is a Reference 881101\/03, dating from the 1960s. It combines the signature HF twisted lug case design popularized by watches such as the Omega Speedmaster and Universal Genève 'Nina Rindt' chronographs with a complete calendar moonphase movement in the form of the Calibre .281. \u003c\/p\u003e\n\u003cp\u003eSized at approximately 36mm, it sports an exceedingly rare and stunning navy sunburst dial with contrasting white subsidiary registers and an outer tachymètre bezel. Depending on lighting conditions the dial comes off as radiant blue to light grey, and offers a visual feast. Furthermore, there is a three-dimensionality to this reference that isn't as identifiable on others, with recessed sub-registers, day \u0026amp; month indicators, and moonphase, alongside raised luminous indices and a raised inner chapter ring with blue markings. Add on an acrylic crystal, correct Gay Freres multi-link bracelet with signed clasp, and a perfect level of patination, and you've got yourself a genuine, bonafide grail watch.\u003c\/p\u003e\n\u003cp\u003eThis outstanding piece comes from the personal collection of our Founder, and there is no saying when or where another in this condition will surface.\u003c\/p\u003e","brand":"Universal Geneve","offers":[{"title":"Default Title","offer_id":19581328293975,"sku":"18040112","price":43500.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/1255\/products\/AS03090_18040112_UNIVERSALGENEVE_TRI-COMPAXMOONPHASE_881101-03-6.jpg?v=1644591387"}],"url":"https:\/\/www.analogshift.com\/collections\/watches-of-switzerland.oembed?page=4","provider":"Analog:Shift","version":"1.0","type":"link"}