Tudor Submariner 'Works Better Under Pressure'

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SKU ASAP0004
dimensions 14 7/8” x 12 3/8”
additional features Page is ideally cropped to best showcase the ad. Border is a shade of white that best matches hues of paper and accentuates the ad. Black painted, solid wood frame. Glass is anti-reflective and offers UV-protection. Wire on reverse for easy hanging.
SKU ASAP0004
dimensions 14 7/8” x 12 3/8”
additional features Page is ideally cropped to best showcase the ad. Border is a shade of white that best matches hues of paper and accentuates the ad. Black painted, solid wood frame. Glass is anti-reflective and offers UV-protection. Wire on reverse for easy hanging.

Details

1980s Tudor Submariner 'Works Better Under Pressure' 

Tudor watch advertisements are much less common than one would be led to believe. You’d think that because the company is a sister brand to none other than Rolex that the volume and variety of adverts would abound — but this just isn’t the case. Tudor Submariner ads in particular are few and far between, and those that do exist are relegated to niche publications, which themselves were published in low numbers. They’re also typically small, fractional pages that include the name of an authorized dealer. 

However, sometimes one gets lucky. Take this Tudor “Lollipop” ad for example — it’s like finding a beautiful, barn-find watch. With its eye-catching, exploded view of a 5-digit Submariner and snarky copy (“Nothing gets in at the back. Not even you. It takes a skilled watchmaker to get that off.”), it immediately instills faith that this timepiece won’t ever let you down. The punchy headline is clever enough on its own, but the thick slab of crystal and layers of mechanism in the image leave no doubt about it: A picture is indeed worth a thousand words. And it’s in color.

One more fact that collectors will appreciate: this specific ad is the only known example to have ever surfaced.

About our collaboration with Ad Patina

We're thrilled to be collaborating once again with our longtime friend Nick at Ad Patina to bring you a selection of the most-popular and hard to find original vintage magazine advertisements curated specifically for Analog:Shift!

Scouring the world for forgotten marketing treasures, Ad Patina's raison de être very much mimics our own - to hunt down these wonderful bits of history, preserve and restore them as needed, and share them with an enthusiastic community.

These documents of horological and advertising history have entered the collecting conversation as the ultimate accompanying accessory to go along with hobbies and passions. They have found themselves framed in homes and offices around the world. 

Every one of these wonderful pieces is a genuine, vintage advertisement that has been professionally framed to ensure years of enjoyment to come - no reprints or reproductions here!

Much like a traditional piece of art - a painting or photograph - an original advertisement can be appreciated for its design as well as for its power to evoke nostalgia. Something vintage enthusiasts know all about!

A:S Guarantee

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Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

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All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

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